J Loren Norris

Leading Leaders Podcast by StoryPowerAcademy.com Studio with Host and Exectuive Coach J Loren Norris

Leading Leaders with J Loren Norris is a premier Executive Coaching and Leadership Training podcast. Designed for Professional Speakers, Pastors, and Politicians, we teach Communication Skills through the lens of Attitude Engineering. Move beyond recycled anecdotes to master Public Speaking and Brand Narrative with 100% integrity. Learn to align thoughts and feelings with language to transform Company Culture and Reputation Management. From stage to screen, tell better stories, better. Hosted by the 2021 President’s Lifetime Achievement Award recipient.

Author

J Loren Norris

Category

Business

Podcast website

www.jlorennorris.com

Latest episode

Jul 10, 2026

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Episodes

WHAT WILL REMAIN WHEN THE WINDS OF CHANGE HAVE STOPPED HOWLING? 03.07.2020

WHAT WILL REMAIN WHEN THE WINDS OF CHANGE HAVE STOPPED HOWLING? ​“When the tsunami is imminent the ocean retracts as if warning of the devastation to come. In that retraction, lies revelation. All that has been hidden just off the edge of the sandy party beach in the deep dark waters will be exposed. In that moment, there is shock and dismay and the sense of impending doom and peril. Yet the waves...

FALLING FOWARD IS MOST LIKELY IF YOU FALL WITH GREAT MOMENTUM. 02.07.2020

FALLING FOWARD IS MOST LIKELY IF YOU FALL WITH GREAT MOMENTUM. ​“Falling forward, failing forward demands the extra effort of momentum in the direction of your goals, LONG BEFORE the finish line is in sight. Like the runner who leans forward stretching their chest to break the tape, even if it means tumbling on the track seconds later. The effort which carries you to the finish line is often just...

HOW DO LEADERS WIN ON A BATTLEFIELD OF IDEAS? 01.07.2020

HOW DO YOU WIN ON A BATTLEFIELD OF IDEAS? “In many wars, there is no winner. There’s simply those left standing when the shooting is done. In a war of ideas, the battlefield of ideas is seldom littered with broken bodies, but often littered with bruised egos, damaged pride and broken wills. Sadly, attrition is seldom accomplished by common sense, truth, facts or reality but rather is driven back b...

LEADERS: DO YOU INSPIRE FANS OR FOLLOWERS? DO YOU INVITE ADMIRERS OR INVESTORS? 30.06.2020

LEADERS: DO YOU INSPIRE FANS OR FOLLOWERS? DO YOU INVITE ADMIRERS OR INVESTORS? “It’s easy to gather a gaggle of people who are entertained by your self destruction. People will whip out a cell phone in seconds if you set yourself on fire in the street. You will create an instant fan base and tons of notoriety. But ask them to set themselves on fire with you and watch them run away. Those are fans...

STORYPOWER IS A POWERFUL TOOL FOR PARENTING 29.06.2020

“Parenting is challenging enough because kids are kid and we are not. Add to the age gap, the communication gap, the generational differences, the cultural shifts, the educational transitions, the societal upheaval and the genuine and blatant “attack on family” from many corners and you will quickly realize parents are fighting an uphill battle to remain a relevant influence in the life of their c...

PEOPLE REPEAT BEHAVIOR WHICH IS REWARDED - THEY CEASE BEHAVIOR WHICH IS NOT 26.06.2020

WHAT WOULD YOU DO MORE OF, IF YOU GOT PAID FOR IT? Let’s put this question in the frame of your current job. You have likely heard or even said the words, “That’s not in my job description” or “They don’t pay me enough to do that.” These statements reflect an attitude which is powerful, palpable and highly contagious. This attitude permeates the work place, the family, the education system and the...

REIMAGINE YOUR STORY AS AUDIENCE-CENTRIC 24.06.2020

REIMAGINE YOUR STORY AS AUDIENCE-CENTRIC “Because StoryPower is a read/ write tool, your story selection and story crafting must become audience-centric. If every story you tell to make a point only focuses on your past tragedies, you will not empower your audience to enjoy the same victories you did. You must select and craft stories which invite them to invest in a better future.” J Loren Norris...

