Konnected Minds Podcast with Derrick Abaitey

From being a 12 year old boy crying in London who just wanted to go home to becoming the man who made December in Ghana a cultural phenomenon for the diaspora, and why the brutal truth about building a legacy is that your name gets erased from the story even though you were there getting rejected by radio stations when 80 percent of lyrics had to be in English before African music could touch main...

From dropping out of school at 14 to chase a football dream that ended in rejection to becoming a DJ and sound equipment entrepreneur in London's underground Acid House scene, and why the brutal truth about immigrant life in the UK during the 80s and 90s is that there were no community hangouts, no Ghanaian restaurants, no nightclubs for us because that generation was focused on working morning cl...

From not owning the stories and contributions that built the UK African music scene to losing millions when COVID forced event cancellations and why the brutal truth about going with the flow without being intentional is that other people end up taking credit for your work while you watch your children learn your legacy from strangers instead of from you, the man who pioneered African music on mai...

From making 800K on TikTok and not caring what anyone thinks to building an international feminine hygiene brand by teaching instead of just selling, and why the brutal truth about social media success is that you don't just post products and expect people to care because no one needs your camera until you show them the quality difference between phone footage and professional camera footage, the...

From pricing for approval to pricing for sustainability and why the brutal truth about why small businesses stay small is that they price so low trying to make everyone their customer when the reality is not everyone is your customer and if you're scared to tell people your prices are expensive then go where it's cheap you will keep your business stagnant, the young woman who built an internationa...

From making 800K on TikTok and not caring what anyone thinks to building an international feminine hygiene brand that ships across continents, and why the brutal truth about starting a business when you have nothing is that you don't need someone to sit you down and teach you because the same internet people use for gossip has everything you need to learn on YouTube and TikTok, the young woman who...

From lying his way into an internship at Nigeria's biggest TV station to building Glitch Africa and the Honest Bunch podcast that millions watch across the continent, and why the brutal truth about escaping poverty and creating success in Africa is that audacity matters more than credentials because when you come from nothing you either take bold action or stay stuck in the loop of waiting for som...

From selling over 800K on TikTok alone to building an international feminine hygiene brand that ships across continents, and why the brutal truth about starting a business with nothing is that you don't need perfection, you don't need a physical shop, you don't need everything figured out because the young woman who started selling on Snapchat with no business name and made over 20,000 cedis in th...

From leaving home at 14 and never going back to building a business that gave her the voice nobody let her have growing up, and why the brutal truth about why some entrepreneurs push harder than others is that when you grow up without attention, without anyone listening to your problems, without parents telling you they're proud of you or that you're beautiful, the hunger to be seen and heard beco...

From defying her mother's wishes to leave university and pursue government work to building a thriving feminine hygiene business that ships to the US, Canada, UK, Germany, and Nigeria, and why the brutal truth about starting a business when you have nothing is that you don't need perfection, you don't need a physical shop, you don't need everything figured out because the young woman who started w...

From defying her mother's wishes and moving to Accra alone with no clear plan to building a six-figure business in 24 hours using only Snapchat, and why the brutal truth about starting a business when you have nothing is that sometimes the desperation to not depend on anyone becomes the fuel that drives you to create something from absolutely nothing, the young woman who packed her bags and left K...

From the dangerous mindset that marriage is just about finding the right person to the revolutionary truth that the quality of the players in marriage determines whether you see relationship as competition or collaboration, and why the brutal truth about why marriages collapse is that people bring residual effects from their upbringing into marriage without understanding that though you may look p...

From the dangerous mindset that marriage is 50-50 when it comes to household duties and financial contributions to the revolutionary truth that every marriage is different and whether you bring 50% or 100% to the table doesn't determine superiority or inferiority because marriage is teamwork where both people deserve respect, and why the brutal truth about the question "what do you bring to the ta...

From leaving the Tokyo Stock Market as the only black equity analyst to investing over 2 million USD into a fish farm in Ghana, and why the brutal truth about why young Africans miss farming opportunities is that we've been conditioned to see weeding as punishment and farming as something for people who cannot read and write when the reality is that Ghana spends 100 million dollars per annum impor...

From the dangerous mindset that the devil is the one destroying families to the revolutionary truth that until you tame the common enemy you and your spouse can never be on the same wavelength, and why the brutal truth about why millennials and Gen Z don't trust marriage is because the Bible has been corrupted, ministers and preachers have messed up, the older generation managed broken marriages,...

From the dangerous mindset that you need huge capital to start a business in Africa to the revolutionary truth that coconut sellers make between 300 to 500 cedis profit daily; proving that genuine wealth building starts with determination and a mindset shift not money. Guest: Priscilla Atta Peters Company: 30Seeds Host: Derrick Abaitey IG: https://www.instagram.com/derrick.abaitey YT: https://www....

From the dangerous mindset that women initiate divorces because they get in there and discover comfort is not just about money to the revolutionary truth that they want time, attention, affection, and a number of things beyond financial provision, and why the brutal truth about why divorces skyrocket is that men don't understand that male and female are wired differently so even when the provision...

From the dangerous mindset of sizing people based on physique and six packs to the revolutionary truth that nobody will remember you for your work achievements more than family and the children that carry the legacy, and why the brutal truth about marriage longevity is that the older generation had a level of tolerance the younger generation doesn't have because younger people are not ready to put...

From the husband who wants to check out because his wife nags and doesn't reason with him to the revolutionary truth that every person has a melting point that determines who they ultimately become, and why the brutal truth about why marriages collapse is that we spend years learning careers like medicine and law but expect to master marriage in six months when the microwave mindset of competing w...

From coming into marriage as a fresh graduate with zero income to 33 years of partnership built on redefining contribution beyond money, and why the brutal truth about why 40% of marriages fail because of finances is that couples limit provision to just the person bringing in monetary means when domestic needs, spiritual assignments, and taking care of children are resources that cannot be quantif...

From the dangerous mindset that no one is coming to save you to the revolutionary truth that when you realize at age 12 or 13 that your entire family is waiting for someone else to rescue them you get an awakening that changes everything, and why the brutal truth about becoming a millionaire at 25 and losing it all by 27 is that the first thing that comes to an average Ghanaian person's mind when...

From the nagging wife who feels unheard to the husband who shuts down because he cannot handle her communication style, and why the brutal truth about why marriages collapse is that every person has a melting point that determines who they ultimately become, the woman who nags because her husband never listens to her and really hears her out, never pays attention when she's talking so she forces h...

From coming into marriage as a fresh graduate with zero income to 33 years of partnership built on redefining contribution beyond money, and why the brutal truth about why 40% of marriages fail because of finances is that couples limit provision to just the person bringing in monetary means when domestic needs, spiritual assignments, and taking care of children are resources that cannot be quantif...

From childhood neglect and zero attention from parents to building a social selling empire on TikTok making over 800,000 cedis, and why the brutal truth about entrepreneurial success is that the drive to be seen, to be heard, and to finally get the attention you prayed for but never received creates the kind of relentless hunger that turns restriction into freedom and loneliness into financial pow...

From posting products nobody cares about to teaching 800,000 cedis worth of value on TikTok, and why the brutal truth about selling anything online is that no one cares about your camera, your shoes, or your feminine hygiene products unless you show them the problem it solves, how to use it, and why their life needs it right now, the entrepreneur who discovered that the woman selling products for...