Shorty Awards
It's No Fluke
AJR’s Adam Met, Million Dollar Listing’s Ryan Serhant, Community’s Yvette Nicole Brown, and brands such as Fanatics, Adobe, Shoprite, Comic Relief all have one thing in common - It’s No Fluke they found success. We explore the big ideas, the ups and downs in creative work and life, the inner workings of storytelling through thought-provoking and culturally relevant conversations with the most prominent and diverse voices, from creators to brands and the greatest minds of our time. Episodes drop each Tuesday morning. Stay tuned!
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Episodes
E377 Whitney Belmonte: AI in Advertising 26.05.2026 29:05
Whitney Belmonte spent fifteen years scaling marketing for category-defining brands, including Supergoop!, where she helped scale digital from a single channel into a multi-format engine. She has shipped campaigns, hired teams, and rebuilt operations from the inside. Now she works with founders, marketing leads, and ops teams to put AI to work in the parts of their business that actually move reve...
E376 Kimberly Bottom: Community Isn’t Just Top-Of-Funnel, It Makes Everything Else Easier 26.05.2026 32:35
Kimberly Bottom is a 15+ year veteran in storytelling and community initiatives. An award-winning broadcast journalist and video producer, Kimberly now focuses on helping nonprofits sharpen their messaging and amplify impact through modern fundraising technology. In her current role as Director of Community at Velora, the nonprofit operations platform, Kimberly's north star is connecting nonpr...
E375 Emily Benner Snyder: Rescuing Lost Pokémon Cards From The Denver Airport 19.05.2026 26:30
Emily Benner Snyder leads social media at United Airlines, where she’s helped transform the brand into one of the industry’s most engaging and talked-about voices online. Named Ad Age’s 2025 Social Lead/Community Manager of the Year, she sets the strategy and turns everyday travel moments into scroll-stopping stories. Before United, she brought her storytelling magic to both Disney and Olive Garde...
E374 Paddy Smith: Craft In The Era Of Excess 14.05.2026 33:39
Paddy Smith is Chief Creative Officer at Born Social, where he oversees the creative output for the agency. He's spent his time at Born building a 60+ strong department spanning Creative, Design and Production, developing some of the brightest creative minds in the industry. He's pitched, won and delivered best in class creative across iconic brands like Guinness, Smirnoff, Mars, Uber and...
E373 Asha Shivaji: The SeeMe Index 11.05.2026 32:01
Asha Shivaji is redefining what it means to innovate in marketing effectiveness and ad tech. As a woman of color and former Google executive, she co-founded SeeMe Index in 2023 to help brands and agencies unlock growth with untapped audiences. Powered by its proprietary Responsible AI, SeeMe is building the industry standard for identity measurement and provides data-driven insights, benchmarks, a...
E372 Taylor Cromwell: The Power of Email Lists in the Creator Economy 07.05.2026 26:55
Taylor Cromwell is a writer, content strategist, and the founder of Creator Diaries , a newsletter exploring the stories and strategies behind the creator-to-founder transition. She works with companies like beehiiv and HubSpot, and previously wrote for The Wall Street Journal and Bloomberg. She's obsessed with the intersection of media, storytelling, and the creator economy.
E371 Emma Witkowski: Nostalgia Is Resonating Now More Than Ever 05.05.2026 32:34
Emma Witkowski is Vice President, Media Solutions at WildBrain where she leads the advertising teams responsible for driving monetization through innovative video advertising and branded content strategies for WildBrain’s portfolio of iconic IP such as Teletubbies, Strawberry Shortcake, Inspector Gadget and more. Witkowski and her team deliver cross-platform digital campaigns across YouTube, FAST,...
E370 Rio Wilson: How Exercise Boosts Brain Chemistry 05.05.2026 29:26
Rio Wilson is the founder of Brain-Body Therapy, a mental health app rooted in the powerful connection between movement and emotional well-being. Her path into this work was deeply personal. After navigating several traumatic experiences, Rio began to notice the profound impact exercise had on her own nervous system, clarity, and healing. What started as a personal coping tool evolved into somethi...
E369 Colin Petrie-Norris: The Next Spielberg Isn’t in Hollywood, They Are Using AI Right Now 30.04.2026 34:06
Colin Petrie-Norris, Founder & CEO of Fairground Entertainment , is a pioneer in streaming TV. His new AI studio and global platform unite creators and technology to redefine entertainment. Previously, he built and sold Xumo to Comcast, expanding it with Charter into a global FAST ecosystem. Earlier, he helped grow Advertising.com, later acquired by AOL.
E368 Meredith Levine: The 10-Year Rule & Intergenerational Fandom 29.04.2026 45:19
Meredith Levine is a Fanthropologist, studying fans and fandom and doing strategic audience development research and strategy work at the intersection of Hollywood and the Creator Economy. She is also the VP of Audience Development at SuperBam, helping media companies adapt their back catalog and currently airing content for social digital video distribution. Prior to SuperBam and her consultancy,...
E367 Glenn Ginsburg: The Most Successful Campaigns Don’t Stop at Creators; They Spark Participation 29.04.2026 38:34
Glenn Ginsburg is the President of QYOU Media, a media and entertainment company powered by the creator economy. QYOU specializes in developing, creating, and distributing creator-centric campaigns that help brands connect with audiences and make a cultural impact across social and digital platforms . With more than 25 years of experience across the creator economy and wider entertainment and medi...
E366 Louisa Frahm: Multimodal Search & The Future of SEO 27.04.2026 32:13
A proud California girl, Louisa Frahm was born and raised in San Diego. She received her undergraduate degree in journalism from the University of Colorado at Boulder in 2012. Throughout the past decade, she's built a booming career in the news SEO world, conducting search efforts at E! Online, Yahoo!, TMZ, People Magazine, Entertainment Weekly, the Los Angeles Times, and ESPN. She also served...
