Late Night Internet Marketing and Online Business with Mark Mason

Send us Fan Mail People talk about “doing affiliate marketing,” but what does that really mean?  In this episode I show you an excellent affiliate marketing example that you can follow in your own marketing.  This particular example was sent to me by one of my listeners after hearing episode 078 about Beachbody Marketing. In this episode, we tackle […] The post An Excellent Affiliate Marketing Exa...

Send us Fan Mail Ever wondered about those late-nigtht TV infomercials and the products that they sell? Well, I have to admit, sometimes I buy some of those products. As it happens, I’ve be trying to drop some weight lately, so I decided to pull the trigger on the current version of the famous P90X exercise program by Beachbody. […] The post Breaking Down Beachbody Marketing And The P90X3 Affiliat...

Send us Fan Mail Ranking YouTube videos on Google search is a great way to get free traffic to your website.  In this episode I continue my review of the Rankings Institute.  Specifically, I address how you can use popular Web 2.0 properties that dominate the search engine results to your advantage and siphon off traffic to your site. […] The post Ranking YouTube Videos On Google To Get Search Eng...

Send us Fan Mail So many people ask me about getting started online.  This week, I've decided to try something completely different.  Dave Stokley from NicheVirgin.com contacted me out of the blue to tell me about his new project — documenting his online journey from the start.  I thought that was a cool idea, especially since that is essentially […] The post Getting Started Online – Niche Vi...

Send us Fan Mail Internet success stories are one of my favorite podcast topics.  There is really not anything that I can think of that is more motivating than seeing examples of other people who have been able to successfully do the things that you want to do. This week we take a short break from our study of […] The post Internet Success Stories: Brian Kaldenberg From Proofreading Pal (LNIM075)...

Send us Fan Mail Is duplicate content having a negative impact on your SEO?  Duplicate content is one of the most debated (and misunderstood) SEO topics on the planet. It is true that one of the things that Google is very concerned about is duplicate content — but it might not be the kind of duplicate content that you […] The post The Impact Of Duplicate Content On SEO And Rankings (LNIM074) appea...

Send us Fan Mail Are broken links on your site having a negative impact on your SEO?  One of the things that Google is very concerned about is user experience, and broken links create a bad user experience.  In the Rankings Institute week two, I learned a few things about the impact of broken links on SEO and how […] The post LNIM073 – Are Broken Links Killing Your SEO? appeared first on Late Nigh...

Send us Fan Mail Are you wondering if content is still king for SEO?  I mean, for while there, it looked like the only thing that was important was getting as many spammy back links as possible.  And judging by the kind of junk that is ranking in Google, things were looking bad for King Content.  But things are […] The post LNIM072 – Content Is King For SEO appeared first on Late Night Internet Ma...

Send us Fan Mail Justin Cooke from Empire Flippers is in the house!   In this episode, we get Justin to tell us about his experience building thousands (yes, thousands) of niche web sites.  He talks all about his experiences, how he and Joe built the business, and what he thinks is still possible.  This rounds out our series […] The post LNIM071 – Starting A Niche Site Business with Justin Cooke a...

Send us Fan Mail Today, I've asked Farnoosh Brock to come back on the show.  Every day it seems like I have a conversation with someone about how they want to get into internet marketing because they are trying to get out of their day job.  That makes me wonder how many people are throwing out the baby with […] The post LNIM070 – Farnoosh Brock On Improving Your Day Job appeared first on Late...

Send us Fan Mail In this episode, we talk to Andrew Hansen about  Forever Affiliate success rates.  Remember, in  episode 067 I talked a little about the hard truth about affiliate marketing.  In episode 068, we went through several listener responses and questions that came in after episode 067.  Specifically, we addressed stuff like whether or not people can actually make money […] The post LNIM...

Send us Fan Mail In this episode, we take a look at listener feedback to episode 067 about Forever Affiliate.  I that last episode, I talked a little about the hard truth about affiliate marketing.  In this episode, we go through several listener responses and questions that came in after the episode.  Specifically, we address stuff like whether or […] The post LNIM068 – Forever Affiliate Truth –...

Send us Fan Mail In this episode, I take a look the results of an informal survey that I did of people the bought Forever Affiliate through my link. Did they think the course was valuable (the answer was YES). Did they take action and follow through? Did they make money with their sites? I ask some hard questions […] The post LNIM067 – Forever Affiliate Update And The Hard Truth About Making Money...

