Anthony M. Verna III, Esq.
Law & Business
This podcast is hosted by Anthony M. Verna III, Esq. Anthony focuses on Intellectual Property including trademark, copyright, patent, licensing, advertising/promotion and food law and domain name disputes. For more visit vernalaw.com. Attorney advertising.
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Author
Anthony M. Verna III, Esq.
Category
Podcast website
Latest episode
Sep 9, 2024
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Episodes
Episode 19: How a Business Should Market and Set up a Funnel; CAN-SPAM E-mail Marketing Issues 28.11.2015
In Episode 19 of the “Law & Business” podcast, I am joined by Angel Quintana . Angel is a business advisor who helps business owners be tastemakers, rebels, or visionarys, which might not be the get-rich-quick guide that all those other marketing experts are using to promote their businesses, but it produces everlasting results, dissipates the boredom and lack of creativity that ma...
Episode 17 – Periscope, Business, and the Law 02.11.2015 7:30
Once again, Anthony sits down with social and interactive media strategist, Oz Sultan . Oz and Anthony talk about Periscope.  It’s a great business tool, but are there some legal issues? Oz Sultan Here is a lightly-edited transcript of the episode: Anthony Verna: So that was, let’s pull it away. How can people find you? Oz Sultan: I am Oz Sultan on everything except for Instagram...
Episode 15 – Games for Promotions and Daily Fantasy Sports 07.10.2015 14:58
The newest trend is daily fantasy sports. Taking a step back, what makes a game used in promotion not gambling? And what, then, makes a daily fantasy sports business model not gambling ? In order to use a game for promotion , the sponsor of the game must remove one of three key elements of the game: Chance Prize Consideration So, daily fantasy sports like Draft Kings and Fan Duel must be able to...
Episode 14 – The sale of 4chan and Internet Privacy 03.10.2015 11:10
Here is a lightly-edited transcript of the episode: Oz Sultan: This is Oz and Anthony and we are broadcasting from Serendipity Labs and Rye, New York. We are up in Westchester County. The first thing I want to talk about, which is an interest to trolls and non trolls alike is the sale of 4chan this week. Anthony Verna: So let’s start here because I have to admit, despite my bachelor’s...
Anthony Verna on CYACYL (sound clip) 02.06.2015 1:14
Anthony Verna appeared on Change Your Attitude, Change Your Life on May 31, 2015. Anthony discussed the importance of registering a trademark and the difference between “TM” and (R) in trademark protection. Listen here ! Here is a lightly-edited transcript of the appearance: Does putting “TM” on my website do anything to help protect my business? I’m Anthony Verna,...
Episode 13 – Three Internet Policy Thoughts – Business and Legal Management 30.04.2015 30:41
Episode 13 of the “Law & Business” podcast welcomes Oz Sultan again. Oz Sultan In this episode, Oz and Anthony talk about three internet policy thoughts. Domain Name Issues Management and Enforcement of Intellectual Property Economic Rationals for Enforcement Also – was .sucks a good idea or a bad idea and can registering a .sucks domain name bring legal action? Here is a lig...
Episode 12 – Comic Books, Geek Life, and Trademark & Copyright Law 29.04.2015 1:16:07
In Episode 12 – Comic Books, Geek Life, and Trademark & Copyright Law, Jim Cushing joins Anthony Verna to talk about comic books, some history of comic books (Jim and Anthony let their geek sides out), and the intellectual property issues of comic books. James Cushing, Esq. A lightly-edited transcript of the podcast episode appears below: Anthony Verna: Welcome to the Law and Busine...
Episode 11 – Film, Entrepreneurship, Intellectual Property Issues 17.04.2015 1:03:54
Anthony Verna and Daron Jenkins talk about film, entrepreneurship and creating a business, and intellectual property issues. Daron Jenkins Topics included: Dreaming without money Business plans Originality Expressions of ideas/Copyright law Protection of expressions of ideas Importance of contracts in guiding relationships in business Work-for-hire agreements The importance of doing due diligence...
