Shorty Awards
It's No Fluke
AJR’s Adam Met, Million Dollar Listing’s Ryan Serhant, Community’s Yvette Nicole Brown, and brands such as Fanatics, Adobe, Shoprite, Comic Relief all have one thing in common - It’s No Fluke they found success. We explore the big ideas, the ups and downs in creative work and life, the inner workings of storytelling through thought-provoking and culturally relevant conversations with the most prominent and diverse voices, from creators to brands and the greatest minds of our time. Episodes drop each Tuesday morning. Stay tuned!
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Episodes
E127 Emma Lehman: Knowing when to go down the rabbit hole 27.01.2025 49:59
Emma Lehman is an independent podcast producer, investigative journalist, researcher, and scriptwriter. She produced, wrote, and hosted Gooned , a multi-award-winning limited-series investigative podcast about the Troubled Teen Industry, and is also the creator of the Texas Twiggy podcast. She graduated from UCLA in 2022 with a B.A. in English and minors in Global Studies and Professional Writing....
E126: Why The Colab Built The Anti-Agency 21.01.2025 51:01
Ashley Mann is a seasoned communications and PR professional with 15 years of expertise in B2B and B2C technology. Her experience spans both agency and startup environments, where she has honed her approach to strategic communications. As co-founder of The Colab, she partners directly with high-growth companies to uncover and amplify their core mission. Ashley brings a unique perspective shaped by...
E125 Megan Hueter: Why pedal uphill when you can use an eBike? 16.01.2025 47:49
Megan Hueter is the strategic leader of MikeWorldWide ’s digital practice and the managing director of the social and influencer agency Everywhere , with 15+ years of experience leading digital and social media strategy for both B2B and consumer brands such as Deloitte, Nikon, FanDuel, Subaru, Whole Foods, YETI and more. She has a wide range of industry experience that cuts across large-scale digi...
E124: Nicole Emerick: Why every good campaign starts with trust 14.01.2025 48:16
Nicole Emerick went from commercial banker to blogger to Fortune 100 social media director. With experience as a creator/entrepreneur, agency lead and client side social media leader, Nicole has a unique perspective on using social media to drive and sustain business growth. Outside of work, Nicole enjoys coaching leaders on building standout personal brands.
E123 Smile Train: The one thing any business can learn from our Nonprofit of the Year 10.01.2025 32:44
Brandon Lawson is a nonprofit communications specialist based in New York City and currently serves as the Director of Content Strategy at Smile Train , the world’s largest cleft charity. With over 20 years of experience, Brandon has dedicated his career to helping organizations craft compelling narratives, engage audiences, and achieve their financial goals. Check out his team’s multiple Shorty a...
E122 Jenny Hoyos: Can you make anything go viral? 03.01.2025 43:38
Jenny Hoyos has mastered the art of making anything go viral, amassing over 6M subscribers and 2B views. Through her group coaching program, she’s helped thousands of creators replicate her success too. You can learn more at ViralShortsClub.com And what you learn very quickly is that Jenny is building for the long term and putting the same amount of detail into this business than a CFO at a Fortun...
E121 Kathy Eldon: How to find inspiration in 2025 31.12.2024 36:41
Kathy Eldon has worked as an award-winning film and television producer, best-selling author and journalist in England, Kenya and the United States. In 1998, Kathy and her daughter, Amy, launched Creative Visions Foundation, inspired by the life of her son, Dan Eldon - Reuters photojournalist, artist, and creative activist. Creative Visions, a United Nations non-governmental organization, has he...
E120 Troy Clarke: Apologies in Advance 27.12.2024 38:12
You may have seen your favorite creators apologizing in advance for sponsored posts during the holidays. Troy Clarke gives a great breakdown on how to fix that for the brand, the creator and the consumer. Troy is a seasoned brand advocacy consultant at Duel , specializing in helping some of the world’s leading fashion and beauty brands harness the power of their passionate advocate communities. Wi...
