Jewellers Academy Podcast

In this week's episode, Jess and Anna discuss the exciting world of silver metal clay, a versatile material for creating beautiful jewellery at home. They introduce a free five-day course designed for beginners, covering various techniques and projects, including personalized jewellery, embellishments, eco-friendly practices, adding gold, and finishing techniques. Metal clay is a really accessible...

Ready to take your stone-setting skills to the next level?   This week on the Jewellers Academy Podcast, Jess sits down with master stone setter Scott McIntyre to dive deep into the precision, tools, and artistry behind advanced techniques—especially fishtail setting.   From the intricacies of high-level craftsmanship to the ongoing evolution of jewellery design, Scott shares expert insights on:  ...

In this episode of the Jewellers Academy podcast, Jess and Anna discuss the financial aspects of jewellery training, exploring how much one should invest in their education and the importance of continuous learning. They share personal experiences and insights on overcoming financial fears, the value of investing in oneself, and practical solutions for financing training, including payment plans a...

In this week's episode, jeweller Iain Sainsbury shares his journey from corporate career to full-time jeweller, covering his unique signature style that incorporates advanced techniques like sand casting and stone setting. He reflects on his experiences of the Jewellers Masterclasses, the importance of community support, and the motivation behind his creative process. Iain also delves into the cha...

In this week's episode, Kelly Twigg shares her journey from a part-time jewellery hobbyist to a dedicated jeweller enrolled in the Jewellers Academy diploma program. She discusses her initial experiences with jewellery making, the transition to self-employment, and the importance of learning new techniques to grow her business. Kelly highlights the supportive community within the diploma program,...

In this week's episode of the Jewellers Academy Podcast, Jess dives into the lessons she's learned from years in the jewellery industry to share 10 things (and a bonus 1!) she wouldn't do if starting a jewellery business in 2025. Whether you're just beginning your journey or already running a jewellery business, Jess's insights offer valuable reminders and fresh perspectives on avoiding common pit...

In this week's episode of the podcast, Jess, invites you to join the FREE Kickstart Challenge, a five-day program designed to help jewellers set intentions and goals for their businesses. On this course, you will set a vision and action plan for your business in 2025 as well as plan your revenue generating activities for bringing in the money.   What is included in Kickstart? Day 1: Monday 6th Jan...

With another new year approaching, Jess and Anna discuss an alternative to New Year's resolutions. Choosing a word for the year can set a positive intention for your year ahead and guide your actions and decisions. Anna and Jess talk about the words they have chosen for 2025 and reflect on words they've chosen in previous years and how they shaped their experiences.   Join the Jewellery Business A...

Are you ready to test your knowledge about precious metals and jewellery making? Join us for this special festive episode, where the Jewellers Academy team members — Jessica Rose, Anna Campbell, Kelly Twigg, Emily Lisbeth and Barbara Yarde — quiz each other and you about all things jewellery. Grab a pen and paper, join in the fun and see how many correct answers you get!    Learn more about Jewell...

This week on the podcast we have an early Christmas present for you - free jewellery making courses. With something for everyone at every level from beginner to intermediate level jewellers, in silver, metal clay, wax and beading - there is bound to be a new creative project for you. Have a listen to find out more and choose your next jewellery making challenge.   The free courses included are:  ...

In this week's episode, Jess and Anna discuss strategies for managing your jewellery business over the Christmas holidays so that you can take a break. They emphasise the importance of setting clear cut-off dates for orders, effective communication with customers, and the potential of gift vouchers as last-minute gifts. The conversation also covers the significance of sending holiday emails and ad...

In this episode of the Jewellers Academy podcast, host Anna Campbell chats with sales expert Anna Payne about transforming the way you think about selling and generating revenue for your jewellery business. If selling feels sleazy or uncomfortable to you, this conversation offers a refreshing perspective—one that frames sales as an authentic and service-driven process, not a pushy transaction.   T...

In this week's episode, host Kim Thomson speaks with Gina and Jack from Ivy and Pine Photography about the importance of building an emotional connection with our customers. Buying handmade jewellery (or any buying decision) is an emotional decision often justified with logic so being able to connect with our customers emotions is an important part of building a business that people want to shop w...