IN LEADERSHIP JUST LIKE IN HISTORY, TIMING IS EVERYTHING! 23.06.2020

IN LEADERSHIP JUST LIKE IN HISTORY, TIMING IS EVERYTHING! “If those who don’t learn from history are doomed to repeat it, then those who lead without understanding the times they lead in are doomed to the scrap heap of leadership legacies.. You can neither live nor lead in vacuum sealed echo chamber.” J Loren Norris No one could have planned or predicted the social, cultural, political and economi...

HATERS GONNA HATE. PLAYERS GONNA PLAY. DO YOU KNOW WHEN YOU’VE BEEN PLAYED? 22.06.2020

HATERS GONNA HATE. PLAYERS GONNA PLAY. DO YOU KNOW WHEN YOU’VE BEEN PLAYED? “Few emotions are worse than the feeling of overwhelming frustration, loss, embarrassment and anger which follows the revelation that you have been lied to, cheated, manipulated and used. Haters are generally pretty straight forward about hate. A player will lie to your face and laugh about it later.” J Loren Norris GIVE M...

HOW IMPORTANT ARE BOOKS? ASK TROY AIKMAN ABOUT THE VALUE OF FIRST HAND EXPERIENCE 19.06.2020

EVEN IN PRINT THERE IS A CONTROLLED BIAS Consider the twin truths just expressed: Getting Published is Hard There Is Always More To The Story These two realities imply an underlying potentially for insidious behavior. It is one of the implications of “institutional racism”. Whoever holds the key to the publishing world, ie music world, media world, education world, controls the stories which are t...

ARE YOU A FATALIST? ARE YOU A FUTURIST? ARE YOU A CREATOR OF YOUR FUTURE? 18.06.2020

ARE YOU A FATALIST? ARE YOU A FUTURIST? ARE YOU A CREATOR OF YOUR FUTURE? “The hearts and minds of youth are directed by the stories they hear, the stories they tell and the stories they live. Riot vs protest? Good cop vs bad cop? Guilty of a crime vs guilty of a skin color? It’s all about the story. We have to transform the stories if we want to transform lives!” J Loren Norris ​Leading Leaders P...

THE NARRATIVE ISN’T ALWAYS TRUE... SOMETIMES IT JUST ISN’T TRUE YET... 17.06.2020

​THE NARRATIVE ISN’T ALWAYS TRUE... SOMETIMES IT JUST ISN’T TRUE YET... #storypower is all about the narrative! “The read - write value of storypower is the ability to acknowledge the past and simultaneously not accept it as the only course for the future. Sometimes that future is hopeful to some and fantasy to others. Tell your vision story anyway!” J Loren Norris ​ Watch the video #leadingleader...

YOUR STORY ISN’T FOR EVERYONE - HEART BREAKING AS IT SOUNDS - NOT EVERYONE CAN BE TRUSTED WITH IT. 16.06.2020

YOUR STORY ISN’T FOR EVERYONE - HEART BREAKING AS IT SOUNDS - NOT EVERYONE CAN BE TRUSTED WITH IT. “Your authentic vulnerability is someone else’s emotional cannon fodder. Remember that your story can transform lives, impact and influence future events, redirect the course of history and some people simply will not tolerate it!!” J Loren Norris #storypower Watch the video #leadingleaderspodcast 6-...

StoryPower is good for job evaluations, interviews, sales calls, 16.06.2020

”Nothing has the power to close the deal like a well selected, well crafted, well placed, well told story filled with authenticity, vulnerability and transparency. StoryPower is good for job evaluations, interviews, sales calls, parenting and first dates.” J Loren Norris Click here to read the blog article www.leadingleaderspodcast.com Leading Leaders Podcast is a short but impactful leadership vi...

STORYPOWER MASTER CLASS IS ABOUT EMPOWERMENT TO CHANGE THE WORLD 11.06.2020

STORYPOWER MASTER CLASS IS ABOUT EMPOWERMENT TO CHANGE THE WORLD STORYPOWER MASTER CLASS IS ABOUT EMPOWERMENT TO CHANGE THE WORLD “When you have been trained not only to tell your story but to hear someone else’s story and help them to instantly reframe it, you have been empowered to transform lives. That’s the point of StoryPower Masterclass.” J Loren Norris WHO NEEDS STORYPOWER IN THEIR TOOL BEL...

