K2 Sales Podcast

In this episode, Karen Kelly welcomes Founder of Factor 8 and #GirlsClub Lauren Bailey (LB) to discuss cutting-edge strategies for sales prospecting as we head into 2025. They delve into the pitfalls of AI-generated communications, emphasizing the importance of authenticity and human connection in sales emails, LinkedIn interactions, and video messages. Lauren highlights the negative impact of des...

In this podcast episode, Karen welcomes mindset expert Jamie Crosby to discuss the  challenges corporate workers face towards the end of the year, especially around achieving  quotas and setting new goals for the upcoming quarter. Jamie shares insights on overcoming self-doubt,  the importance of understanding our 'why,' and the significance of having clear goals.  The conversation also...

How many of us are using price anchors in our solution offering? Providing agency to empower our prospects to make a choice. When we offer one price, they have to answer the question whether or not they want to work with us. When they have options, the questions becomes, how do I want to work with company X? You can see your options open up. Tune in to my conversation with Mark Peacock, founder of...

In this episode of the K2 Sales Podcast, host Karen Kelly discusses the importance of mental health, emphasizing the impact it has both in life and in sales. Karen shares personal experiences and insights on 'holding space' for others, encouraging genuine check-ins with team members, friends, and loved ones. She emphasizes the importance of creating a safe environment where individuals f...

In this engaging podcast episode, host Karen welcomes Colleen Stanley to discuss the crucial role of emotional intelligence (EI) amidst the rise of artificial intelligence (AI) in the sales industry. Colleen shares insights from her books, emphasizing the importance of empathy, self-awareness, and other soft skills for sales professionals and leaders. They explore practical strategies for integrat...

In this  this solo episode, originally aired in April 2024, Karen shares the Importance of Slowing down to Speed up. This  truly can be applied anywhere in life and have benefits, however she focuses on our Mindset, Strategic Account mapping and preparing for  discovery in the sales environment.  Starting with us first, look inward, take control of how we show up. Check-in  with ourselves first. W...

Courageous Leadership and Creative Self-Disruption in Sales Join host Karen Kelly in this enlightening episode of the K2 sales podcast as she converses with Bernadette McClelland on navigating 2024's economic landscape with courage and self-disruption. Bernadette introduces her three-step 'deliberate disruption model' - identity, intention, and iteration - urging sales leaders to in...

In this enlightening episode, author Jamie Diglio, known for 'Moneyball Leadership', joins the discussion to delve into the intricacies of effective leadership. Jamie sheds light on transitioning from stress-induced 'war rooms' to goal-oriented 'win rooms', personalizing leadership, and valuing self-awareness and authenticity. Key highlights include understanding indi...

In this episode of the K2 Sales Podcast, host Karen Kelley discusses the crucial aspects of crafting impactful email messages essential for successful sales strategies. Focusing on effective messaging during 'Women in Sales Month,' Karen emphasizes the need for a multi-channel approach to outbound sales, which should consider various communication methods beyond just cold calling or emai...

Watch this episode on YouTube Have you heard speakers say they are in “flow" and wonder, what does that mean? When time stands still, we  are in your zone of genius and the words  flow out of us effortlessly. Sounds great, doesn’t it? But how do we get there? Tune in to the K2 Sales Podcast where I speak with @LindaUgelow confidence coach and author of Delight in the Limelight. She shares her...

How many of us are told to "just do it”,” lean it to our confidence", "find our voice". But nobody tells us how. If we are new to sales, transitioning to sales leadership or simply trying something new, we may not have the confidence required to take us to the next level. Tune in to my solo podcast where I share 3 ways to increase our confidence that will help us become the our...

How many of us are operating solely from our head? Crossing off our to do list with ourselves, our team and our clients. Going thought the motions, living in our subconscious? We celebrate crossing off items from our list, however what type of experience did we create for our audience?  Would we be described as robotic, automated, cold or authentic, genuinely interested, compassionate? Tune in to...

How many of us show up to meetings with an awareness of our prospect's role, potential challenge, incumbent provider etc.  These are bare minimum in sales today, the layer beneath them is the awareness of ourself. How are we feeling?  Did we check in with ourself today? Examine the quality of our energy? where are we holding tension, do we feel blocked or energized? Which part of you us do we...