In this week's episode, Jess introduces an exciting new online stone setting course covering double gallery claw settings, taught by master stone setter Scott McIntyre. This technique combines collet setting and claw setting to enhance the visibility and sparkle of the gemstone. This is a fantastic course designed for intermediate-level jewellers with gemstone setting experience, and you can hear...

We're so excited to share that the Jewellery Diplomas are now open for enrolment for a 2025 start. In this week's episode, Jess and Anna provide an overview of the diploma programs available, including updates and new content for the upcoming year. The conversation highlights the importance of community, mentorship, and the flexibility of online learning, as well as the tools and materials provide...

In this weeks episode, jeweller Natalie Furlong shares her inspiring journey from a creative hobbyist to a successful jewellery business owner. She discusses her background in ceramics, the challenges she faced during her transition from ceramics to jewellery, and how the Jewellery Business Academy has supported her growth. Jess and Natalie touch on lots of important issues including the importanc...

In this week's episode, Anna Campbell and Jess Croft discuss their recent jewellery collaboration, the Good Girl Rebellion jewellery range. They share actionable advice on how to ensure a successful partnership covering essential tips such as finding the right collaborator, aligning your visions, maintaining respect and communication, navigating challenges, and celebrating milestones. If you've be...

We're so excited to launch the brand new Jewellery Business Academy for 2025. This is a newly filmed year-long program starting in January, designed to support jewellery entrepreneurs at any stage of their business journey. In this episode we explore the evolution of the Jewellery Business Academy program from its roots in the Jewellery Business Bootcamp to now. Exciting features of the new progra...

Got a passion for jewellery-making but not sure where to start? This week on the Jewellers Academy Podcast, Jess chats with Chloe Mayo and Anna Bonner, two inspiring students from the Foundation in Silver Jewellery course. Perfect for complete beginners, this mentor-supported online course lets you dive into silver jewellery making from the comfort of your home—complete with a tool and materials k...

In this week's episode, the Jewellers Academy team announces the opening of a new jewellery training school in Brighton, UK - set to launch in early 2025. The conversation highlights the exciting opportunities for students, the community atmosphere, and the various classes and events planned for the new space. Jess emphasises the importance of building a welcoming environment for both students and...

In this week's episode of the Jewellers Academy podcast, host Anna Campbell talks with Janine Friston of The Female Business Network. Janine shares 7 ways to increase visibility for introverted jewellers in business, covering how to show up on social media, how to get seen on Google,  tips for face to face networking and more.    The tips shared cover:   Social media essentials Reels without you i...

This week on the Jewellers Academy Podcast, host Jess sits down with award-winning jeweller Anelia Kuprina to dive into the fascinating journey of her career. Anelia shares the powerful moment she fell in love with jewellery-making and how her education shaped the jeweller she is today. She reflects on her early experiences as a bench worker with prestigious jewellers in London's West End and Hatt...

In this week's episode of the podcast, we at Jewellers Academy introduce our brand-new advanced stone setting classes, the Jewellers Masterclasses, designed for experienced jewellers ready to enhance your skills. The conversation covers the structure of the masterclasses, the support provided, and highlights the projects: Decorative Collets, Fishtail Setting, and Tiara Wedding Bands. Anna Campbell...

This week on the Jewellers Academy podcast, Jess is joined by jeweller and product photographer Karen Young. They discuss Karen's top 10 tips for getting great photos of your jewellery with your smartphone. Covering the basics like don't forget to clean your camera lens! They also cover lighting, equipment, how to plan your shots and more.  We would love you to join our free 5 day Jewellery Photog...

There are just 16 weeks until Christmas which is traditionally a busy time for jewellers. In this week's episode of the Jewellers Academy podcast, Jess and Anna Campbell discuss how to effectively prepare your jewellery business for the Christmas season, breaking down the actions by month sharing what to do and what not to do to have the best and most profitable Christmas yet.   Learn more about J...