Chris McCormack

Know Your Numbers

Business EN ↓ 217 episodes

Welcome to the Know Your Numbers Podcast with Chris McCormack and Better Books Accounting — the podcast for real estate investors, business owners, and entrepreneurs who want to build wealth by truly understanding their numbers. Each episode breaks down tax strategies, accounting insights, cash flow, profitability, real estate investing, and financial planning in a practical, easy-to-understand way. Whether you're scaling your portfolio, growing a business, or trying to keep more of what you earn, this podcast delivers actionable conversations, expert advice, and real-world strategies.

Author

Chris McCormack

Category

Business

Podcast website

betterbooksaccounting.co

Latest episode

Jul 9, 2026

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Episodes

Maximize Your Tax Savings: How to Legally Hire Your Children for Business Deductions 23.01.2025

Welcome to another episode of the Know Your Numbers REI podcast with your host, Chris McCormack! In this episode, we dive deep into a tax strategy that many people reference but often misunderstand: hiring your children for your business. Chris breaks down the essential requirements and best practices to ensure you can take advantage of this strategy without running afoul of the IRS. Learn about a...

Why Bench Accounting's Shutdown Highlights the Importance of Relationships for Real Estate Investors 16.01.2025

In this episode of the Know Your Numbers REI podcast, host Chris McCormack, CPA, discusses the frustrations many real estate investors face regarding their taxes. He aims to eliminate confusion and anger surrounding tax payments by providing valuable insights and information. Chris emphasizes the importance of turning knowledge into wisdom, especially for those who may not have the time or desire...

Corporate Transparency Act: How Recent Court Rulings Impact Your Business Compliance 09.01.2025

Welcome to the Know Your Numbers REI Podcast! In this episode, host Chris McCormack dives into the complexities of the Corporate Transparency Act and its implications for business owners, LLCs, and investors. As we kick off 2025, Chris discusses the recent court rulings that have created confusion around beneficial ownership information reporting. With deadlines looming and potential fines for non...

Why Taxes Are Your Biggest Lifetime Expense (And How to Cut Them!) 02.01.2025

Welcome back to the Know Your Numbers REI podcast! In this episode, host Chris McCormack, a CPA and certified tax planner, delves into why taxes are the biggest expense of our lifetime and what you can do about it. Chris discusses the various categories of taxes we pay, the impact of tax policies on our economy, and practical strategies to pay less in taxes. He emphasizes the importance of plannin...

How Income, Savings, Investments, and Leverage Impact Your Taxes: The Four Primary Drivers of Your Tax Bill 26.12.2024

Welcome to the Know Your Numbers REI Podcast! In this episode, Chris McCormack, CPA, and Certified Tax Planner at Better Books, dives deep into the four primary drivers of your tax bill. Discover how the way you earn, save, invest, and leverage money can significantly impact your tax obligations. Chris discusses the difference in tax rates between W-2 earners and business owners, using Warren Buff...

Top 5 Essential Qualities to Look for When Hiring a CPA: How to Choose the Right CPA 19.12.2024

Welcome to the Know Your Numbers REI Podcast! In this episode, host Chris McCormack, CPA, MBA, and Certified Tax Planner at Better Books Accounting, shares essential tips on what to look for when hiring a CPA. As we approach the new year, many individuals and business owners are seeking reliable tax professionals to help navigate the complexities of taxes and accounting. Join Chris as he discusses...

How Business Owners Build Wealth Faster: Secrets You Don’t Know! 12.12.2024

In this episode of the Know Your Numbers REI Podcast! host Chris McCormack, a Certified Public Accountant and Certified Tax Planner, dives deep into the concept of the "real wealth gap" between business owners and W-2 earners. Chris discusses the significant advantages that business owners have when it comes to taxes, income potential, and wealth accumulation. He explores key topics such as: The l...

