Chris Deferio
Keys To The Shop : Equipping Coffee Shop Leaders
A coffee podcast providing coffee shop owners and leaders, with insights, inspiration, and the tools you need to grow and advance your coffee business or coffee career. We learn from experts both in and outside the coffee industry as they deliver specific, practical, and actionable advice about ownership, optimization, profitability, barista work, employee culture, management, scaling, leadership, personal development, and anything else that will help you achieve success in the coffee shop.
Where to listen?
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Episodes
Helping Managers Avoid Burnout 29.07.2021 13:04
Here's some good news...Burnout is usually a result of a long string of unaddressed stressors that build up until they reach critical mass. Why is that good news? It's good because it means with a few shifts of our thinking and approach we can address the issues that lead to burnout before it happens. Today on Shift Break we will be discussing a few of the ways we can either set managers up for f...
294 : At Origin Roasting Revolution w/ Luis Fernando, founder of Amor Perfecto! 27.07.2021 1:05:19
We generally assume that roasting happens once green coffee leaves its county of origin taking much of the coffee's value along with it. But there is a growing movement of entrepreneurs who are keeping their coffee's value right at home by roasting at origin and shipping direct to shops and consumers. 25 years ago that movement was catalyzed and led by today's very special guest, Luis Fernando, Fo...
Skewing Positive 22.07.2021 8:42
It is a blessing and a curse. Being in a position of management or any type of authority means you likely can see when things are wrong or don't quite fit the ideal. That is a valuable skill set that is worth cultivating. As a result we tend to skew negative and become primarily focused on what is wrong which inevitably leads to an anemic and rather bleak outlook in the coffee shop. Today on Shif...
293 : Thoughts on Defining Professionalism 19.07.2021 31:03
What is professionalism? Is it aprons? Using the right greeting? The way the space looks? When it comes to coffee shops and coffee professionals we often use metrics that are more surface than substance and the result is that we create an experience that misses the mark when it comes to making real connections and, I would argue, misses the mark on what true professionalism is. Today we will be c...
Ignoring the Customer 15.07.2021 10:50
On some level we all can justify ignoring customers in our coffee shop. Seems pretty crazy right? I mean, why would we do that knowing how important it is to give a great experience to the one keeping the lights on? And yet it happens all the time. What starts out as a one time act of giving into convenience, turns into a full blown culture. On today's Shift Break we will be talking about an expe...
292 : How to Take Charge and Drive Your Career w/ Ed Evarts 13.07.2021 58:03
Who is driving our career? Most of the time we attribute our careers current state to outside forces or fate. Rarely will we consider that we ourselves are the primary driver of our success. The good news is that there are lot's of things that we can both do to take control and start really steering thing in the direction we want to go. Lucky for us today's special guest has written a couple books...
When Experience is a Liability 08.07.2021 10:34
Don't hire someone with experience! At least that is what I hear quite often. The idea being that you won't have to untrained old habits. I many people's mind experienced employees are more of a pain than they are willing to deal with. But where does this assumption come from? Is this a fair rule to have for hiring? I honest don't think so. The truth is that experience is only a liability in the...
291 : What to do if Your Baristas Won't Listen to You 04.07.2021 34:57
Have you ever thrown your hands up in frustration and said something like, "Why won't my staff listen to me?!" I get this type of question a lot from people attending my lectures at Coffee Fest. Managers and owners alike have this moment often. I know I have. We desire nothing more than generating buy-in and to be at peace knowing that our employees are not only listening but will faithfully carry...
ROR #7 Illustrative Sample Roasting w/ Mike Ebert of Firedancer Coffee Consultants 02.07.2021 57:25
Sample roasting is a critical part of any roasting operation. But sample roasting is not simply used for finding defects or even just for making purchasing decisions. It is also very important to use as a tool to illustrate what a coffee can do and where it fits in your line up according to your's and your customers tastes. Today we are going to be exploring what our guest, Mike Ebert calls, "Illu...
Tips on how to Replace a Manager 30.06.2021 11:06
Turnover is inevitable. Even though we expect it, it's not easy. When it comes to replacing managers though, it becomes 10x as difficult because they occupy a specialized position and typically possess a certain skill set that made them effective. On today's shift break we are answering a question posed by a listener on how to go about replacing a manager who is moving on. This is a great episo...
290 : Coffee Connections in Central Africa w/ Keith White Jr of Paraiso Trading 29.06.2021 1:07:18
Today we get to explore the ever growing Central African coffee farming industry with some one who's company is creating inroads, resources, and opportunities to improve farmers lives and the global demand for their product. Keith White Jr. is the founder of Paraiso Trading. Paraiso Trading was created to connect Central African Farmers and their high quality organic produce directly to world mar...
289 : Founder Friday w/ Ochen Simon Eidodo of Chariots Coffees, Uganda! 25.06.2021 51:28
It's Founder Friday and we are talking with the founder of Chariots Coffees in Uganda, Ochen Simon Eidodo! Chariots coffees and Barista Academy was established in 2018 by Ochen Simon Eidodo one of the most renown Ugandan professional barista and 2018 Ugandan Barista Champion, whose experience in coffee brings a high level of quality in the coffee value chain in Uganda helping to promote the highes...
