Legacy Creator

Buyer behavior has changed. The industry has evolved. The culture has shifted. And because SO MUCH has changed over the past few years, it's time to adjust your approach when it comes to marketing your products and services. Today we're diving into the importance of infusing personality into your content to build trust with your audience and customers. Because TRUST is the key to growing...

We had the privilege of interviewing Jass Stupak, a certified holistic nutritionist helping women go from bloated to blissful. Not only does she leverage her background in nutrition to help women holistically heal, but she also helps other nutritionists build their businesses as well as runs her own organic tea company. In this episode, we dove into: Jass' personal health journey that led to...

Hey there, lovely listeners! In this episode, we dove deep into the importance of strategic storytelling in your marketing efforts. We discussed the fine line between authentic expression and emotionally dumping on your audience, emphasizing the need for purposeful storytelling that adds value to your customers. We highlighted examples of successful marketing campaigns from big brands like Aerie,...

Today we're diving into the topic of patience in entrepreneurship. More often than not, social media will have us thinking that we're behind or we need to grow our business more rapidly, but Lord knows it takes TIME to build a truly impactful business. In this episode, we discuss Steve Jobs and how his unique relationship with patience contributed to his and Apple's success. We also...

In this episode, we dove deep into the concept of moving BEYOND the passive states of watching, waiting, and hoping in your entrepreneurial journey and into powerful ACTION. Because here's the deal: Watching, waiting, and hoping is making you ZERO dollars. Action is where the real magic happens! You have to make moves, be proactive, and own the responsibility as the leader of your business in...

Today we're diving into some of the unethical marketing practices we've noticed in the Wild Wild West that is The Internet. In this episode, we highlighted the dangers of marketing that lacks context, emphasizing the negative impact it can have on businesses, communities, and aspiring entrepreneurs. And we stressed the importance of providing a full picture, being honest, and operating w...

Today, we're tackling the tough topic of how entrepreneurship can freakin' SUCK sometimes... As entrepreneurs, we often see the glamorous side of running a business on social media, with posts showcasing success, wealth, and freedom. However, the reality is that entrepreneurship comes with a significant amount of responsibility, sacrifice, and risk-taking. It's not always easy, and...

Corina is the Artist behind Wild & Free Jewelry. She hand makes magical crowns and upcycles jackets from vintage denim. And we had the absolute honor of interviewing her! We discussed topics such as: ✨The origin story of Wild & Free Jewelry ✨Building a loyal community of customers online ✨Business growth ✨The creative process ✨What it's like being a full-time artist & maker...

In this episode, we dove deep into the concept of authority building in the entrepreneurial space, but with a twist. We discussed the common misconception that authority is the KEY to success and respect in the online business world. Excessive focus on authority can actually stifle creativity and create barriers between entrepreneurs and their communities. By placing too much emphasis on authority...

In this episode of Legacy Creator, we dove deep into the importance of authenticity and creativity in entrepreneurship, especially when it comes to your digital presence and marketing. We've begun to notice a shift in the entrepreneurial landscape - a shift towards a more genuine and innovative approach to business that aligns with your personal values and passions. And we believe that, as cr...

Welcome back to Legacy Creator! In this episode, we're kicking off Season 2 with a bang, focusing on the theme of the comeback and how 2024 is a catalyst year brimming with opportunities. We believe that the challenges you've faced are merely setting the stage for a greater TRIUMPH. And we're here to help you navigate this journey, drawing from our own experiences as 7th-generation...

Grab some hot chocolate and your softest blanket because this one's a cozy one. We're peeling back the layers and having an honest conversation about what this year REALLY looked like, what it required of us, and what we learned. We're diving into: Our words for 2023 What we thought our words would mean for us VS what they actually meant Hardships we faced and obstacles we navigated...

In the act of trying to please people, you abandon all that you are in order to fit into who others want you to be. Today we're unpacking: Why is people pleasing a problem? What are you sacrificing by people pleasing? Feeling guilty for NOT people pleasing And more. Not everyone will like you or want to work with you. And that's okay! We can't please EVERYONE, right? Let this be an...

Comparison distracts you from your power and amplifies your weakness by diverting your attention to another person’s strengths. It compels you to focus on all that you are NOT in light of all that someone else IS. In this episode, we're unpacking: - How comparison shows up - Insecurity - Identity - How to disrupt the pattern of comparison We're here to call you HIGHER. There is NO need t...

The Beatles weren't all that... until they were. Today we're diving into the importance of developing SKILLS as entrepreneurs - using Malcolm Gladwell's 10,000 Hour Rule as our guiding light, and referencing some of the greatest musicians of all-time who honed their skills in private before lighting up the stage with their unique presence and becoming household names. Skills are wha...

Growing your business through social media provides SO much opportunity, but there's SO much noise as well. On social media there's this push for virality... "How to go viral." "How to grow your audience." "How to get more reach." These things aren't inherently bad, but when they're the driving force behind ALL that you're creating for your br...

Talk and hype will get you nowhere. What gets you from ideation to actualization is ACTION. Our community is full of visionaries - and being visionary is a strength, don't get us wrong. Ideating, vision casting, and dreaming doesn't come easy to everyone. But any strength in excess can become a WEAKNESS. The question we really want to propose today is... Are you talking or are you doing?...

Accessing masculinity and femininity in your business allows you to be a more effective, powerful, and well-rounded leader. The masculine encourages us to take action. The feminine encourages us to create, ideate, and dream. And to run a successful business, you need BOTH. In this episode we're diving into: - Having tough skin and a soft heart - Masculine and feminine traits - How to access b...

One of the greatest qualities of a true leader is generosity. True leaders give without seeking credit, pour into their people without restraint, and thrive as others step into their power. We're here to encourage you to serve your people well without seeking recognition - which ultimately comes down to removing the ego and focusing on YOUR PEOPLE instead of YOURSELF. In this episode, we&apos...

We live in a culture that often prioritizes feelings above all else. And although it's important to tap into your emotions and be human, it's equally as important to know when you should (or shouldn't) listen to your feelings. Sometimes you might feel incapable or unworthy, but is that true? No, because feelings aren't always rooted in truth. In this episode, we're having...

Guess what? You're exactly where you're supposed to be. Today we're having an open and honest conversation about the true nature of business: constant evolution. The truth is that you will never fully "arrive" because as YOU grow, your dreams and goals will grow alongside you. If you're feeling frustrated thinking that you should be further along in your entrepreneuri...

Are you building a self-centered brand? In 2023 it's more important than ever to remove the focus from yourself and put it on YOUR PEOPLE. And in today's episode we're talking about how you can bring value, serve, and empower your people while still being a powerful and authoritative leader. StoryBrand Prompts: 1. What does the hero want? 2. Who or what is opposing the hero getting...

Struggling to land sales? It's easier than you think! Selling online really comes down to being of service to those in your community and having genuine conversations with them. Learn how to sell on Instagram with confidence and ease: In this episode, you'll learn how to find and nurture leads, pivot towards a sales conversation, pitch people, systematize your sales process, and handle r...

Are you wanting to take time off in your business this summer, but not sure how? We got you covered! Learn how to prioritize rest, vacations, and family time in your business today. In this episode, Ashton breaks down 8 ways that you can prioritize WORK-LIFE BALANCE (both in the short term & long term) this summer. Don't get so caught up in the hamster wheel of going-going-going that you...

Find your creative voice & take your brand to the next level: Learn how to tap into deeper creativity and foster the gifts that you were born with. Today we have our first guest on the show - Jordan Long, Creative Director at The Awakening. We're covering everything from the effects of technology on our creative process and the power of boredom, to the work and vulnerability of creativity...