Brandon Willey
LBX Collective
The LBX Collective aims to inform and educate, create opportunities to connect with industry peers, and to spur collaboration, discourse, and cross-pollination of ideas in the location-based entertainment and experience industry. Join our online community at LBXGalaxy.com! Proudly sponsored by Intercard!
Author
Brandon Willey
Category
Podcast website
Latest episode
Jul 9, 2026
Where to listen?
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Episodes
The LBX Show #21 - Amusement Expo 2025 Review, Top 10 New Venues, and more! 23.03.2025 1:17:35
Sponsored by Intercard ! The LBX Show explores the latest trends and innovations from Amusement Expo 2025 with an insightful discussion featuring industry experts Beth Standlee, Kevin Williams, and Adam Pratt about the show's successes, struggles, and standout attractions. • Intercard's Impulse Card Reader offers both game card and credit card payment options for high-impact attractions...
The LBX Show #20 - Congrats to Beth Standlee & the Trainertainment Team! 16.03.2025 1:08:28
Sponsored by Intercard ! On today's LBX Show, we explore the latest developments in the location-based entertainment industry, covering upcoming events and innovative new attractions from around the globe. This packed episode features insights on arcade innovations, digital marketing essentials, and a comprehensive overview of recent venue openings and closures. • Amusement Expo 2025 preview...
Sound Off #65 - Meta abandons "VR", Netflix builds houses, and more! 11.03.2025 29:31
Sponsored by Intercard ! The term "VR" (virtual reality) may no longer adequately describe the evolving spectrum of immersive out-of-home entertainment experiences. Our industry needs clearer terminology to help customers understand different immersive experiences while major brands across entertainment sectors increasingly invest in location-based entertainment. • Meta abandoning "...
The LBX Show #19 - Mini Golf News, Lucky Strike's Out, and more! 10.03.2025 1:06:28
Sponsored by Intercard ! In this episode we spend some time with mini golf with artsy installations like Smash Putt, traditional courses for sale, and themed venues reflecting this classic game's evolution into competitive socializing experiences. We explore how mini golf is being reimagined across America while major industry developments unfold globally. • The return of Smash Putt in Seattl...
The Stinger Report #1227 - Electric Blizzard of New Tech – Part 3 06.03.2025 14:44
The Entertainment Attractions and Gaming (EAG) Expo 2025 in London showcased the intersection of social entertainment and traditional amusement, highlighting key exhibitors and industry developments. Significant trends included the acquisition of SpringboxVR by SynthesisVR, enhancing their VR content distribution resources, and the introduction of new immersive experiences and active entertainment...
Sound Off #64 - Large format location-based VR, Edutainment, and more! 04.03.2025 46:12
Sponsored by Intercard ! An invigorating exploration of the evolving landscape of location-based virtual reality takes center stage today. We delve into whether larger audience VR experiences stand a chance in the highly competitive entertainment market. • Discussing trends in large audience VR experiences • Analyzing profitability vs audience engagement • Evaluating shifts from small group to...
The Stinger Report #1226 - Electric Blizzard of New Tech – Part 2 04.03.2025 17:04
The CES 2025 and EAG Expo have highlighted significant trends in the immersive tech and entertainment sectors that investors should note. At CES, while mixed reality (MR) and augmented reality (AR) technologies gained prominence, virtual reality (VR) appeared to be diminishing in influence, with private showcases indicating a shift towards high-end PC VR solutions featuring advanced optics and eye...
The LBX Show #18 - BW visits Dubai, Game Preview for AEI, and more! 01.03.2025 1:07:54
Sponsored by Intercard ! Step into a world where entertainment knows no bounds. In this week's episode, we take you on a thrilling journey into some of the most exciting new attractions in Dubai, including the House of Hype and Chaos Karts. The House of Hype is a fusion of immersive art and technology designed to evoke nostalgia and engagement, reminiscent of art experiences like Meow Wolf,...
