Keep What You Earn

Today, I am speaking with Amanda Hofman, Co-Founder and CEO of Go To Market, a branded merchandise studio that specializes in sustainable and beautiful designs. Amanda discusses how she got interested in merchandise and shares some non-traditional ways businesses can use merch to promote their brand.   Amanda explains the advantages of print-on-demand vs bulk ordering merch, and how it resolves ch...

Today, we welcome Lynzee Krohne to Keep What You Earn. Lynzee is the CEO and Founder of LEO + LAINE and also serves as the Lead Creative Director. Lynzee started LEO + LAINE with the promise to build an agency unlike any other. One in which fun and friendships reign supreme while providing best-in-class creative solutions for her clients.    Lynzee dives into the importance of building a strong di...

As an S Corp owner, paying yourself a reasonable salary is a crucial strategy to maximize your income while minimizing your taxes. The advantage of an S Corp is that you can pay yourself a reasonable salary without overpaying. If you haven't been doing this until now, it's not too late to start.   Another of the benefits of being an S Corp owner is that you're less likely to be audited than a C Co...

I want to talk about a topic that has been generating a lot of questions lately - retreat expenses. With the surge in retreats and business conventions, it's crucial to understand what retreat and event expenses are deductible for both hosts and attendees.   As a host or attendee, you may wonder which expenses qualify for tax deductions. To help you navigate this complex topic, we discuss what qua...

I am discussing why tax professionals are finding it more challenging to showcase their value in an era where machine learning and artificial intelligence can help taxpayers obtain a larger tax refund. Although receiving the biggest refund possible may seem like the goal, our focus should be on achieving the best outcome possible.    I will be sharing some of the hidden costs associated with eithe...

I am breaking down how to read your federal tax return and understand what it all means. Of the most important aspects of your tax return is understanding what taxable income is and how it's calculated, understanding the differences between itemized and standard deductions, and knowing how to determine how much you actually owe in taxes versus what you've already paid in.   The goal of this episod...

I had the pleasure of speaking with Jackie Meyer, a seasoned CPA and tax professional with over 20 years of experience. We delved into the topic of tax planning, how taxpayers can save money on their taxes, and how taxpayers can determine if their tax preparer is truly saving them money vs just filing their return. We discussed how to communicate with your tax professional to ensure you are receiv...

We're diving into the difference between a CFO and an accountant in your business. We'll explore the key differences between a CFO and an accountant, including the key distinction of being a client service provider vs a member of your team. I'll also discuss the benefits of having a CFO by your side and the prerequisites you need to consider before hiring one.   When it comes to financial planning...

I am joined by Tom Wheelwright, CPA, CEO of WealthAbility®, Rich Dad Advisor, entrepreneur, international speaker, and bestselling author. In our discussion, we discuss a variety of topics including the common belief that it's patriotic to pay more in taxes to support the government, the difference between conservative and aggressive tax deductions, and advice for entrepreneurs to find better fina...

Today we'll be discussing tax deductions for entrepreneurs. As a business owner, understanding what is deductible and what isn't can be crucial to keeping more of what you earn.   We'll dive into what deductions are and how they work. We'll explore what makes an expense actually deductible and what qualifies as a business expense. It's important to know the boundaries and risks involved in claimin...

I have the pleasure of speaking with Carlyn Bushman, founder of Carlyn Bushman Consulting, a consulting group that helps female entrepreneurs accelerate their businesses to create reliable, sustainable revenue streams. We discuss the critical pillars of building a successful business, including financials, sales, marketing, technology, and management.   To succeed, it's crucial to understand your...

I'm excited to share with you my conversation with Pat Darby, Certified Financial Planner™ (CFP®) and Enrolled Agent (EA). Pat and I dive deep into the world of investing and retirement savings for business owners.   Pat stresses the importance of having the right mindset to save for retirement and encourages us to ask ourselves the right questions to ensure we're on track to reach our retirement...