Send us Fan Mail A couple of months ago, my old friend Scott wrote me to let me know that he mentioned me and some things that I said in the show in a sermon.  Today, I finally tell that story.   I also talk about the current state of the corn sheller site and we discuss the situation […] The post LNIM066 – The Sermon And A Guy Named John (no, not THAT John) appeared first on Late Night Internet M...

Send us Fan Mail Motivation is the difference between success and failure when you are an entrepreneur – especially if you are flying solo.  This week, I've invited Dr. Jason Jones to the show to talk about the foundations of motivation and some practical tips that you can use to sustain your enthusiasm for your projects.  Dr. Jones has […] The post LNIM065 – Dr. Jason Jones on Motivation app...

Send us Fan Mail If you are like me, you've been thinking about participating in the Niche Site Duel 2.0 since Pat announced it.  But like me, you may have been slow to start.  Well, I am finally getting started, and today I reveal the first part of my strategy.  I'm trying to hit the sweet spot between something […] The post LNIM064 – Niche Site Duel 2.0 and more appeared first on Late...

Send us Fan Mail Today we talk about the value of mastermind groups for entrepreneurs. Mastermind Groups are all the rage these days.  Stop any guru on the street, and they will tell you how great mastermind groups are and that everyone should be in one.  But the conversation usually stops there.  In this episode, we talk about the […] The post LNIM063 – The Value Of Mastermind Groups For Entrepre...

Send us Fan Mail Here comes Google Encrypted Search. Google is encrypting the search terms that people are using to reach your website. Is this all part of their evil plan, or are they snubbing the NSA? Either way, they are depriving you of some incredibly powerful information. In this episode we will talk about this issue and take […] The post LNIM062 – Google Encrypted Search Makes Life More Com...

Send us Fan Mail If you are in a corporate job and dream about walking out the door to do you own thing, this interview is for you.  Today, I have Farnoosh Brock on the show, and she has some amazing insight about life, work, and how to turn negative job energy into something positive.  This is one of […] The post LNIM061 – Interview With Farnoosh Brock appeared first on Late Night Internet Market...

Send us Fan Mail The question for today is around backlinking ethics.  Search engine rankings mean money, and money is a strong motivator.  When that motivation results in creating thousands of pages of garbage content for the purpose of gaining backlinks, you have to ask the question:  Is that OK?  Do the ends (profit) justify the means?  Or, should […] The post LNIM060 – Backlinking Ethics and U...

Send us Fan Mail He's here!  He's here! After months of waiting for planets and schedules to align, Dan Miller from 48Days.com is in the house, and I could not be more excited.  Dan and I fought though schedule conflicts and a crazy equipment meltdown to bring you this episode.  A “Dan Miller Interview” has been on my bucket […] The post LNIM059 – Dan Miller Interview On Passion In Your...

Send us Fan Mail This is the much-awaited second part of 2-part series on how to do niche keyword research.  In this episode, we talk about how to judge competition, and apply the 80/20 rule to our keyword analysis.  But before we get into that, I talk a little bit about where I've been in the last few weeks, […] The post LNIM058 – How To Do Niche Keyword Research (Part 2 — Keyword Competitio...

Send us Fan Mail In this episode, we finally get to that keyword research summary that I have been promising.  We also sum up listener reaction to episode 056.  Big fun from Kuala Lumpur!  All this and more! This Week Around Late Night IM This episode was actually recorded in Kuala Lumpur, Malaysia.  What a great trip.  As you […] The post LNIM057 – How To Do Niche Keyword Research (Part 1) appear...

Send us Fan Mail In this episode, we talk about how to handle customer feedback when we address some feedback from listener Jack.  We also chat more about the corn sheller site and dive into a funk with listener Shawn.  All this and more! You gotta love that. This Week Around Late Night IM As many of you know […] The post LNIM056 – How To Handle Customer Feedback appeared first on Late Night Inter...

Send us Fan Mail In this episode, we talk about the new WordPress Attack, chat more about Niche Keyword Research, why it's important, and how to think about it. We also tackle a really tough listener question about money making potential in internet marketing. Is it worth the time? All this and more! You gotta love that. This Week […] The post LNIM055 – WordPress Attack and Consumer Intent ap...