When Small Problems Grow Up 24.06.2021 7:46
The day is full of issues calling for your attention. Most of the time there are a few urgent problems that need to be addressed and once they are, new ones seem to rush in to fix the void. Where do big problems come from? On today's shift break we will be discussing the origin of most big problems, why we miss them, and what do do about it. Related episodes: 278 : Making great Hiring Decisions...
288 : The Truth behind Cheap Coffee w/ Karl Weinhold 22.06.2021 1:07:29
The problem of cheap coffee keeps producers trapped in cycles of poverty and keeps the power in the hands of those least impacted by what is at best a global crisis. What has led to this current state of the industry and how can we be informed and equipped to make changes with the power we each posses to create a better future and tip the scales in favor of those whose lives are literally on the l...
Reasonable Expectations 17.06.2021 8:57
Baristas are often the subject of much complaining from leadership. "They just don't get how hard it is" we hear them say. We talked about this last week in the Shift Break "Understanding and Bitterness". Baristas however, are also just as likely to construct the same type of unreasonable expectations of owners and leaders that they don't want put upon them. Today we are going to be chatting abou...
287 : Learn how to Shift your Mind w/ Brian Levenson 15.06.2021 1:01:06
Whether you are behind the bar making drinks, or behind a laptop making the schedule for your baristas you cannot rely on just one mindset to achieve the best results in your coffee shop. Just like building an agile business that can pivot well in a variety of situations, our minds must be able to shift between preparation and performance. Today we are going to be exploring some of the most critic...
Understanding and Bitterness 10.06.2021 9:25
On this show we have talked about how leaders are typically seen by staff with some degree of skepticism and/or suspicion due to leaders having authority and how, over time, that gap is closed through building trust and empathy. If that does not happen then that usually leads to bitterness. What we haven't hit on yet is how bitterness can be generated from owners to the staff due staff not underst...
286 : Coffee Roasting Best Practices w/ Scott Rao 07.06.2021 1:04:36
Roasting practices have come a long way in the past few decades. Today enjoy an incredible wealth of information, resources, and sharing of technique to help us be better roasters. With all these tools a techniques available to us it can be hard to sort out the most helpful and practical bits to apply to our coffee roasting operations. This is precisely the problem today's iconic guest, Scott Rao,...
RoR #6: Buying Less and Doing More w/ Ever Meister 04.06.2021 51:17
We have an incredible range of options available to us when it comes to the green coffees we purchase. Right now our habit as an industry is to spot purchase small amounts of coffee from a wide variety of producers in hopes of getting the pest of the best. The trouble with this is that, while we might believe our method is helping promote great coffee, it is actually undermining the success of the...
Hiring Friends and Making Enemies 03.06.2021 10:25
Hiring your friends or relatives can seem like a very convenient solution to the problem of staffing. After all, you know them well and trust them right? What more is there to consider? Well, as it turns out, a lot more. On today's shift break we are going to be discussing why hiring friends and family can breed toxicity and how you can build preventative measures to guard against it. Episodes to...
285 : Better Systems, Better Connections w/ RoasterTools Founder, Jon Ewalt 01.06.2021 51:55
If there is one thing that is certain it is that, as you grow your roastery, you become pulled in a thousand different directions. The need to maintain the operation, drive sales, maintain relationships, improve quality, etc becomes overwhelming to the point where you are not sure if growing is a blessing or a curse. Luckily for use, as the industry of roasting continues to expand too too do the...
284 : Founder Friday! w. Jackie Nguyen of Cafe Cà Phê | Kansas City, MO 28.05.2021 1:25:32
I am very excited for this Founder Friday! When we talk about coffee shops we often talk about culture, authenticity, and relationships. I have the immense pleasure of presenting to you a conversation with someone whose business and way of operating in the world of coffee exemplifies those things. Today we are talking with the dynamic Jackie Nguyen, founder of Cafe Cà Phê, a ground breaking Vietna...
Over Optimization 27.05.2021 8:39
Systems, efficiencies, and optimizations of your business are needed elements to make sure it is healthy and thriving. There is, however, a dark side of optimization. When taken too far and left unchecked it becomes obsessive and starts to drain the life from the very thing it was meant to serve. In today's shift break we will discuss over optimization and how to balance your pursuit of systems a...
283 : 5 Bad Reasons to open a Coffee Shop 24.05.2021 22:30
People open coffee shops for many reasons. Some good and some-not so good. It really all depends on how you approach the "why" behind your business that determines your success. In a time where the barrier to enter the coffee house space is quite low we see a deluge of new cafes opening and quickly struggling then closing due to a lack of proper preparation born from a lack of proper mindset going...
Curse of the Favorite Barista? 19.05.2021 10:41
Every shop has that one barista that seems to attract more attention the the rest. The comment is made by customers often about this person that they are my "favorite" barista. The question is, is this a good thing or a bad thing? Well as with any situation involving people-it depends. Today we are going to be discussing how we should approach and react to the issue of the "favorite barista" in a...
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