Sound Off #63 - Competitive Socializing Oversupply, Immersive Gamebox, and more! 25.02.2025 28:35
Sponsored by Intercard ! Today's discussion dives into the rapid growth and potential oversupply of competitive socializing venues, focusing on trends, challenges, and the evolution of entertainment experiences. We also explore key market players, the future of immersive gaming, and the impact of arcade revivals on consumer engagement. • Exploration of the competitive socializing landscape ...
The Stinger Report #1225 - Electric Blizzard of New Tech - Part 1 25.02.2025 16:27
Investors should take note of the significant trends and developments highlighted at CES 2025, which underscore a transformative year for the tech and amusement sectors amidst ongoing economic challenges. The event showcased industry leaders like NVIDIA, Sony, and Meta pivoting towards Mixed Reality (MR) and enhanced AI applications, reflecting a shift away from traditional Virtual Reality (VR). N...
The LBX Show #17 - Holey Moley Tourney, Chuck's Arcade Launch, and more! 24.02.2025 1:06:40
Sponsored by Intercard ! Themes of innovation, competitive tournaments, and marketing strategies dominate our latest episode of The LBX Show with guests Kevin Williams, Adam Pratt, and Chuck DeMonte. We announce live podcast plans for the Amusement Expo, highlight the importance of the IAAPA Global Benchmark Survey, cover the reveal of Chuck's Arcade, and more! • Amusement Expo details and li...
Sound Off #62 - Rethinking the term Amusement, Tariff Implications, and More! 18.02.2025 59:13
Sound Off #62 - Rethinking the term Amusement, Tariff Implications, and More! Sponsored by Intercard ! The episode explores whether it’s time to rebrand the term “amusement,” as the industry shifts toward interactive and experiential offerings. Kevin Williams and Brandon Willey discuss the implications of this transition, including the influence of global trade dynamics and the importance of adap...
The LBX Show #16 - Lucky Strike struggles, Clint Novak hits the road, and more! 17.02.2025 1:10:23
The LBX Show #16 - Lucky Strike struggles, Clint Novak hits the road, and more! Sponsored by Intercard ! This week's episode focuses on navigating the current trends and opportunities facing the LBE industry. Key topics include the financial struggles of Lucky Strike Entertainment despite aggressive expansion, contrasting success stories like Hollywood Bowl, and innovative attractions like Pu...
Sound Off #61 - Rising Costs, VR Market Shifts, and Trending Innovations 11.02.2025 54:48
Sponsored by Intercard ! Rising operational costs pose significant challenges for the entertainment industry, leading many venues to reconsider their pricing strategies amid fluctuating audience engagement. This episode explores key market trends, potential mergers, and innovative partnerships as operators navigate the changing landscape. • Analysis of rising operational costs and audience demand...
The LBX Show #15 - BW Visits a new Dave & Buster's, Fork & Film, and more! 10.02.2025 54:55
Sponsored by Intercard ! Joined by industry experts Kevin Williams & Adam Pratt, we'll explore the latest trends and innovations that are shaping the landscape of fun. Ever wondered how a revamped Dave and Buster's in Ohio compares to its Orlando counterpart? Get ready for BW's perspective on their vibrant new design that caters to a mature audience, featuring a sports area and...
Sound Off #60 - Growth, Nostalgia, and Strategic Innovations in LBE 04.02.2025 55:36
Sponsored by Intercard ! Location-based entertainment is at a crossroads, navigating rapid growth amidst rising consumer expectations and market saturation. The episode explores trends including immersive experiences, the rise of golf simulators, and the impact of competitive socializing venues, reflecting on both past challenges and future possibilities. • Discussion about the sustainability of c...
The LBX Show #14 - From Arcades to Escape Rooms A Journey Through Innovation 03.02.2025 1:03:44
Sponsored by Intercard ! Discover the latest thrills and innovations in the amusement industry as we promise to unravel unique insights and opportunities you won't want to miss. From the IAAPA Expo 2025's call for presentations and the anticipation of the Amusement Expo in Las Vegas to an enchanting visit to Cluville in Scottsdale, Arizona, our episode offers a tantalizing teaser of what...
