Loyalty360
Leaders in Customer Loyalty, Powered by Loyalty360
Leaders in Customer Loyalty : for those looking to deepen customer experience, engagement, and brand loyalty. Each episode features innovative brands, industry experts, and executive leaders who share actionable insights, proven strategies, and real-world experiences designed to help marketers and brand professionals stay ahead in the ever-evolving world of customer loyalty.
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Episodes
#385: Loyalty360 Loyalty Live | Nowell Outlaw, Switchfly 16.07.2024 19:36
Send us Fan Mail Switchfly was founded in 2003 as a travel technology startup. Today, Switchfly is a travel experience platform that allows brands to create memorable moments for employees. As a concept, the company is the silent partner in many of the major loyalty programs that consumers recognize. For the last 20 years, the company has been behind many of the loyalty points programs in financia...
#384: Tim Hortons: Cultivating and Increasing Customer Engagement by Leveraging a Unique and Innovative Approach 15.07.2024 21:58
Send us Fan Mail Affectionally labeled as the “most Canadian brand in Canada,” Tim Hortons is a beloved quick-service restaurant (QSR) featuring coffee and other beverages, delicious donuts, breakfast favorites, and sandwiches. The brand counts more than 5,000 restaurants worldwide—with the majority of them located in Canada. Tim Hortons restaurants can be found in the U.S., with more concentrated...
#383: Stop & Shop: Increasing Customer Engagement by Leveraging In-store Technology 10.07.2024 30:44
Send us Fan Mail The company that would eventually become Stop & Shop was founded in 1914 when the Economy Grocery Store opened in Somerville, MA. In four short years, 32 stores made up the thriving grocery chain. By 1942, Stop & Shop, Inc. became the company’s official name, and expansion into surrounding states continued. Today, Stop & Shop is one of the several grocery brands operat...
#382: Loyalty360 Loyalty Live | Tim Glomb, Wunderkind 09.07.2024 22:11
Send us Fan Mail Wunderkind works alongside clients using an AI-driven performance marketing solution, helping them form stronger brand-audience connections through identification resolution and hyper-personalized triggered messaging. The Wunderkind Identity Network identifies anonymous website traffic through a network that recognizes 9 billion devices, enabling clients to recognize anonymous use...
#381: Great Wolf Lodge: Making an Impact on the Full Customer Experience by Evolving Customer Loyalty 03.07.2024 12:58
Send us Fan Mail With more than 20 locations in the U.S., Great Wolf Lodge is a popular chain of hotels featuring water parks and attractions that engage guests with a diverse set of lodging and dining options. Daily events are designed to entice families seeking a fun getaway and water park enthusiasts alike. Great Wolf’s Voyagers Club program provides members with special deals to encourage them...
#380: Loyalty360 Loyalty Live | Daniel Wood, Engaged Nation 02.07.2024 15:07
Send us Fan Mail Engaged Nation provides a suite of services and solutions designed to captivate, motivate, and drive measurable results. The company’s offerings include interactive web-based incentive programs that align seamlessly with each client’s unique objectives, whether they aim to boost brand visibility, enhance customer lifetime value, or drive incremental revenue. Powered by the REACH™...
#379: Author Gary Hawkins Discusses His New Book and How an Evolving Society Impacts Retail Technology 01.07.2024 17:22
Send us Fan Mail In his new book, BIONIC RETAIL: HOW TO THRIVE IN AN EXPONENTIAL WORLD, author Gary Hawkins discusses how the pace of change outside organizations is accelerating faster than within, creating a growing gap between what once made retail successful and what will be required in the future. There is often a disconnect between shopper expectations and the traditional store, and retail b...
Ally Financial: Uniting Communities with Sports Partnerships and Elevating the Customer Experience 26.06.2024 24:57
Send us Fan Mail As a leading digital financial services company, Ally Financial focuses on serving communities and helping customers navigate life milestones and achieve financial goals. From helping customers chart a path to homeownership to planning for retirement, the brand seeks ways to connect with customers in meaningful interactions. Personal finance can be very emotional, and Ally works t...
