Leaders Of The West

On today’s episode, I have guest Katelyn Kaney as she shares her impressive and inspiring story of navigating and growing through hard times in life and business. Katelyn Kaney is an American businesswoman. She is the CEO of Cattaneo Bros, a handcrafted snacks company, that was founded in 1947 and remains one of the oldest family owned and operated jerky and sausage factories in America. Katelyn’s...

Today we’re sharing a bit of behind-the-scenes with our second Q&A episode! A few weeks ago, I had you guys submit questions about Of The West; whether the questions were about ranch life, personal life, business or entrepreneurship related - nothing was off limits. With me today is our amazing Marketing Director of Of The West, Sarah Wilson, to put me in the hot seat. Today’s particular quest...

Today we have the president of Western Livestock Journal, Logan Ipsen. I’m so excited to share Logan's career experiences and knowledge with you because his career trajectory is so relatable and encouraging. We cover the challenges and opportunities that come with staying relevant, preparing for the future, and evolving while also honoring the past. Logan Ipsen grew up in Montpelier, ID on a cow/c...

On today’s episode, I’m joined by Jenna Morr. Jenna has a wide range of experiences and today she shares her story on creating a life in western sports without having grown up in the industry. The power of networking, staying true to your authentic self, and the importance of over delivering are all pieces of her success that we cover today. Jenna Morr grew up in a small town in Indiana and found...

Today we’re sharing a bit of behind-the-scenes in our first Q&A episode! A few weeks ago, I had you guys submit questions about Of The West; whether the questions were about ranch life, personal life, business or entrepreneurship related - nothing was off limits. You all had great questions and I’m so excited to answer some of them today! With me today is our amazing Marketing Director of Of T...

On today’s episode, I’m joined by Tara Vander Dussen as we talk all about embracing change within your career, leaning into your unique experiences, and moving forward with where you’re being called. Tara is a dynamic and passionate individual hailing from the beautiful state of New Mexico. As a fifth-generation dairy farmer, she carries on a proud family tradition rooted in the land. While her hu...

On today’s episode, I’m joined by Keith Mundee, the President of American Hat Company. Keith is a very successful leader and has been at the helm of many western brands. Today he’s giving us insight as to how he has built his leadership style, qualities he looks for when hiring, tips for managing employees, the power of goal-setting, and so much more! Keith Mundee is the President of American Hat...

On today’s episode, I’m talking all about the power of leading by example. As a leader in any capacity, it is so important to be an encouragement to those around you by walking the walk, not just talking the talk. Life is really less about what we say, and more about what we do, and doing the things ourselves that we expect of others. Jessie was born and raised on her family’s cattle ranch in Sout...

On today’s episode, I’m joined by Mary Heffernan of Five Marys Farms. In our conversation, Mary shares their approach of solution-based entrepreneurship, her perspective on including kids on the ranch and in business, and leaning into the hard to persevere past roadblocks. Mary and her husband, Brian, of Five Marys Farms spent years in the business world in Silicon Valley before becoming cattle ra...

On today’s episode, I’m joined by the president of Certified Angus Beef, Dr. John Stika. John is sharing his strategies for effective communication, tips on receiving feedback and constructive criticism, and the evolution of leadership in the last 20 years. Most importantly, John shares insight on his servant-hearted leadership style and the importance of a people-first culture. As president of th...

On today’s episode, I’m sharing how to set your goals successfully. You’ll learn the two different types of goals and a way to keep your goals visual and top-of-mind. I’m talking all about the power of goal setting, how to attack your goals so that you can achieve your big dreams, and the value of setting goals that matter to you and align with your purpose. Jessie was born and raised on her famil...

On today’s episode, I’m joined by Natalie Kovarik as we chat all about the value of investing in yourself, the power of personal development and the passion and courage it takes to succeed in life and business. Natalie Kovarik is the co-host of the popular podcast Discover Ag as well as the co-founder of Elevate Ag - an online course and community providing producers with the tools they need to su...

On today’s episode, I’m joined by Colby Yates. We talk about the adjustment from competing as individuals vs. as a team, nourishing relationships with your teammates, and navigating both character traits and skills of each teammate. Colby Yates is no stranger to competing on bull riding’s biggest stages. Throughout his 10-year professional career, Yates made five appearances at the PBR World Final...

In each guest episode, I ask the guest four rapid fire questions. I have thoroughly enjoyed the answers that the guests have given so far and I have been reminded that sometimes the most monumental takeaways are usually very simple at their core. Sometimes we expect answers to be big, groundbreaking things, but in reality, we are often most effective when we don’t overcomplicate things. In today’s...

On today’s episode, I am joined by Katie Beal Brown, the founder and CEO of Lone River Beverage Company. We’re talking all about the importance of taking risks, how changing your perspective mitigates your fear of risk, and how the personal growth process is far more important than achieving your goal. Katie Beal Brown is a fourth-generation West Texan, born and raised in Midland, TX. Growing up,...

In today’s episode, I am joined by Tucker Brown as he gives us insight on using your voice to strengthen ag and western industries. Tucker shares his strategies for sharing online, how to develop content, combating negativity, the power of focusing on your ideal audience, social responsibility, and so much more. Tucker Brown is a 6th Generation Rancher at the RA Brown Ranch in Throckmorton Texas....

In today’s episode, I want to encourage you to keep going even when it gets hard. We’ll talk about the power of community and connection (especially living rurally), persevering even when you can’t see your destination, and the growth and confidence you gain when you don’t quit. Jessie was born and raised on her family’s cattle ranch in Southern Idaho, which at an early age, instilled in her the i...

On today’s episode, I am joined by Zach Lawless as he shares his inspiring and unique story of resurrecting his family company, Hyer Boots. We cover tips and strategies for how to hire and when, the importance and value of a strong company culture, and looking at trials as challenges not roadblocks. Zach Lawless is the CEO of Hyer Boots. He is a driven entrepreneur on a mission to reignite the leg...

On today’s episode, I am joined by industry leader, Kadee Coffman Blair as we dig into some of the strategies she has used to build her career in commentary and broadcasting in western sports. We cover topics such as the power of relationships and networking, how to identify a mentor, being a forever-learner, and not being afraid to put in some hard work. Kadee Coffman Blair is recognized as 40 Un...

Welcome to the first episode of Leaders Of The West! I am beyond elated to welcome you to this podcast and have it be a continued pillar of what we do here. We have a lot of exciting things in store for this podcast, but on this first episode, I’ll be taking it all the way back to the inception of Of The West. Sharing who we are, why we’re here, and the mission of Leaders Of The West. Jessie was b...

Welcome to Leaders Of The West, a podcast for innovators and change-makers in the ag and western industries. Hosted by Jessie Jarvis, the Founder of Of The West, our mission with Leaders Of The West is to foster a community of pioneers, innovators, and leaders who want to be at the forefront of what’s next.    Whether it’s a guest episode where we’re digging into the blueprints behind our favorite...