Joseph Jaffe is Not Famous

Did the Ancient Greeks use drugs to find God? And did the earliest Christians inherit the same, secret tradition? Brian Muraresku has some of the answers in his incredible new book, “The Immortality Key.” “The Immortality Key” is a groundbreaking dive into the role psychedelics have played in the origins of Western civilization, and the real-life quest for the Holy Grail that could shake the Churc...

Are you ready for your head to hurt? Well it’s gonna because Eaon Pritchard is in the house. He’s a Scot living in Oz and so it’s appropriate to talk to a South African in the US about Football (soccer) and home field advantage, right? We’ll also talk TikTok and cover his two books about my favorite subject, advertising! Plus it’s 5am in the morning his time, so expect him to be extra cranky. Lear...

Diane Hessan is a seriously talented individual. And I’m not even talking about her pioneering entrepreneurial record as founder of Communispace, writing accomplishment as author of Customer Centered Growth, Board work or Investor track record with Salient Ventures. So what am I talking about? You’ll just have to listen and we’ll also discuss 3 aspects of market research: listening, consumer behav...

If there’s one word to associate with my guest today, Lisa Bodell, it would be simple. No seriously, that’s the word: Simple. Simplify. Simplification. I’m already complicating it, aren’t I? We'll discuss the power of simplification in times of change, building T-shaped teams, and how to think about diversity differently as the Power of Perspective. Learn more about your ad choices. Visit megaphon...

Faith James was my first boss when I came to the US. Some 23 years ago. Working at Ogilvy & Mather on IBM Small and Medium Business and Diversity. Today, she’s still campaigning for both – only she’s not doing it for IBM, but blazing her own trail as an author, speaker and champion. Today, we are reuniting, reminiscing and ruminating on the state of affairs in this country as it relates to blacks,...

Lynn Power has one of the most enviable claims to fame: she was the last CEO of J. Walter Thompson – the world’s oldest and largest creative agency. She has since left the world of holding companies and ad agencies to navigate a new path; a new journey; a new adventure. Besides being my partner at the helm of the HMS Beagle, she – alongside her husband – decided to launch a direct to consumer, pre...

Deborah Wahl understands that owning a car is less about getting from A to B and more about everything before, after and in-between. Amidst a continuously shifting and changing landscape, it’s both challenging and exhilarating to be in the automotive business. As the Chief Marketing Officer of General Motors, she is in an incredibly unique position to be leading the charge and leading the change....

Chelsea Campbell works at Pandora, where she is Group Creative Director at Studio Resonate. What is Studio Resonate? Well, you’ll have to listen to find out. This is the second to last interview as part of the #ANAMasters partnership and I’m excited for 3 reasons: 1. It’s the first week since I started CoronaTV that all 5 five guests have been women. About damn time! 2. It’s all about audio. Audio...

Marc Pritchard is Chief Brand Officer of Procter & Gamble, but he really has an alter ego. Superman. Underneath the suit exists his hero cape as he blazes his trail as the industry’s figurehead as a force for good and a force for growth. Marc uses his incredibly visible, influential and powerful position to challenge the industry and move it forward. We discuss equality and inclusion, environmenta...

Dev Patnaik is the CEO of Jump, a leading strategy and innovation firm. Building on a common theme of the evolution of capitalism came the topic of conscious capitalism, itself a book written by Whole Foods’ co-founder and CEO, John Mackey. Now, Mackey himself sits on the board of Conscious Capitalism, Inc, and I reached out to their CEO, Alexander McCobin, to see if he’d come on the show. Instead...

Ferdinand Jesus Velasquez (call me Dean) Aragon is known as “The Brand Guy” at Shell, where he serves as Global Vice-President – Brand for the entire Shell Group. Unapologetically Filipino, he draws from his past (his family’s history in the Philippines) and present (his wife and 5 kids live across 3 countries) to create a better future (diversity, inclusivity, purpose, mental health, leadership)...

CoronaCocktails time and today I have the pleasure of welcoming Brad Jakeman. Brad is another member of the “6 Degrees of Frank Cooper” club (or maybe it’s the other way round?) We’ll discuss how to bring nutritious food to underserved communities, the importance of teaching media literacy as part of school curricula and positing over a post-COVID world: will it be better than pre-COVID? All over...

