Michael Kitces, MSFS, MTAX, CFP and Carl Richards, CFP
Kitces and Carl - Real Talk for Real Financial Advisors
A no-holds barred conversation for Real Financial Advisors with industry nerd Michael Kitces and client communication expert Carl Richards. One draws with a Sharpie, the other nerds out with spreadsheets, and both provide you with unique perspectives so that you can more effectively communicate with and serve your clients, run a more fulfilling practice, and maintain a healthier lifestyle.
Author
Michael Kitces, MSFS, MTAX, CFP and Carl Richards, CFP
Category
Podcast website
Latest episode
Jul 9, 2026
Where to listen?
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Episodes
Is Any Financial Advisor Business Model Truly Conflict Free?: Kitces & Carl Ep 19 24.10.2019 39:21
In our 19th episode of Kitces & Carl, Michael Kitces and financial advisor communication expert Carl Richards talk about these conflicts of interest, and the dilemma that financial advisors face when determining where to draw the line between a 'manageable' conflict of interest and one that is 'unmanageable.'
Talking Clients Off The Ledge From 'Scary' Markets: Kitces & Carl Ep 18 10.10.2019 35:37
In our 18th episode of Kitces & Carl, Michael Kitces and financial advisor communication expert Carl Richards extend their last podcast and look at communication strategies advisors can use to set the stage for helping clients actually make better decisions after 'talking them off the ledge', using a three-part pyramid framework: the Plan, at the foundation of the pyramid (representing the financi...
Responding With Empathy When Clients Call About "Scary" Markets: Kitces & Carl Ep 17 26.09.2019 27:51
In our 17th episode of Kitces & Carl, Michael Kitces and financial advisor communication expert Carl Richards talk about the importance (and challenges) of responding with empathy to clients who are upset or afraid. Because even though research in behavioral finance has helped us better understand the natural human proclivity to make irrational decisions, especially in times of stress and fear, th...
Helping Clients Understand What It Really Means To Retire: Kitces & Carl Ep 16 12.09.2019 27:44
In our sixteenth episode of "Kitces & Carl", Michael Kitces and financial advisor communication guru Carl Richards explore different ways advisors can frame their conversations with clients when helping them envision and plan for a retirement they can actually look forward to, how to integrate relevant "what if" scenarios for a client that can help them truly understand the range of options availa...
Why Are We So Afraid To Just Listen: Kitces & Carl Ep 15 29.08.2019 24:31
In our 15th episode of Kitces & Carl, Michael Kitces and financial advisor communication expert Carl Richards sit down to discuss the value of really listening to clients, and how, by simply talking less and listening more in client meetings, an advisor can improve the chances that a client will stick to their plan.
Projection-Free Financial Planning To Avoid A False Sense Of Precision: Kitces & Carl Ep 14 15.08.2019 46:02
In our 14 th episode of Kitces & Carl, Michael Kitces and financial advisor communication expert Carl Richards explore the various functions that a physical financial plan deliverable plays in the financial planning (and client relationship trust-building) process, share their viewpoints on how written financial plans can be used effectively to help clients, and discuss what ultimately matters mo...
The Better Way To Send Market (And Other) Commentary Emails To Clients: Kitces & Carl Ep 13 01.08.2019 34:04
So, in our (lucky) 13th episode, Michael Kitces and financial advisor communication expert Carl Richards sit down to discuss why it's important to send regular commentary, provide a specific example of an easy and effective way to let clients know that you are thinking about them and their challenges, and why it matters so much that it ultimately comes from you (versus any number of white-labeled,...
Communicating With Clients To Bring Them Under The Cone Of Trust: Kitces & Carl Ep 12 18.07.2019 31:49
For our 12th episode of Kitces & Carl, Michael Kitces and financial advisor communication expert Carl Richards sit down to discuss if sending market commentary to clients actually helps solve any problems (or if it's just a relic of a product-centric industry), what sorts of clients benefit the most from proactive communication (and why), and ultimately, why sending investment market commentary to...
What Do You Call Yourself - Planner, Advisor, Industry, Profession: Kitces & Carl Ep 11 04.07.2019 29:47
In our eleventh episode of "Kitces & Carl", Michael Kitces and financial advisor communication expert Carl Richards sit down to discuss the roots of various industry titles, why you might want to break the mold and call yourself something completely different (or not), and why the choice ultimately boils down to whether or not what you call yourself resonates with your target clientele.