 In honour of the release of Kristie’s new book, Selling your way In, I am happy to share a previously recorded conversation with Kristie Jones  What does it take to break in to sales? What are interviewers looking for? How do I prepare? Sales is a tough but rewarding career. Many are on the outside wondering it it’s for me, others are tirelessly knocking on doors trying to get in. Kristie Jones F...

Discover how marketing and sales can work better together in a conversation with Kevin Palmer, the CEO and Founder of Palmer Creative Group. He explains how understanding the customer's perspective can help align what your business offers with what the customer sees as valuable, while also promoting honesty and responsibility. Drawing from his background in the mining industry, Kevin shares p...

📺 Watch this episode on YouTube   Most companies these days are relying on Chat GPT to conduct  research for their outbound prospecting motions. While it is great for filtering, sorting and comparing large amounts of data, we need to ensure it is personalized, relevant and timely- especially if we are targeting “whale” accounts. Tune in to my conversation with @Barbaraweaversmith two time author...

Enjoy this weeks episode where Karen Kelly is a guest on the Scale Your Sales podcast with Janice B Gordon. Here is what Janice had to say - In this week’s Scale Your Sales Podcast episode, my guest is Karen Kelly, the Host of K2 Sales Podcast. Karen is a seasoned sales expert with a passion for empowering sales professionals to achieve sales excellence. With over 20 years of experience in the hea...

📺 Watch this Episode on YouTube How many of us get in our own way of achieving sales success?  Imposter syndrome Fixed mindset Lack of required skills Comparing to others Winning new customers is the number one challenge 80 percent of entrepreneurs face - and a big reason half of small businesses fail within five years. Tune in tomorrow where @Carolemahoney, author of Buyer First,  Founder of Unb...

📺 Watch on YouTube How many of us overcomplicate sales? Adding too many steps, not getting to the root cause of what support our prospects  need and using seller language are just a few ways.  These result in a journey along a path they do not want to travel.  We create a lengthy, clunky and uninviting experience leaving them dizzy and desperately looking to get out. Tune in to my conversation wi...

“Failure is part of the journey and to have that resiliency and along the way, like the growth and the revenue that I made up has tripled the initial loss.”- Karen Kelly Karen Kelly shares her journey from wanting to be a doctor to becoming a successful sales professional. She emphasizes the importance of having a strong foundation, whether it’s through education or working in corporate America, t...

Watch this Episode on YouTube   In honour of Jill's Birthday last week, enjoy this valuable interview with her from earlier this year.  I am delighted to share my conversation with none other than the sales guru, trailblazer for women in sales, author of best selling books such as Snap Selling, Agile Selling, More Sales Less Time, Get Back to work Faster, Selling to Big Companies   @Jillkonra...

Changing a habit beings with the first stage... Awareness. This post might be that for some women reading it…… Are you starting and ending your sentences with Sorry??? Perhaps you are unaware you are even doing it. Sorry, Can I ask a questions? Sorry, can you pass me the notebook Sorry, what time will be wrapped up at? When someone bumps in to you, what#$%&! Why are we apologizing? They bumped...

How many of us are dissatisfied with where we are in our lives but don’t know where to start to making changes? We accept our reality as if it’s permanent. As sales professionals we are regularly in situations where we face rejection, prospects deny us a chance to present our  value prop or  buyer's choose a different partner Some take this personally, some make it their identity and some all...

Watch this episode on YouTube Most people accidentally land in sales vs intentionally choosing a career in sales. Tune in to my conversation with Dr Blake Neilson , Associate Professor of Professional Sales at Weber State University. Blake shares the transformation his students go through during the term and showcases why Weber state has a 100% placement rate. He shares some of the tactics and app...

📺 Watch this episode on YouTube As a sales coach, I regularly participate in pitch competitions, pitch coaching and lead role play sessions. Many times after the pitch I still don’t know what the company does. As sales professionals and business owners we have one chance to make a good first impression. People form a first opinion in 7 seconds. How can we...  Capture their attention Stop the scro...