The Stinger Report #1224 - IAAPA-2024 Trade Show Bonanza – Part 4 29.01.2025 15:56
Part Four - The conclusion of the IAAPA 2024 in Orlando highlighted emerging trends and innovative developments within the amusement and attractions industry, emphasizing increased investment across various sectors. Key highlights included displays from indie game developers like Monkey Splash Studios and Party Time showcasing unique gaming experiences, as well as the introduction of exciting new...
Sound Off #59 - Revenue Sharing's Future and Competitive Socializing Evolution 28.01.2025 31:53
Sponsored by Intercard ! Is revenue sharing the future of location-based entertainment? Join us as we tackle this provocative question with industry expert Kevin Williams. Discover the intricate dynamics between revenue sharing, outright purchasing, and leasing of equipment as we weigh their financial and operational impacts. With advancements in e-payment systems, revenue-sharing agreements are m...
The LBX Show #13 - IAAPA FEC Summit Recap and much more with BW and Friends! 27.01.2025 1:15:30
Sponsored by Intercard ! Join us as we kick things off by reminiscing about our adventures at the IAAPA FEC Summit in New Orleans, alongside special guests Clint Novak, Jeremy Hoyum, and FEC Committee Chair Sherry Howell. Despite the unexpected snowy weather that altered our plans, the summit was a melting pot of ideas and connections, setting the stage for upcoming events like the Amusement Expo...
Sound Off #58 - EAG Expo Highlights, Competitive Socializing and VR Evolution 21.01.2025 30:52
Sponsored by Intercard ! Transform your understanding of the location-based entertainment industry as we unpack the latest trends unveiled at the EAG & SEI Expo in London. From the innovative blend of carnival amusements in mini-golf at Swingers to the strategic pivot towards realistic virtual reality experiences, discover how the sector is evolving to not only meet but exceed guest expectatio...
The Stinger Report #1223 - IAAPA 2024 Trade Show Bonanza - Part 3 21.01.2025 19:51
Part Three – At IAAPA Orlando 2024, the focus was heavily on the burgeoning social entertainment sector, particularly through innovative mini-golf applications and interactive amusement solutions. Companies like Greenspan introduced tech-infused platforms such as 'Puttify,' enhancing traditional mini-golf with digital scoring and social interaction capabilities, showcased notably through...
The LBX Show #12 - EAG Expo Review, Bullwinkle's Revival, and more! 20.01.2025 1:04:54
Sponsored by Intercard ! The episode focuses on the latest trends revealed at the EAG and SEI Expo 2025, emphasizing innovative changes in social entertainment and amusements. BW reviews Bullwinkle's revitalization after its extensive renovation and Shuffly's new digital shuffleboard offering. Discussions revolve around integrating competitive social components, enhancing the guest exper...
Sound Off #57 - Chuck E Cheese's Global Move, Competitive Socializing's Future, and More! 14.01.2025 43:21
Sponsored by Intercard ! This episode explores the shifting trends in location-based entertainment, emphasizing the importance of public promotion and awareness in a competitive market. The discussion covers innovation in family entertainment, the rise of competitive socializing, and the impact of economic factors on the industry. • Focus on the EAG and Social Immersive Expo events • Urgency for...
The Stinger Report #1222 - IAAPA 2024 Trade Show Bonanza - Part 2 14.01.2025 19:58
Part Two - Investors in the amusement and entertainment industry should take note of emerging trends and innovations highlighted at IAAPA Orlando 2024, particularly in immersive entertainment and competitive socializing. Key developments include the rollout of advanced VR attractions such as Ballast VR's 'DIVR+' and Bay-Tek’s 'HyperDeck,' showcasing the growing integration...
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