Episode 10 – Social Media and Legal Issues 17.04.2015 27:43
Oz Sultan joins the “Law & Business” podcast to speak with Anthony Verna about social media and legal issues. Oz Sultan How do businesses use social media?  What is the changing face of social media?  How do business interact with customers and potential customers in social media?  What are the legal issues that revolve around social media in today’s world? Her...
Episode 9: Three Ways in Which Business Hurt Themselves in Online Marketing 24.12.2014 38:27
Episode 9: Three Ways in Which Business Hurt Themselves in Online Marketing In this episode, I speak with Darcy Knapp , who is an Search Engine Optimization Expert and consultant, about the issues that businesses have in marketing themselves online, especially in search engine optimization. One issue that we touch on is using competitor’s trademarks for metadata, which is a bad idea.  F...
Episode 8: Two Ways in Which Bands are Businesses and Intellectual Property and Contract Mistakes Sink Them 20.10.2014
In Episode 8, I finish the discussion of the copyright infringement case between Roger Dean – famous for his 70s album covers – and James Cameron (and other producers of the movie “Avatar”) with James Cushing of the Law Office of Faye Riva Cohen in Philadelphia, PA. Then we talk about two ways in which bands are businesses: Bands need trademark protection for their names Ba...
Episode 7: Inspiration, Independent Author Entrepreneurship, and Copyright Law with J. Thorn 15.10.2014
In this episode, I speak to J. Thorn , horror and dark fantasy author. J and I talk about what inspires his writing. I laughed heartily when he said that the most-asked question to him is, “How do you sleep at night?” But J is an author who sees himself as an entrepreneur and uses many avenues of marketing. In this intersection of law and business, copyright law is the target. Copyr...
Episode 6: Logo Design Discussion with Paul Lukas and Trademark Analysis 15.10.2014
In Episode 6, I talk with Paul Lukas , ESPN’s uniform reporter and the host of the UniWatch blog. We discuss classic logo design and what makes classic logo design. Paul digs deep into his repository of design critique to offer some tips to the logo designer about how a business should go about designing a new logo for a new brand . I discuss how this affects trademark law . Trademarks sh...
Episode 5: Five Mistakes Bloggers Make That Get Them Sued 05.10.2014
In this episode, Michelle Carter and I discuss some of the mistakes that bloggers make which result in a lawsuit. This can include trademark infringement (naming a blog after a registered trademark), copyright infringement (in pictures and music), and defamation. Here is a lightly-edited transcript of the episode: Anthony Verna: Hi there. Welcome to the Law & Business Podcast. I’m joine...
Episode 4: What to do if Your Business is Sued 03.10.2014
In this episode, I speak with Daniel Sollecito, who has had a distinguished career in law, handling antitrust and commercial litigation. We discuss preparing for litigation, document retention, and communications between the attorney and the client with litigation ongoing. Here is a lightly-edited transcript of the episode: Anthony Verna: Welcome to the Law and Business podcast, Episode Four. I&#...
Episode 3: A Copyright Infringement Lawsuit is Dismissed 26.09.2014
In Episode 3, I am joined by Jim Cushing . Jim is a lawyer at The Law Office of Faye Riva Cohen, P.C. , focusing on family, real estate, and unemployment law. Jim is a big fan of the band Yes and discussed a copyright infringement case that a frequent artist for the band filed against James Cameron, the film director, over the scenery in “Avatar.” You can read Jim’s blog here ....
Episode 1: Trademark Licenses and Likelihood of Confusion with Michelle Carter 19.09.2014
In this episode, guest Michelle Carter joins me to talk about trademark licenses and a basic idea of what a likelihood of confusion is. In trademark licenses, it is imperative that the licensor insists upon having standards in the product and intellectual property in order to have the trademark license stand for goods or services. In the meanwhile, it is incumbent upon the trademark licensee to m...
Episode 0: A podcast introduction 17.09.2014 10:44
This is an introduction to the “Law & Business” podcast. My focus in my law practice is on intellectual property. So, I wanted to discuss a series of questions that a potential client asked me on the phone earlier in the day: What do I need to do to protect the trademark? What is a trademark, actually? These are a few thoughts to introduce the “Law & Business” po...
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