Leon Turetsky Podcast

In this episode I discuss how I approach personal development these days. I used to just focus on Mind/Ego predominantly, which has to do with becoming super "rational". But now I take a holistic approach by focusing on 3 dimensions: Mind/Ego, Body, and Spiritual.

Today I'm talking about how when we give too much importance to our status, aka our Self-image, we can slip into thinking that we have no more room to improve anymore. 

Today I talk about Trauma and how if left unprocessed can shape your personality and limit who you want to become.

Today I talk about what Strategic Ignorance is and why it's useful to adopt this concept to your life. It comes from the book: Personality Isn't Permanent by Benjamin Hardy Phd.

Today I discuss how I currently look at goal achieving. Nothing wrong with striving for goals, but its important to focus on the "now" also. 

Today I present 3 ways one can achieve meaning in their lives, which comes from the book: A Man's Search for Meaning by Victor Frankl. 

In this podcast Leon shares 3 Tips to make anyone a better marketer. They all deal with psychological, deeper concepts, not the fancy external marketing stuff people tend to focus on. 

Today I discuss why wanting to have a big Revenue business can be misleading. Many companies make millions in Revenue, but how much money do they actually take home? 

Today Leon discusses the Queen Bee Role in your business from the book Clockwork by Mike Michalowicz. Defining this role is crucial to the success of your business.

Today I explore how one can use Aristotle's 3 Appeals of argument: Ethos Pathos, Logos - to their advantage in their business. I also share how I use this in my own business.

Greenlights by Matthew Mcconaughey is an awesome book I read recently. In this podcast I share the lessons I learned from this Audiobook - applicable for life and business.

The truth is that who you are as a person ultimately determines your success level in anything... but especially in business. Today I dive into why your business is a direct reflection of you are!

Do you know what your values are? Leon distinguishes between External versus Internal values, and describes why its important to work on both, at the same time.

In today's podcast I (Leon) discuss the 4 lessons/takeaways from the book Deep Work by Cal Newport. This book is great for all creators, entrepreneurs, authors, etc.

Today I explore why setting intentions can make a huge difference in your work life, fitness and relationships. I also give specific examples how you can set your intentions in your daily life.

Today we explore the pros and cons of using your logic, or intellect, or rational mind... While it can be very powerful, it also has certain limitations. 

Today I talk about why learning to splurge, instead of saving, can bring you more money, not less. The idea is to cultivate abundance instead of scarcity - This is why I recommend to folks to stop trying to get a deal all the time, and instead focus their energy on making more money and coming up with new business ideas.

Many folks waste lots of time doing things that don't actually matter in their business. It is important to identify which activities contribute to real business growth, real revenue, VS activities that don't make any difference. The key is to start spending more time on things that really move the needle!

In this episode Leon shares his own personal tips that he uses to hire the right people for his online businesses. This applies to any small business, and especially to online businesses.

In this episode Leon talks about 3 real life examples of companies that didn't adapt fast enough and what happened to them. Also Leon discusses why being adaptable is so important to thrive in the long term.

Okay so you want to start that business... Should you quit your job cold turkey to pursue your entrepreneurial dream soley, or should you built the new business on the side gradually? Leon goes into this in this episode.

On today's episode I talk about the dichotomy that many entrepreneurs face - On one hand they want to maximize they profit from existing products/courses, on the other hand they want to create new things all the time... What should they do?

In this episode Leon dives into why Content Marketing is truly the best thing that ever happened since sliced bread. In today's age it gives one the ability to reach Thousands of potential clients around the world without breaking the bank.

In this episode Leon talks about the most important aspects of SEO, which is a very powerful organic way of getting visitors to your website.

Not all content is created equal. In this episode Leon talks about 3 different ways to create content and the pros and cons of each. This is especially useful to folks who want to take their content marketing to the next level.