Shannon Weinstein

Keep What You Earn

Business EN ↓ 869 episodes

Keep What You Earn is the podcast for aesthetics and wellness practice owners who want to scale profitably and build a business that is actually worth something. Hosted by Shannon Weinstein, CPA and Fractional CFO, this show is designed for med spa owners generating $1–5M in revenue who are ready to move beyond reactive decision-making and into disciplined, strategic growth. If you're trying to break past the $2M ceiling, improve cash flow predictability, increase margins, open additional locations, or prepare your practice for a future sale, this podcast gives you the financial clarity to do...

Be sure to visit the podcast's website and support the creator: www.keepwhatyouearn.com

Author

Shannon Weinstein

Category

Business

Podcast website

www.keepwhatyouearn.com

Latest episode

Sep 29, 2026

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Episodes

Do These Three Things Before Year-end 18.11.2021

Have you ever heard someone say that successful people and leaders make it a habit to make their bed first thing in the morning? They say that this one small habit creates momentum and starts your day out on the right foot. I like to apply this similar logic when it comes to your business. There are micro-actions and habits that you can take that will help move the needle for your business in a bi...

Don't Let Your Contractors Cook You Breakfast 11.11.2021

Today, we're going to talk all about relationships... and YES, this is still the Keep What You Earn podcast. I'm talking about relationships in your business between you and the folks that work for you. We're going to discuss the differences between employees and contractors and how the IRS classifies them. Remember that there are several Federal and State labor laws that need to be followed based...

The Truth About LLCs with Eric Masson 04.11.2021

Today's episode is all about the legal side of entrepreneurship. I am so excited to welcome my friend Eric Masson. Eric is a seasoned attorney with a vast amount of experience helping small businesses and entrepreneurs establish and maintain their businesses by mitigating those inherent legal risks that we face every single day. Eric is also an instructor in Fitnancial Foundations. We dive into a...

Building Wealth with Multiple Income Streams with Jannese Torres-Rodriguez 28.10.2021

Today on the podcast we welcome on Jannese Torres-Rodriguez. She is a personal finance expert, host of Yo Quiero Dinero podcast, and multi-business owner. Jannese's claim to fame is that she's had over 10 different side hustle businesses that brought in over $100,000 annually, which allowed her to pay off debts and start building generational wealth. We will deep dive into her journey through gett...

How to Deduct Your Next Vacation 21.10.2021

In today's episode, we are going to talk all about how to deduct your vacation. This is one of the most common questions I get asked... How do I navigate deducting this? Should I be deducting this? Is this allowed? It's definitely a more gray area for my entrepreneur clients. But I'm here to tell you that you have the capability to deduct a lot more than you think you do. You're going to learn all...

Build a Machine that Makes You Money with Jess Glazer 14.10.2021

Today on the podcast, we are welcoming on, in my opinion, one of the most special guests I could possibly have, the unofficial Godmother of Fitnancial Solutions, Jess Glazer. Jess is my former business coach, business mentor, friend, and colleague and I am so excited to have her on the podcast today! We will dig deep into her background in business coaching and also touch on everything from creati...

What You Need to Know if You Extended Your Tax Return 07.10.2021

Today we are going to talk all about extensions. And no... I'm not talking about the things in your hair that make it look longer. I'm talking about your tax returns. I wanted to take this quick episode to explain what exactly it means to file an extension. What are your responsibilities? How does it actually work? I've got the answers for you. >>> Text me!: https://my.community.com/shannonweinste...

How to Bulletproof your Bookkeeping with Misa Ledguies 30.09.2021

Today we welcome on our first guest on the Keep What You Earn Podcast, a friend of Fitnancial Solutions, and owner of Perfectly Kept Books, a bookkeeping service exclusively for female owned businesses, Misa Ledguies. Today we will deep dive into the importance of having accurate and detailed books as the foundation of your business. Misa will detail each of her top tips to officially bulletproof...

