Kids Media Club Podcast

As the media industry transforms at lightning speed, how do iconic events like  MIPCOM  and  MIPJunior  stay ahead of the curve? In this episode, we sit down with  Lucy Smith  (Entertainment Division Director, RX France; Director of MIPCOM) and  Carole Ollardissen  (Content & Conference Manager, MIPCOM & MIPJunior) for an insider look at how the worl...

In this week's Kids Media Club Podcast, Andy is away so Jo and Emily are indulging their inner-geek and doing a deep dive into THE kids phenomenon K-Pop Demon Hunters. They unpick the strategies behind the birth of a new mega kids franchise, check out the fan created content on Roblox and Youtube, and learn about the science and craft behind the chart topping songs. K-Pop Demon Hunters really is T...

This week’s hosts’ hangout at the Kids Media Club HQ is all about discussing K-Pop Demon Hunters’ record-breaking success (yay!). They also talk about the ongoing challenges facing kids’ media (boo!) and, in particular, try to tackle the thorny issue of COPPA regulations. Could they be amended to help the industry monetise kids’ content on YouTube more successfully or is it working as it was inten...

In this episode, we respond to the UK government’s industry survey on children’s content, programming, and social media. We talk about the aims of the survey, share our honest thoughts on what’s working, what’s not, and what the future of kids' media could look like. From funding challenges to the impact of social platforms, we unpack it all. 🎧 Tune in for a real-time industry check-in from three...

In this episode of the Kids Media Club podcast, we sit down with renowned children's TV writer and producer Mellie Buse. Known for her work as head writer on Charlie and Lola, co-creating Grandpa in My Pocket, and writing/producing The Hoobs for The Jim Henson Company, Mellie shares her journey through the world of kids’ television. We dive into the evolution of children’s media, discussing the sh...

Kids Media Club is thrilled to team up with Brands in Play for an exciting new episode! We chatted with Nic Hill and Albane Prioux, hosts of the Brands In Play podcast, to explore the wild and deeply weird world of Italian Brain Rot. This chaotic blend of ironic meme culture and generative AI is making waves as the latest UGC trend. Is it just the sloppiest of AI slop yet, or does this anarchic ph...

In this week's episode of the Kids Media Club Podcast, we sat down with Nic Cabana and Andrew Pelekis, the folks behind Claynosaurz. We talk about how they leveraged fan-power to build their a monster sized IP. We dive into how they flipped the animated brand playbook on its head by starting with collectables and building to series and discuss their mission to build a community of superfans. If yo...

Hosts Hang Outs are a bit like buses, there aren't any for months and then two come along one week after another! Yes, that's right, we enjoyed our hosts' natter so much we decided to do another one straight away. Here's what we chat about in this episode of the Kids Media Club: Emily has just seen Rachel Zegler as Evita in the West End - we get her thoughts on the show and discuss the buzz around...

Back to one of our favourite formats - the Hosts Hang Out! Yes, we do love the sound of our own voices! :-) In this episode, we cut loose and dive into what's happening in children's media. No guests, just the hosts putting the world to rights. And there's a lot to put right! We chew over the sensational success of the 'K-pop Demon Hunters' animated movie on Netflix and the rise if Ms Rachel, expl...

We're out of the office this week, either on holiday or at Children's Media Conference in Sheffield, so we thought we'd take this opportunity to dive into the archive and revisit this conversation with the OG nursery rhyme preschool band - The Wiggles. Normal service will be resumed next week, in the meantime enjoy this episode - it's a cracker!

In this latest Precise TV sponsored episode of the Kids Media Club Podcast , we spoke with Gregory Dray, co-founder of Animaj, about his mission to create the next big digital-first children's media brand. We discuss: Greg's background at YouTube How Animaj are using AI to manage production in a way that empowers creatives rather than replaces them The challenges of raising investment at a time wh...

For this episode, we have opened the archives and returned to a great discussion we had with Kevin Parry, stop-motion animation, visual magician, and FX wizard. Kevin has built a huge following on all the major social media platforms from LinkedIn to Youtube. He regularly gets viewing numbers networks would envy! In this episode, Kevin chats about making stop-motion animation go viral, the power o...