How Trump's Proposed Zero Federal Income Tax Could Impact American Taxpayers and CPAs: A Deep Dive 05.12.2024

In this episode, host Chris McCormack dives into a thought-provoking discussion about the potential implications of a zero federal income tax policy, a topic recently brought to light by former President Trump. As we navigate the holiday season and reflect on our nation's history, Chris explores the origins of income tax in the United States, its evolution over the years, and the historical contex...

Essential Record-Keeping Tips for Real Estate Professionals to Satisfy IRS Requirements 28.11.2024

In this episode of the Know Your Numbers REI podcast, host Chris McCormack delves into the crucial topic of real estate professional status. He highlights how this strategy can help real estate investors offset passive losses with active income from other sources, such as W-2 income or business earnings. Chris emphasizes the significance of understanding the qualifications for real estate professi...

Protect Your Finances: Understanding the IRS Dirty Dozen List and Common Tax Scams 21.11.2024

In this episode of the Know Your Numbers REI podcast, host Chris McCormack, CPA and Certified Tax Planner at Better Books, delves into the IRS's "dirty dozen" list—a compilation of schemes the IRS warns taxpayers to be cautious about. Chris emphasizes the importance of seeking vetted and reliable advice to navigate the complexities of tax regulations and avoid potential pitfalls. He highlights the...

Top 5 Year-End Tax Strategies for Business Owners and Real Estate Investors 14.11.2024

In this episode of the Know Your Numbers REI podcast, host Chris McCormack, a CPA Certified Tax Planner and Founder of Better Books Accounting, shares five essential strategies to implement before the year-end to reduce tax stress and keep more money in your pocket. Chris emphasizes the importance of getting your books in order as the first strategy. He explains how disorganized financial records...

How High-Income Earners Can Save $300,000 in Taxes 07.11.2024

In this episode of the Know Your Numbers REI podcast, host Chris McCormack delves into a compelling case study of a high-income earner in the medical field—a doctor earning approximately $700,000 annually. He tackles the challenges faced by high-income earners regarding tax liabilities, particularly how taxes can significantly diminish their hard-earned income. Chris shares insights on how his tea...

How to Set Up Your Bookkeeping Correctly: Avoid Costly Errors and Maximize Deductions 31.10.2024

In this episode of the Know Your Numbers REI podcast, host Chris Cormack, a CPA and tax planner, discusses the critical topic of bookkeeping for real estate investors and business owners. He highlights four essential mistakes to avoid when handling your own bookkeeping. While Chris acknowledges that many entrepreneurs choose to manage their own books, he emphasizes the potential risks and costs as...

The Impact of Dave Ramsey's Financial Strategies: How He Built a Multimillion Dollar Business 24.10.2024

Dave Ramsey's approach to finances is deeply intertwined with his faith, which serves as the foundation for his financial philosophy and practices. He openly shares his religious convictions, particularly his relationship with Jesus Christ, and emphasizes the importance of applying biblical principles to financial management. This perspective extends beyond personal finance; it fosters a sense of...

How to Avoid Common Entrepreneurial Mistakes: Essential Tips for Entrepreneurs 17.10.2024

Poor money management is one of the most prevalent pitfalls that entrepreneurs face, especially those who are just starting out or are in the growth phase of their business. Despite generating significant revenue, many entrepreneurs find themselves in financial distress due to ineffective financial habits. This can lead to severe consequences, including bankruptcy, insolvency, or the need to retur...

Will Kamala Harris's Tax Proposals Hurt the Economy? What You Need to Know Before Voting! 10.10.2024

In this episode of the Know Your Numbers REI podcast, host Chris McCormack delves into the critical topic of tax policy as it relates to the upcoming presidential election. With a focus on current Vice President Kamala Harris, who is running as a Democratic candidate, Chris examines the various discussions surrounding her tax proposals. Chris highlights the importance of understanding the impact o...

