Just Start Now

Business is not sustainable unless you find a way to play to your strengths I'm hosting a free workshop 10am GMT Tuesday 21st March 2023. In this free 60 minute workshop I'll show you: 👩🏼‍💻 The 4 key business models in the wellness industry 🙋🏾‍♀️ How to discover the business model archetype that best suits you 📝 The actions to take to build a business that feels good (and the ones to stop ta...

In this episode I talk about: The services and softwares I invest in to run my business, and how these have developed over the last four years.   I break this down into categories including software, website & email, scheduling and organisation and business storage.  Love this podcast? Want to go deeper? Join the Just Start Now course and community for wellness business owners.   Any questions abo...

In this episode, I talk to Samantha Harman, The Style Editor, who shares her insight with you on how your clothes can affect your ability to step out of hobby mentality and take yourself and your business seriously.  We talk about: How getting out of the pyjamas and dressing for business, even when you’re working from home can be a game changer How to reconcile selling people services and offers w...

In this episode I talk about: The sliding scale of knowledge and where you sit on it  Why there are some people who will never buy from you (and that's OK!)  How to turn your attention to people who ARE ready to buy from you For episode show notes, resources and links, head to  Just Start Now Podcast - Vicky Shilling Love this podcast? Want to go deeper?  Join the Just Start Now course and communi...

Using Instagram more effectively is something I know a lot of you are curious about, so who better to invite on than my friend and pelvic health physio Helen Keeble, to spill the beans on how she has grown a loyal audience of nearly 20k followers on the platform and used it to enable her businesses to help more people.  For episode show notes, resources and links, head to Just Start Now Podcast -...

For episode show notes, resources and links, head to  Just Start Now Podcast - Vicky Shilling   Love this podcast? Want to go deeper? Join the Just Start Now course and community for wellness business owners.   Any questions about this episode or the Just Start Now community drop me an email ( hi@vickyshilling.com ), send me a DM on Instagram or book in a chat here . 

In this episode we talk about: Why it’s important to have a good grasp of your finances if you run your own business. The common mistakes people make about financial management in the early days of their business Advice on tracking your income and expenses and being tax compliant, whether you want to do this yourself or not How vital it is to start a separate business bank account, right from the...

The podcast is back for another season! In this episode I talk about:  What an audience is and why we need to grow our audience continually, not just as a once off activity  Fast acting activities you can do to grow your audience:  Guest appearances Influencer marketing Networking  Running free events  Building a referral network (listen to episode 45 with Kate Matheson for more on this) Leverage...

This season has been dedicated to taking apart and going deeper into the Just Start Now book I released earlier this year. To get the most from the season (and to be in with the chance of winning some prizes!) I recommend you grab a copy of the book and read along with us.  You can purchase your copy here:  https://vickyshilling.com/book I couldn't have wished for a better end to the series than a...

This season will be dedicated to taking apart and going deeper into the Just Start Now book I released earlier this year. To get the most from the season (and to be in with the chance of winning some prizes!) I recommend you grab a copy of the book and read along with us.  You can purchase your copy here: https://vickyshilling.com/book What I cover in today’s episode, and chapter 9 of my book, is...

This season will be dedicated to taking apart and going deeper into the Just Start Now book I released earlier this year. To get the most from the season (and to be in with the chance of winning some prizes!) I recommend you grab a copy of the book and read along with us.  You can purchase your copy here: https://vickyshilling.com/book   Trigger warning : We discuss racism, body size discriminatio...

This season will be dedicated to taking apart and going deeper into the Just Start Now book I released earlier this year. To get the most from the season (and to be in with the chance of winning some prizes!) I recommend you grab a copy of the book and read along with us.  You can purchase your copy here: https://vickyshilling.com/book In today’s episode, I’m talking to legal expert Lucy Wheeler o...

This season will be dedicated to taking apart and going deeper into the Just Start Now book I released earlier this year. To get the most from the season (and to be in with the chance of winning some prizes!) I recommend you grab a copy of the book and read along with us.  You can purchase your copy here: https://vickyshilling.com/book I’m excited to bring you today’s episode, where I discuss my f...