Given we’ve just concluded mental health week, it seems appropriate to be discussing the connection between physical health and mental health – especially as we prepare for the month of November which brings colder temperatures, more indoors activity, an expected increase in COVID cases, and oh yeah….an election. Winter is coming! Learn more about your ad choices. Visit megaphone.fm/adchoices

Once a month, the tables are turned as I invite the community of CoronaTV onto the show. In this case, I’m mixing in some of our regulars from the zoom after show with some previous guest favorites (which are all of them of course!) The lineup includes Geoff Cottrill, Tom Morris, Jan Zlotnick, Scott Monty, Ted Rubin, Kuda Biza, Jessica Joines, Joey Dumont and Carla Johnson. Learn more about your a...

Corona is a crown and when it comes to a company like Unilever, there’s an unbelievable halo that spreads over the company, its employees and the community it serves. Truly a force for good! And who better to represent some of these initiatives than their COO, Esi Bracey, who rounds off an amazing week of #ANAMasters conversations. We’ll talk about the upcoming election and the general topic of bu...

You’re in for a treat today, because my guest is Norm De Greve (the last “e” is silent,) Chief Marketing Officer at CVS Health. We’ll discuss whether professional sport is fun anymore, the triple threat of COVID, income inequality and climate change, and how COVID has brought families closer. Norman will also give us a sneak preview of his upcoming keynote at the ANA Masters of Marketing Conferenc...

Ivan Pollard is one of the smartest people I know. Seriously. I met him way back in Singapore when he was working at the Belle of the Ball, Naked Communications. Since then, he’s taking his talents to The Coca-Cola Company and General Mills. Today we’ll discuss happiness amongst other topics, as well as his upcoming keynote at the ANA Masters of Marketing Conference #ANAMasters Learn more about yo...

Frank Cooper is the Chief Marketing Officer of Blackrock, the world's largest asset manager, with $7.4 trillion in assets under management as of end-Q4 2019. Frank inspires such confidence and camaraderie amongst his team. He believes in marketing. He believes in creativity. He believes in Culture. He believes in Leadership. He believes in Purpose. He believes in Racial Equity and Justice. Learn m...

Len Herstein is a man who knows all too well about the power of the pivot. And I’m not even talking about him taking his entire Brand Managecamp online/virtual. Len is a Reserve Deputy Sheriff and so thinking on his feet and being able to make quick, decisive decisions is part of this M.O. We’ll talk about these things, but specifically we’ll frame the discussion around his topic of choice, “compl...

Today, I kick off the ANA Masters of Marketing Partnership with Manos Spanos, Senior Vice President/CMO Brand Marketing - Yogurt BU at Danone. Today we'll discuss POSITIVITY! and he’ll also give us a sneak preview of his upcoming Masters of Marketing keynote titled, ““Two Good” to be true?” Learn more about your ad choices. Visit megaphone.fm/adchoices

Michael Tchong is infamous and I mean it in a good way. His Web Attack! Conference was legendary and as an entrepreneur and futurist, he has continued to be on the forefront of innovation and trends. Today, we’ll go down memory lane, as well as discuss several trends and areas that has him excited and energized. Learn more about your ad choices. Visit megaphone.fm/adchoices

What is the future of work? How do we plan for an uncertain future? What does the intersection of long term planning and short term pivots look like in practice? Fortunately for you (and me), we don’t have to answer those questions, because author of “Rethink Work” and global keynote speaker, Eric Termuende is in the CoronaTV studio today As a bonus, we’ll discuss how to achieve modern happiness!...

Bob Liodice is the man. He is CEO of the Association of National Advertisers, which is the US’ foremost association representing marketers and marketing. These days he has his hands full with a lofty and worthy agenda of restoring trust, faith and credibility to the marketing profession, tackling key issues like talent, diversity, sustainability, data, technology, measurement, brand safety oh and...

His name is Kuda Biza, but I’m thinking of renaming him Kuda Busy, because he has been busy since we last met for lunch in Hoboken. Kuda is a serial entrepreneur & Co-Founder and CMO of Nunbelievable, a mission-based cookie company, backed by Tony Robbins and Michael Loeb. He is ALSO a new author and Tedx speaker. This is just the tip of the SPEAR with Kuda (his new book is called the SPEAR method...

John Battelle lives at the bleeding edge and intersection of technology, media and these days, politics. He is an entrepreneur, innovator and change maker. I probably first knew of him when he as at the forefront of the Web 2.0 movement and then got to know him when he ran Federated Media. These days he is focusing his passion and efforts on running The Recount, “a new approach to video about poli...