Join us for an exclusive dive into the world of CBeebies, featuring special guests Kate Morton, Senior Head of Commissioning, and Joe McCulloch, Executive Producer. We’ll explore how CBeebies commissions its shows, discuss its YouTube strategy, and delve into its approach to building communities. Kate and Joe also introduce CBeebies’ new Parenting brand extension, revealing how it supports familie...

As part of our current series diving into the world of YouTube content creation, we’re dusting off an old episode from the Kids Media Club Podcast archives! In this episode we chat with Christian Hughes, the creative mind behind Gecko's Garage , to uncover what it takes to build a successful kids’ YouTube show. This conversation explores Christian’s YouTube journey, the strategies and challenges t...

In this exciting episode, recorded live in partnership with Precise TV, we sit down with Jasmine Dawson from BBC Studios to dive into the digital phenomenon of the kids IP, Bluey . We explore the early days of fandom growth post-launch and how it snowballed into the massive wave of viewers for Season 3! Jasmine shares her team’s innovative approach to Bluey ’s YouTube presence, embracing a native...

From rhymes to riches? Nursery rhymes have become one of the biggest genres on YouTube, captivating young children and their parents while spawning major entertainment franchises. In this episode, we sit down with Liz Gonzalez, an expert in children's digital content, to explore how nursery rhyme videos became such a massive phenomenon. We'll discuss the unique challenges of creating production pi...

In this week’s episode of the Kids Media Club Podcast, Jo, Emily, and Andy are joined by Tom Box, Co-Founder of Blue Zoo animation studio. Tom discusses Blue Zoo’s AI policy, which aims to ethically integrate AI into their workflow. AI in animation is a contentious topic, sparking heated and polarising debate. The hosts even imagined hordes of angry animators, pitch forks in hands, marching up to...

In this special episode of the Kids Media Club Podcast, sponsored by Precise TV, we’re joined by Denis Crushell, Chief Commercial Officer of Precise TV to dive into their PARK report on YouTube viewing habits among UK kids and families. Hosts Andy, Emily, and Jo unpack key insights, including YouTube’s dominance as the #1 platform for kids and the influence children have on household purchasing de...

The arrival of a new baby takes a lot of planning and that's as true for the Peppa Pig family as any other! In this week's Kids Media Club podcast, Jo, Emily, and Andy are joined by Esra Cafer, SVP Global Brand Strategy at Hasbro, to discuss the new addition to the Peppa Pig family and just what's involved from a brand management and strategy perspective.

In this week's episode, special guest Emily Brundige joins the podcast to talk about what goes into creating an animated show. She draws on her extensive experience that covers from her first break producing a YouTube original series through to developing and producing her own show GOLDIE for Apple TV+. This is a must-listen to any aspiring or experienced animators and show producers. https://www....

We dip into the archives to revisit an old episode. Roblox has recently broken its own record of concurrent players on the platform, so we thought we'd look back at this episode about kids media IP owners increasingly playing in the Roblox sandbox: Dreamworks is extending its Roblox integration with the launch of the new Shrek game. It's a sign that Roblox is becoming a key part of a big brand's f...

What are the five most common mistakes made in kids media? In this week's episode, the hosts got together to share their thoughts on the biggest boo-boos being made in the industry today. From blindly following data to making shows for parents rather than kids, they propose their picks for the most typical blunders the industry is guilty of committing. What do you think? Would you have suggested s...

In this episode of the Kids Media Club Podcast, our hosts chat with Simon Pulman, entertainment lawyer and returning guest to the show. They get together to discuss the topic that everyone is talking about. Namely the Minecraft Movie. What factors contributed to its startling commercial success? Was it by respecting the source material or by ensuring the Minecraft community felt properly represent...

It's host hang out time again. Emily, Jo, and Andy have celebrated their 100th episode anniversary and are back shooting the breeze about all things kids media. This time around they're discussing the Youtube metrics changes and CBBC going all in on Youtube, the Snow White backlash (was Rachel Zegler pushed under the bus or did she pull the bus down on herself?), and ponder how big the Minecraft M...

In this episode of the Kids Media Club Podcast, Jo, Andy, and Emily were delighted to be joined by Robert Chandler, the irrepressibly enthusiastic producer of animated features like The Cantiville Ghost and The Amazing Mauricem among many others. Robert is a veteran of TV and movie production and has the scars on his back to show it! He shares his insights on how to put together a successful anima...