E365 Jenn Herman: Building a Successful and Sustainable Side Hustle 23.04.2026 33:04
Jenn Herman is a social media consultant, speaker, and globally recognized Instagram expert. She is a sought-after and international speaker providing tips, resources, and training for organizations of all sizes that need to structure their social media strategies. Her business background includes Administration, Sales, Human Resources, and Marketing and she enjoys bringing all these skills togeth...
E364 Rachel Simon: Finding Unique Angles in a Crowded Market 21.04.2026 34:16
Rachel Simon is a journalist and author whose work has appeared in The New York Times , The Cut , Glamour , Vice, and many more outlets. A former editor at Bustle and Mic, her debut book, Pickleball for All: Everything But the "Kitchen" Sink was published by HarperCollins in 2022. She also teaches writing with Redbud Writing Project and Gotham Writers Workshop, and constructs crossword p...
E363 Jeff Tousignant: Capturing The Best Air in the World 20.04.2026 32:40
Jeff Tousignant is Head of Marketing at Air, where he leads brand and go-to-market strategy for the company’s creative operations platform. Based in New York, he brings experience from leading technology and consumer brands including Figma and Duolingo, with a focus on helping teams scale high-quality creative work in an increasingly AI-driven content landscape.
E362 Luke Smith: Where Indie Agencies Can Compete and Lead Right Now 16.04.2026 30:31
Luke Smith is the co-founder and Global CEO of Croud, a leading independent digital agency he founded in 2011. Under Luke's leadership, Croud has become a full-service global business, delivering innovative marketing solutions to top brands like Amazon Prime Video, Nespresso, and Ford. Luke has grown the Croud team to over 600 employees across offices in the UK, US, and MENA, with a global net...
E361 Ryan Stern & Alexa Tonner: Navigating The Chaos of a Volatile News Cycle 14.04.2026 35:40
Ryan Stern is Co-Founder and Chief Executive Officer of Collectively and Alexa Tonner is the Co-Founder and Chief Operating Officer of Collectively, a global leader in creator marketing that transforms brands into social-first enterprises, part of the Brandtech Group. Collectively quickly rose to prominence as a strategy-led data-backed creator marketing partner to some of the world’s leading bran...
E360 Michael Wasserman: Creator Fundraising Hit $100M on Tiltify in 2025 13.04.2026 30:36
Michael Wasserman is the CEO and co-founder of Tiltify, the leading fundraising platform that empowers digital communities and charities to raise funds through innovative interactive technology. With a passion for leveraging technology to drive social impact, Michael has played a pivotal role in transforming how nonprofits engage with their communities and harness the power of online fundraising....
E359 Brittnee Barnes: It's Time For a Vybe Check 10.04.2026 31:27
One of the biggest (of many!) frustrations with dating apps today is something most people know well: you match with someone who has a great profile, the texting is solid, and then you meet in person and realize there’s simply no chemistry. That exact disconnect inspired Brittnee Barnes , founder and CEO + Co-Founder of Vybes , to build the platform. Vybes is designed to help users understand that...
E358 David Born: Making Licensing Strategic, Viable, and Scalable 09.04.2026 33:50
David Born is the Founder and CEO of Born Licensing , Born to License , and Learn to License , an integrated licensing ecosystem that redefines how brands understand, access, and unlock the value of entertainment intellectual property (IP). An industry innovator with nearly two decades of experience across both brand and agency sides, David specializes in making licensing strategic, viable, and sc...
E357 Jay Williams: Diving Headfirst Into The Unknown 09.04.2026 29:54
Jay Williams is the Founder and Big Bird of Free Bird Southern Spring Water, a bold new beverage brand that’s putting real water back in the hands of real people. Free Bird is sourced from the Blue Ridge Mountains and is designed to celebrate the best of America. No buzzwords. No gimmicks. Just damn good water, made for those who work hard and live harder. Williams launched Free Bird after steppin...
E356 Farra Kober: Measuring The Impact of Storytelling 08.04.2026 36:11
Farra Kober is the VP of StoryWorks Americas, BBC Studios’ brand content studio and internal creative agency. An Emmy-award-winning content executive and brand marketer, Farra is passionate about creative storytelling with purpose. As a creative leader, she guides teams in driving growth, customer engagement, and sales through multi-platform content born of strategic insights and data. Prior to j...
E355 Sona Khosla: Purpose-Driven Brands Outperform 03.04.2026 33:16
In her role as Chief Impact Officer, Sona Khosla is at the helm of Benevity Impact Labs, an incubator and social innovation lab. Sona and her team bring cutting-edge data, research and insights to help organizations and individuals maximize their impact and inclusion efforts, and authentically live their purpose. As the host of the Speaking of Purpose by Benevity podcast, Sona is also a frequent g...
E354 Zach Katz: What the Music Industry Teaches Us About Scaling Creators 01.04.2026 31:30
Zach Katz has spent more than 20 years building alongside creators at defining moments in their careers. He began as a music attorney before managing several of Dr. Dre’s closestcollaborators, spending years in the studio as Dre coached Snoop Dogg, Eminem and 50 Cent. That early immersion shaped Katz’s belief that enduring careers are built on structure, ownership and long-term vision, not just hi...
E353 Kristina Monllos: Brands Know You Hate This…So Why Do They Keep Doing It? 01.04.2026 37:41
Kristina Monllos is a senior reporter for Marketing Brew. She has spent over a decade covering the advertising business for publications like Digiday and Adweek. Her reporting has also appeared in publications like Rolling Stone, New York Magazine's Vulture and Elle, among others. She is also a filmmaker.
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