If you want to start a movement, you MUST HAVE a complete buyers’ journey. 11.06.2020

DUDE this blog was too long to post here - go check it out on the website. Leadingleaderspodcast.com

What is real manhood or masculinity? 09.06.2020

THE SOLUTION IS NOT EASY BUT NECESSARY Until we can reverse the process and begin to impact and influence the young minds of boys with a model worthy of following, we will continue to witness an extenuation and exacerbation of this devastation in our homes, in our families, in our cultures and in our streets. If we begin to teach and model civility, social responsibility, human compassion, persona...

What should I do with my life? The first question of leadership. 08.06.2020

What should I do with my life? The first question of leadership. “I believe this question is likely as old as human consciousness. It drives us to ponder the very purpose, passion and plan for our lives. If we do not consider these things, we are little different than the plants of the field, the animals of the forest, birds of the air and fish of the sea. Our very ability to ponder our purpose se...

WHAT BOOKS SHOULD I READ? MY TOP 3 RECOMMENDATIONS 05.06.2020

WHAT BOOKS SHOULD I READ? MY TOP 3 RECOMMENDATIONS “I believe it is a forgone conclusion, leaders are readers. If you wish to lead others, lead yourself first and that begins with learning, developing and holding yourself accountable to knew ideas and new ways of doing things.” J Loren Norris WHY PHYSICAL BOOKS? I have mentioned before the reasons I believe books are a good thing. If you have a go...

MILITARY? TRADE SCHOOL OR COLLEGE? 03.06.2020

MILITARY? TRADE SCHOOL OR COLLEGE? WHICH IS BETTER? I obviously cannot tell you what to do with your life. Nor would I ever, even if I had the “right to do so” because the ability and responsibility to choose is precisely the point of this lesson. MILITARY I experienced things on active duty, during the first gulf war, which changed the person I am today. Military service was my first real encount...

WHAT DOES STORYPOWER HAVE IN COMMON WITH MAJOR MEDIA or PUBLIC SCHOOL? 03.06.2020

WHAT DOES STORYPOWER HAVE IN COMMON WITH MAJOR MEDIA, PUBLIC EDUCATION, POLITICS AND LEADERSHIP IN CORPORATE CULTURE?? WHAT DOES STORYPOWER HAVE IN COMMON WITH MAJOR MEDIA, PUBLIC EDUCATION, POLITICS AND LEADERSHIP IN CORPORATE CULTURE?? ​“From text books to digital bots, from campaign ads to company policy, our behavior is shaped by our thinking, our thinking is shaped by the narrative and the na...

How do I train people in leadership? 01.06.2020

How do I train people in leadership? “While there are dozens of methodologies for training and teaching along with hundreds of curriculum for getting information across, leadership is always taught one of two ways: intentionally or unintentionally.” J Loren Norris As world renown leadership guru Dr. John C Maxwell says, “People do what people see. Its the Law Of The Picture.” LEADERSHIP UNINTENTIO...

ZUMBO JUST DESSERTS PROVES IT. STORYPOWER IS AN INSIDE JOB! 29.05.2020

ZUMBO JUST DESSERTS PROVES IT. STORYPOWER IS AN INSIDE JOB! ”It’s nothing new under the sun. We have heard it all our lives. “If you can’t say something nice, then say nothing at all.” For the most part, decent people try to hold their tongues when the urge to say something hurtful, cruel, demeaning and destructive wells up inside them... EXCEPT WHEN THEY ARE TALKING TO THEMSELVES! That’s why Stor...

RACISM VS ANTI-RACISM? ARE THESE THE ONLY OPTIONS? 28.05.2020

RACISM VS ANTI-RACISM? ARE THESE THE ONLY OPTIONS? “Rallying around the concept of antiracism is more about doing than it is about being, Kendi says. “No one becomes racist or antiracist,” he adds. “It’s not who you are; it’s what you’re doing at the moment. That’s why so many refuse to accept being called racist—because they think it’s a fixed conception. But it’s not fixed: humans are deeply com...

AM I SPECIAL? UNIQUE? WORTHWHILE? 27.05.2020

AM I SPECIAL? UNIQUE? WORTHWHILE? “Most people have asked this question in one form or another. Maybe it was about their branding, maybe it was about being a sibling, a twin or an entrepreneur in a very crowded space. The real question is less about BRANDING and more about IDENTITY, less about your UNIQUE SELLING PROPOSITION, more about your UNIQUE HUMAN CONNECTIONS.” J Loren Norris AM I SPECIAL?...

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