Unlocking Real Estate Professional Status: The Short-Term Rental Loophole for W-2 Earners 03.10.2024

In this episode of the Know Your Numbers REI podcast, host Chris McCormack dives into the compelling reasons why short-term rentals are particularly advantageous for W-2 earners. He discusses the growing popularity of short-term rentals, emphasizing the importance of ensuring that investments generate positive cash flow and a solid return. Chris highlights the significant tax benefits associated w...

Master Your Finances: The Profit First Method to Eliminate IRS Debt and Boost Business Success 26.09.2024

In this episode, host Chris McCormack, founder of Better Books, CPA, and certified tax planner, dives deep into a critical topic that affects many individuals and businesses: going into debt to the IRS. Are you feeling overwhelmed by tax season or struggling with financial planning? You're not alone! Many people find themselves in debt to the IRS due to bad accounting, poor advice, and lack of...

How to Reduce Your Tax Bill by Optimizing Income Sources and Investment Strategies 19.09.2024

In this episode of the Know Your Numbers REI podcast, host Chris McCormick, a CPA and Certified Tax Planner at Better Books, delves into the crucial topic of taxation sources and their impact on your tax bill. He emphasizes the importance of understanding how income is received, highlighting that the method of income receipt can significantly influence tax liability. Using Warren Buffett as a prim...

Essential Tax Tips for Real Estate Investors: Save Thousands on Short-Term Rentals 12.09.2024

Welcome to the Know Your Numbers REI Podcast! In this episode, host Chris McCormick, CPA and Certified Tax Planner at Better Books Accounting, dives deep into a crucial topic for short-term rental investors: the biggest tax mistake that could cost you thousands of dollars. Are you aware of the correct tax treatment for your short-term rental? Many investors and even accountants make the mistake of...

The Ultimate Guide to Opportunity Zone Investments I Chris McCormack & Barrett Linburg 05.09.2024

Welcome to the Know Your Numbers REI podcast! In this episode, host Chris McCormack sits down with Barrett Linburg, co-founder of Savoy Equity Partners, to discuss the intricacies of investing in Opportunity Zones within the real estate market. Barrett shares his expertise in utilizing the Opportunity Zone tax structure to maximize real estate investments, particularly in the Dallas, Texas region....

Tax Strategies and Financial Planning: Benefits of Cash Value Life Insurance Explained! 29.08.2024

Cash value life insurance can be a valuable tool for certain individuals, but it is essential to understand that it is not suitable for everyone. In this episode of the Know Your Numbers REI podcast, host Chris McCormack emphasizes the importance of making informed decisions when considering cash value life insurance. He highlights that while this strategy can offer tax benefits and serve as a sav...

Top 5 Tax Write-Off Mistakes to Avoid: Maximize Your Tax Savings! 22.08.2024

Meeting with a qualified tax professional is crucial to avoid common tax deduction mistakes. In this episode of the Know Your Numbers REI podcast, Chris McCormack, a CPA and Certified Tax Planner, delves into the top five write-off mistakes that many people make and provides valuable insights on how to avoid them. With a focus on bringing confidence to American investors and business owners, Chris...

Single Member LLC vs. Partnership: Key Tax Considerations for Husband and Wife Business Owners 15.08.2024

In this episode of the Know Your Numbers REI podcast, host Chris McCormack, a CPA and Certified Tax Planner, dives into the importance of entity structure for real estate investors, specifically focusing on LLCs and partnerships. Chris shares insights on the benefits of setting up an LLC, such as limiting liability, separating business and personal finances, and gaining credibility as an investor....

Understanding Tax Expenses: How to Reduce the Biggest Expense of Your Lifetime 08.08.2024

Are you tired of feeling overwhelmed by taxes and unsure of how to navigate the complex tax system? Look no further than the latest episode of the Know Your Numbers REI podcast with host Chris McCormack. In this episode, Chris McCormack, a CPA and certified tax planner, delves into why taxes are the biggest expense of our lifetime and what you can do about it. Chris discusses the various categorie...

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