This season will be dedicated to taking apart and going deeper into the Just Start Now book I released earlier this year. To get the most from the season (and to be in with the chance of winning some prizes!) I recommend you grab a copy of the book and read along with us.  You can purchase your copy here:  https://vickyshilling.com/book   In today’s episode, we are taking a deep dive into Chapter...

This season will be dedicated to taking apart and going deeper into the Just Start Now book I released earlier this year. To get the most from the season (and to be in with the chance of winning some prizes!) I recommend you grab a copy of the book and read along with us.  You can purchase your copy here: https://vickyshilling.com/book In today’s episode, I take a look at chapter 3 of the book, ti...

This season will be dedicated to taking apart and going deeper into the Just Start Now book I released earlier this year. To get the most from the season (and to be in with the chance of winning some prizes!) I recommend you grab a copy of the book and read along with us.  You can purchase your copy here: https://vickyshilling.com/book Content Warning : Please note that this episode contains some...

This season will be dedicated to taking apart and going deeper into the Just Start Now book I released earlier this year. To get the most from the season (and to be in with the chance of winning some prizes!) I recommend you grab a copy of the book and read along with us.  You can purchase your copy here:  https://vickyshilling.com/book Today’s episode is all about goal setting, which I cover in C...

This season will be dedicated to taking apart and going deeper into the Just Start Now book I released earlier this year. To get the most from the season (and to be in with the chance of winning some prizes!) I recommend you grab a copy of the book and read along with us.  You can purchase your copy here:  https://vickyshilling.com/book Today I’m talking to meditation teacher Laura Farrington, who...

In today's bonus episode, I’m talking to Erin Chamberlain, publishing consultant and editor. Erin is also the mentor that has helped me bring my first book into the world! Erin shares with us the benefits of publishing your own book, how to create a writing habit and gives you a sneak preview of what my book  Just Start Now  is all about, because she’s editing it! Some of the things we talked abou...

In today's bonus episode, I’m talking to Sarah Taylor, LGBTQ+ Coach for Queer Women, Trailblazers & Allies.  Making our businesses more inclusive to people who identify with different genders and sexualities from ourselves can feel like a minefield that we don’t want to get ‘wrong.’ I ask Sarah how to navigate this and what tips she has for helping you create a more welcoming and inclusive busines...

In today’s episode, I talk about whether you should put your prices on your website and go through the pros and cons so you can make the best decision for you and your business.  Some of the reasons I cover for listing prices on my website are: I find sales conversations easier to have when people know my price. If I was on the other side of the transaction i.e. I am being sold to, I feel the sell...

In today's episode, I’m talking to Natasha de Grunwald: author, teacher, coach, trainer and breath-work facilitator. Natasha has trained hundreds of massage therapists in her time and so we deep dive in this episode into the difficulties we both see wellness practitioners face when it comes to pricing in a way that serves you, your customers and your industry. Some of the things we talked about wh...

In today's episode, I discuss the 10 reasons I think you  shouldn’t  be relying on social media to market your business and what you should be focusing on instead that is more effective! Here are a few of the reasons to stop relying on social media I cover in the podcast: You’re building your business on someone else’s land You have to spend more and more time for less and less results Algorithms...

In today’s episode, I’m talking to Lea Tierney, our resident copywriting expert inside my Just Start Now community.  Lea and I talk about the power of great copy and how it's all about storytelling, what stops wellness business owners writing brilliantly to attract customers, plus Lea shares 3 tips to master compelling copy that converts. Practice talking to your ideal client and write content as...

In today's episode, I discuss 8 reasons you may not be getting any clients right now. These are common problems - practical and mindset - that could well be killing your ability to get booked.  The points I cover include: You don't know who you're selling to You don’t have a clear offer You’re not getting in front of new audiences You’re consuming more than you’re creating Along with two mindset b...