Lead with Purpose

On this episode of the Lead With Purpose podcast host, Tze Ching Yeung, talks about how purpose driven entrepreneurs are driven by a sense of purpose, values and a mission to make a difference in the world. But, how do we actually communicate this clearly and effectively with our employees, customers or funders so we can get their interest and support to help us achieve our mission? KEY TAKEAWAYS...

On this episode of the Lead With Purpose podcast host, Tze Ching Yeung, talks to Lucy Hawthorne, a facilitator, campaigner and founder of Climate Play. Through play-based learning or, so called ‘serious play’, Lucy helps make it safe, light and fun to talk about climate change issues, helping people to engage more deeply, honestly, and creatively to a topic that people would rather run away from....

On this episode of the Lead With Purpose podcast host, Tze Ching Yeung, talks about dating… well, selling through social media, which is a pretty similar journey to go through. We meet someone, we ask for the contact details, we build trust, nurture the relationship, and eventually get to the point where we get married (accepting the proposal). KEY TAKEAWAYS It doesn’t matter how long the sales jo...

On this episode of the Lead With Purpose podcast host, Tze Ching Yeung, talks about something super simple but very important: Creating an engaging social media bio. Our bios are out first touchpoint for our customers, therefpre it’s very important that it speaks to them so that they will follow you. KEY TAKEAWAYS Keep your bio short and meaningful, and make sure it’s easy to scan almost immediate...

On this episode of the Lead With Purpose podcast host, Tze Ching Yeung, talks about how to write a powerful purpose statement as many companies now know what drives business growth is purpose beyond profit, which is why having a purpose statement in place is essential from the day you start your company. KEY TAKEAWAYS Having a powerful purpose statement in place will help guide your organisation,...

On this episode of the Lead With Purpose podcast host, Tze Ching Yeung, talks about how most of us struggle to know what we want to do with our lives at some point. What is the purpose of life and why are we here? KEY TAKEAWAYS When one has a clear purpose, we do tend to be more determined in our goals and the things that we want to do. How well do you understand your purpose? Do you stop sometime...

Welcome to the Lead With Purpose podcast.  This podcast features tips, ideas and interviews to help impact driven entrepreneurs launch, grow and scale their purpose driven business (and life).  Purpose driven entrepreneurship can be a lonely and very frustrating path to be on but it doesn’t have to be. The aim of this podcast is to help build a community and to help you navigate through some of th...

Purpose driven entrepreneurship can be a lonely and very frustrating path to be on but it doesn’t have to be. Lead with Purpose looks to help build a community and to help you navigate through some of the struggles that you may face, as you launch, grow and scale your impact.  Your host, Tze Ching Yeung, is an award-winning social entrepreneur, marketing strategist and business coach. She often sp...