Transitioning Long-Standing Clients To Create Room To Grow: Kitces & Carl Ep 10 03.07.2019 36:35
In our tenth episode of "Kitces & Carl", Michael Kitces and financial advisor communication expert Carl Richards sit down to discuss some reasons you may need to start transitioning long-standing clients (some of whom may have given you a shot early on when no one else would, but consequently pay you far less than what it takes to service them) to make room so you can help others, some practical s...
How Do You Optimize Your Practice To Maximize Your Happiness As A Financial Advisor?: Kitces & Carl Ep 09 02.07.2019 38:31
In our ninth episode of "Kitces & Carl", Michael Kitces and financial advisor communication guru Carl Richards sit down to discuss why some advisors wind up being unhappy in an otherwise "successful" practice, how some advisors have maximized their happiness by being intentional about building their business the way they want - or even "right-sizing" the advisory practice if necessary – and a few...
What Would You Do With Your Time If You COULD Be More Productive As A Financial Advisor?: Kitces & Carl Ep 08 01.07.2019 34:33
In our eighth episode of "Kitces & Carl", Michael Kitces and financial advisor communication guru Carl Richards sit down to discuss how financial advisors are spending their time, strategies that can help advisors focus more on what they're best at… and what might be accomplished by increasing your business (and personal) efficiency in the first place.
Authenticity Vs. Professional Credibility And Admitting Your Own Financial Sins: Kitces & Carl Ep 07 28.06.2019 28:25
In our seventh episode of "Kitces & Carl", Michael Kitces and financial advisor communication guru Carl Richards sit down to debunk some long-standing myths around what it really means to be a "credible" financial advisor, why authentically owning up to your personal financial mistakes actually helps build trust and credibility (and might even end up helping you gain new clients), and why being re...
Building Resiliency For The Stress Of Being A Financial Advisor: Kitces & Carl Ep 06 27.06.2019 26:44
In our sixth episode of "Kitces & Carl", Michael Kitces and financial advisor communication guru Carl Richards sit down to discuss proactive steps advisors can take to prepare themselves to deal with and manage the stresses inherent in being a financial planning professional, some common but less-well-known sources of advisor stress, and how a subtle shift in mindset can help advisors make self-ca...
Do Clients Really Value Getting Help Managing Their Behavior Gap?: Kitces & Carl Ep 05 26.06.2019 29:49
In our fifth episode of "Kitces & Carl", Michael Kitces and financial advisor communication guru Carl Richards sit down to discuss the question of whether advisors should even bother trying to communicate the value they provide when helping clients manage their "behavior gap", why attempting to convince prospects that you can help them manage their behaviors is perhaps an uphill battle, and how ma...
Does Social Media Really Matter For Financial Advisors?: Kitces & Carl Ep 04 25.06.2019 31:44
In our fourth episode of "Kitces & Carl", Michael Kitces and financial advisor communication guru Carl Richards sit down to discuss the question of the extent to which financial advisors should or "have to" participate in social media (or not), why it might be a worthwhile endeavor if done correctly, some ideas that advisors can use immediately to get more out of their social media efforts, and...
The Importance Of Likability As A Financial Advisor: Kitces & Carl Ep 03 24.06.2019 25:31
In our third episode of "Kitces & Carl", Michael Kitces and financial advisor communication guru Carl Richards sit down to discuss the question of how important it is to be "likeable" as a financial advisor, why being your "authentic self" when it comes to communicating and interacting with clients might matter more, and why it's important for newer advisors to avoid sending mixed signals to clien...
How To Price Your Financial Planning Services: Kitces & Carl Ep 02 24.06.2019 27:02
In our second episode of "Kitces & Carl", Michael Kitces and financial advisor communication guru Carl Richards sit down to discuss the question of establishing a price for your financial planning services, why many advisors feel such anxiety over setting (and sticking to) their pricing model, the ways in which advisors can communicate their value to prospects and clients to justify their price, a...
Thinking About The Value Of Financial Planning: Kitces & Carl Ep 01 19.06.2019 33:24
Michael Kitces and financial advisor communication guru Carl Richards sit down to discuss industry topics from their own unique perspectives. And in this inaugural episode, Michael and Carl talk about the Value of Financial Advice, efforts to quantify that value, and why we may need to move past the asset-based model in order to define and communicate the real value of financial planning to our cl...
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