Loyalty360 Loyalty Live | Peter Vogel, vPromos 25.06.2024 15:13
Send us Fan Mail Founded in 2009, vLoyalty is a privately held company headquartered in Dallas, Texas. The company combines the power of payments, card-linking loyalty and promotions, and text messaging to help companies easily enroll, engage, understand, and reward customers to drive repeat visits and sales. vLoyalty offers clients a patented cloud-based suite of solutions that meets the needs...
Loyalty360 Loyalty Live | Kelsey Crookes, Baesman 18.06.2024 18:58
Send us Fan Mail Baesman Group helps brands solve personalized marketing challenges with a strategic focus on loyalty programs. Their team of customer engagement strategists, made up of former brand-side marketers, specializes in helping their clients truly understand their customers’ buying behaviors and mapping that to their overall loyalty journey. Baesman also offers its own customizable loyal...
A&W Restaurants: Building Customer Loyalty through Data-Driven Insights and Personalization 12.06.2024 18:28
Send us Fan Mail A&W Restaurants was founded in 1919 as a root beer stand in Lodi, California, to welcome the troops home after World War I. As America’s oldest franchise restaurant chain, today, there are nearly 450 locations across the U.S. and another 450 in Asia spanning four markets. The chain is 100% franchisee-owned. The brand ensures franchisees have a voice in company decisions that...
Loyalty360 Loyalty Live | Steven Douglas, Addtowallet 11.06.2024 15:22
Send us Fan Mail Addtowallet.io offers a mobile wallet marketing platform that lets brands create, manage, and distribute digital offers and pass them on to Apple Wallet and Google Pay. Traditional coupons, loyalty cards, gift cards, and event tickets can be made visible and accessible to customers no matter where they are—dynamically updated in real-time and tracked from inception to intent-to-pu...
Great Clips: Leveraging the Power of a Viral Campaign and Building a Path to Customer Loyalty 03.06.2024 19:25
Send us Fan Mail Founded in 1982 in Minneapolis, MN, Great Clips, Inc. counts more than 4,400 salons in the U.S. and Canada. The brand is 100% franchisee-owned and is the largest salon brand in the world, employing over 28,000 stylists. The brand prides itself on fast and convenient walk-in haircare services and allows online check-in to minimize the time customers spend in the waiting room. Just...
Pure Barre: Forming Strategic Partnerships, Leveraging Customer Data, and Amplifying Brand Awareness 29.05.2024 31:28
Send us Fan Mail A part of Xponential Fitness, a large global franchise group of boutique fitness brands across verticals including pilates, barre, cycling, rowing, dance, yoga, and more, Pure Barre is a barre-focused franchise boasting over 600 wellness studios across the U.S. and Canada. Thousands of members of all fitness levels enjoy Pure Barre’s low-impact classes every day in support of stre...
Puttshack: Engaging and Educating Customers with a Whimsical Brand Ambassador 22.05.2024 22:48
Send us Fan Mail The brainchild of Adam Breeden (All Star Lanes, AceBounce, and Flight Club) and brothers Steven and Dave Jolliffe (Topgolf), Puttshack is a high-tech mini golf concept where technology has been injected into the traditional game to make it even more exciting and fun. The 9-hole mini golf games feature Puttshack’s proprietary TrackaballTM technology, and each game takes approximate...
Petco: Engaging Pet Parents and Leveraging Pet Partners To Nurture Emotional Loyalty 20.05.2024 26:17
Send us Fan Mail In 1965, a mail-order veterinary supplies business named UPCO was founded in San Diego, California. By 1979, it became Petco , and in 1980, the first Petco store located outside of California opened in Tigard, Oregon. Petco’s significant growth began in the late 1980s after acquiring two pet supply chains, WellPoint and the Pet Department. The purchase not only expanded the footpr...