We're talking about tax extensions and busting some common myths around them. Many people worry that filing for an extension could increase their risk of being audited and don't fully understand what filing for an extension means for the payment of their taxes.   We will break these myths down in today's episode. I'll share some tips for using the extra time provided by the extension wisely and pr...

I am beyond thrilled to be joined by Chloe Daniels, better known as Clo Bare Money Coach on the internet. Whether you're an experienced investor or starting out, Chloe shares valuable insight and a few concrete takeaways in today's show.   Chloe's online journey started by being transparent about her experiences, successes, and failures, through her mental health struggles. As she came out the oth...

I believe that it is important to find a tax professional who can provide comprehensive services year-round, rather than just during tax season. Many business owners do not completely understand the need for guidance and advice about tax strategies year-round and are hesitant to pay for higher-priced services. Some business owners also expect this level of service, for a very small annual fee.   ...

One of the things that we're always taught in business school, operations management, or really in any field, is how to build efficiency in your business. And while I'm a big fan of creating optimal operations in your business, I think we can become too efficient at the cost of effectiveness in multiple different areas. I see it in two major ways with many business owners right now. Tune in to hea...

If you've got an upcoming Vegas trip or even if you're just betting on your favorite sports team, Zak Zimbile has got some info to share with you! Zak Zimbile is a Certified Public Accountant who runs his own CPA firm, specializing in gambling tax. He's been in the game for over 10 years now and has worked with all sorts of gamblers - from recreational poker players to professional sports bettors...

If you struggle with the concept of finances, you cringe just hearing the word finances, or you feel like you should know more about finances than you already do, this episode is for you. We're talking about financial fear.   If you're stuck in this cycle of wanting more money, but you're afraid of what that really means (more risk, more responsibility, more taxes), then you could be actively repe...

As accountants, we get to specialize in a ton of different areas, from industry niches to specific client types and needs. As the host of this show, one of the most thrilling parts is bringing in experts who specialize in various fields. I'm excited to chat with Chris Picciurro today!   Chris is a renowned tax planning and strategy expert for US-based real estate investors. With so many folks inve...

I'm pretty sure one of the biggest fears of any business owner is running out of cash. Cash is the lifeblood, it's oxygen, it's what keeps your business alive and going. It's what enables you to make those big investments, to be able to level up in your business, to be able to reap the benefits of your business and grow your wealth. Cash flow is everything to a business's success.   One of the way...

In the last episode, we went through the why behind our move to Costa Rica. But how did we actually get here? I'm going to share how we did it financially and what our process has been like over the past few years!   There were many things that led to us being able to do this, from boring day-to-day saving to me taking Spanish as a kid instead of French. But at the end of the day, we were able to...

If you've been following along for a while, you know that Jason and I have a home in Costa Rica and spend several months there each year! After visiting with Jason's parents in 2019, we fell in love with this country and there are many reasons we quickly decided to buy our home. Tune in to hear the full story behind why we moved to Costa Rica and how it's affected our life, businesses, and mindset...

If you feel like you're in an endless cycle of owing taxes year after year, and you dread getting your tax return back, or you wish that you could reduce the amount that you have to pay every April so that you can stop stressing out, this one is for you!   I'm going to share three ways that you can stop owing taxes. We all have to pay our taxes of course, but let's dive in to the three ways to red...

Whether we like to admit it or not sometimes the number one thing holding us back from the success, business, and life that we dream of, is ourselves. And we don't even realize we're doing it sometimes, but self sabotage, comparison, and overthinking can really hinder our journey forward. That's why I wanted to bring Lindsey Mango on! To really unpack what helped her reach her potential and how sh...

In our last episode, I introduced this idea of having someone in your business that is responsible for financial operations. I wanted to expand on that and actually clarify the difference between financial operations and financial management in your business, because they are very different things.   Most business owners don't realize that there is a complexity to the financial side of your busine...