The Law of Income - Unlocking a Millionaire Mindset 23.09.2021

In my opinion, reading books is critical to gaining a proper mindset in business. I also feel that it is important to reread certain books at different stages of your business because you will learn new things each time as in general, we apply what we are learning to what we are going through at that moment. The book that I want to discuss today is "Secrets of the Millionaire Mind". There is a quo...

Ditch PayPal and Venmo in Your Business 16.09.2021

I kind of have a reputation on social media for being totally against doing business through PayPal and Venmo! Every time I post about this, it's a polarizing topic. And listen, I am not here to judge! I simply want to use this episode to share with you the reasons I choose to use other forms of payment processors. Tune in to hear the top 3 reasons why you should ditch PayPal and Venmo (PS, reason...

Limiting Beliefs that are Costing You Thousands 09.09.2021

Sometimes as entrepreneurs, we convince ourselves that cutting certain corners is going to save us money. We may not necessarily think of it as cutting corners but we definitely come up with little strategies along the way that are considered "short cuts". What I'm talking about are the well-intentioned attempts to save money in the short term, by doing something that deviates from normal behavior...

Do I Need to Pay Taxes Quarterly? 02.09.2021

If you just got started in entrepreneurship or you haven't been through a complete year in business yet, this episode may save you thousands of $$$ in avoiding one of the biggest financial faux pas for new businesses....Not paying your quarterly estimated taxes. Sooo many entrepreneurs make this mistake. Don't judge yourself if you've made this mistake before, we've all been there. But it is 100%...

Do This if You Want to Start Scaling 26.08.2021

If you ask any entrepreneur if they want to scale their business, of course, you're going to hear a resounding YES. There's a lot of talk about scalability lately online when it comes to growing our businesses. If you've met that six-figure milestone and you're ready to go to seven figures and grow and scale in your business, do you know what that really means? Do you want to know my three key ing...

Don't Fall for these Vanity Metrics 19.08.2021

Are you seeing this across your social media: online coaches boasting about their 7-figure years, their $100k months, their somewhat unexpected, rapid growth over a short period of time…? YEAH, me too! This might drum up a lot of comparison, or imposter syndrome, especially if you're a newer business owner (but even when you're seasoned!). Of course, we are HAPPY for these incredible entrepreneurs...

What to do When a Customer Doesn't Pay 17.08.2021

Have you gone through a client call or a sales call with an enthusiastic client...and then…next thing you know, you send out your invoice, agreement, and onboarding email and it's just…crickets. Listen, this happens to the best of us. Obviously the ghosting strategy isn't mature. But it happens! So I want to drop some advice on this episode: It's not about you. Let me equip you with how to handle...

How to Pay Yourself as a Business Owner 12.08.2021

The most common question I get asked as an accountant: How, how much, and how often do I and CAN I pay myself?! $$$$$   This episode covers the answer to these questions based on what kind of business entity you have. Sure, there's some tax strategy involved. There's some overall business strategy to consider (which we will review), but here's the overall theme—keep it simple. You're probably over...

The 5 Financial Building Blocks of a Business 12.08.2021

Whether you have an online business, a brick-and-mortar, a service-based business, or a product-based business, this episode goes through the 5 financial building blocks that you need to build a firm foundation in a brand new business. PS, You don't even have to make money to be in business. You are in business the moment you decide you want to be. If you've made that mindset shift into being a bu...

Overcoming Financial Fear as an Entrepreneur 12.08.2021

Do you cringe at the word 'finances' or feel like you should know more about finances than you already do? Or are you stuck in the cycle of wanting more money but feel riddled with fear about what that really means...more risk, more responsibility, more taxes (gasp!)? You could be repelling money from coming into our life! This episode breaks down how to overcome financial fear so you can truly we...

Not Your Average CPA - Meet Shannon 04.08.2021

Welcome to the first episode of Keep What You Earn, a podcast for business owners, entrepreneurs, and anyone looking to level up their financial fitness! Instead of introducing myself with a long winded excerpt about my background and past financial experience (boringggg), I thought it would be much more exciting to share 10 fun facts about me! From professional info to my personal life and what l...

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