Capillary’s 2024 Loyalty Expo Session: Who would benefit most from attending? 14.05.2024 1:35
Send us Fan Mail Capillary Technologies is a managed SaaS solution powering 500+ loyalty programs with its best-in-class loyalty technology platform and expert services. Founded in 2012, Capillary has a strong global presence across the United States, Asia, Europe, and the Middle East, working with 400+ brands like Tata, PUMA, Shell, Petron, Domino’s, Kanmo Group, and Marks & Spencer. The plat...
Capillary’s 2024 Loyalty Expo Session: What are a few key takeaways? 14.05.2024 1:59
Send us Fan Mail Capillary Technologies is a managed SaaS solution powering 500+ loyalty programs with its best-in-class loyalty technology platform and expert services. Founded in 2012, Capillary has a strong global presence across the United States, Asia, Europe, and the Middle East, working with 400+ brands like Tata, PUMA, Shell, Petron, Domino’s, Kanmo Group, and Marks & Spencer. The plat...
Loyalty360 Loyalty Live | Bill Schneider, SheerID 09.05.2024 20:59
Send us Fan Mail SheerID is an identity verification company serving commerce brands and working with globally recognized names like Walmart, Target, Nike, T-Mobile, AT&T, Spotify, and YouTube. The SheerID verification platform is built on a foundation of 200K+ authoritative data sources, which power instant consumer verification, establishing whether a person is part of a particular community...
Loyalty360 Loyalty Live | David Hamel, nventive 07.05.2024 20:54
Send us Fan Mail With a clientele spanning across the U.S. and Canada, nventive specializes in crafting impactful mobile, web applications, and software solutions that increase engagement and enhance the user experience for brands. From strategy to delivery, nventive’s approach seamlessly blends creativity, technology, and strategic thinking. The core of nventive’s work involves developing custom...
Loyalty360 Loyalty Live | Sukumar Muthya, Ansira 30.04.2024 26:24
Send us Fan Mail Ansira is an independent, global marketing technology and services company with clients across B2B, B2C, and B2B2C industries that leverage the company’s suite of proprietary technology platforms across website, media, and channel partner marketing. Ansira guides clients operating in distributed ecosystems to connect with their customers, fostering brand loyalty by seamlessly inte...
Rodney Strong: Sustainability Efforts Engage Consumers and Cultivate Emotional Loyalty 29.04.2024 21:55
Send us Fan Mail Rodney Strong Vineyards was founded in 1959 when Rodney Strong chose Sonoma County in California as the ideal place to produce some of the best-known wines in the world. Three decades after its founding, Rodney Strong Vineyards’ management shifted to the Klein family, and today, their leadership continues the tradition of developing premium wines while prioritizing sustainability...
Lowe’s Home Improvement: A Tiered Rewards Program Designed To Engage DIYers and Attract Millennials 24.04.2024 23:21
Send us Fan Mail From its humble beginnings as a hardware store in a small North Carolina town, Lowe’s grew to become one of the largest home improvement retailers in the world. The company counts nearly 300K associates, encompassing 1,700+ home improvement and outlet stores in the U.S. With more than 16M customer transactions every week, the brand celebrated $86.4B in 2023. Mark Johnson, CEO of L...
Loyalty Live: TCS on Leveraging Customer Data Platforms in Support of Loyalty Program Efforts 19.03.2024 29:37
Send us Fan Mail As brand marketers seek to comprehensively understand and use the customer data they’ve collected, one of the first considerations centers on integrating a customer data platform (CDP) into their martech stack or better leveraging the one already in place. While a CDP houses disparate data gathered by various technologies used in an organization, unless a clear process of persona-...
The Coca-Cola Company: Brand Refreshes Global Campaign Leveraging AI and Social Media 18.03.2024 12:12
Send us Fan Mail The Coca-Cola Company’s global initiative, the ‘Best Coke Ever?’ debate, is using artificial intelligence (AI) to create a truly unique experience for consumers and Coca-Cola fans. One of the key elements in the campaign includes allowing Coke Zero Sugar to “speak for itself” to engage consumers through visual and auditory experiences. Partnerships with social media influencers an...
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