E119 Kyra Knox: A Career Pivot, Risks Worth Taking and Becoming Producer of The Year 23.12.2024 34:29
Kyra Knox is an award-winning director who understands the power of storytelling. Her work has been featured in Deadline, The Hollywood Reporter, NPR Morning Edition, Axios, Filmmaker Magazine, and more. Driven by a passion for storytelling, Kyra transitioned from a full-time job to pursue directing. Her directorial debut, the award-winning feature documentary " Bad Things Happen in Philadelphia ,...
E118 Scott Fisher: The next (and biggest) growth space for top creators 19.12.2024 49:25
Scott Fisher, Founder and Chairman of Select Management Group , is an early innovator in the creator economy. Since founding Select in 2010, Scott has transformed it into a leading talent management firm, championing digital-first creators and producing award-winning content. His forward-thinking approach has pushed Select to the forefront of media, entertainment, and commerce, making it a powerfu...
E117 Doug Busk: The Role of Humor in Marketing 13.12.2024 51:38
Doug Busk brings a builder’s perspective to marketing transformation based on a career that spans global brand product marketing, higher ed, and political organizing. Currently, he’s advising Google on their brand social media approach. While leading marketing at Emory, Doug multiplied the university’s share of voice via social through the first phase of the pandemic --- catapulting it from 12th...
E116 Laura Macdonald: Hotwire's bold, data-driven vision for growth 11.12.2024 43:03
Laura Macdonald is Chief Growth Officer for Hotwire , leading the organization’s global business development, marketing and innovation teams, as well as consulting with top global technology clients including Palo Alto Networks, Samsung, Sony, Siemens and eBay. Under her leadership, Hotwire’s innovation team has launched a series of technology solutions from data-driven insights to measurement das...
E115 Misha Brown: A Quick Rise, "The Big Flop" and How to Keep and Audience Consistently Engaged 05.12.2024 39:00
Misha Brown is a true entertainment powerhouse excelling as a creator, podcast host, comedian, actor and accomplished musician. Having a knack for captivating audiences he shot to notoriety on TikTok , gaining over 1 million followers in less than a year. USA Today named him one of their “TikTok Comedians to Watch” and said his comedy is “equal parts bite and heart”. Misha doubled down on his mete...
E114 Immigration, Midjourney and The Underdog Campaign That Defied All Odds 03.12.2024 34:29
In immigration, people feel like children. That’s the Shorty Impact Award winning collaboration from Career Pathway Institute and Affect Group that instantly grabbed attention with bold, colorful and surprisingly budget friendly design. Kate Khatseyeva is an award-winning Career and Leadership Coach, nonprofit founder, and passionate advocate for professional development. As the founder of the Ca...
E113 Turning millions of views into Action for the Climate Emergency 02.12.2024 42:48
Allie Cohen is an experienced digital marketing expert in both the for-profit and non-profit spaces. She has supported the growth and expansion of ACE’s internal creator marketing program over the past two years as Senior Creator Marketing Manager. Prior to ACE, Allie spent five years in entertainment marketing in the music industry, working across social media, e-commerce, and brand partnerships...
E112 Mikki Bennett: Creating Immaculate Vibes 25.11.2024 44:10
Mikki Bennett moved to Los Angeles, California from Kansas with a dream of editing movie trailers. While that dream has expanded and adapted along the way, the passion for entertainment marketing burns strong. With nearly a decade of experience in the industry, Mikki’s past was primarily at AV Marketing Agencies coordinating, managing, and producing AV creative assets including trailers, promos, a...
E111 Mike Nellis: Where We Go From Here 19.11.2024 51:15
Mike Nellis is a dynamic force in the realm of political activism and digital marketing, renowned as the Founder of Authentic and Quiller.ai . With a remarkable track record, Mike has raised an astounding $1 billion in grassroots donations for Democratic campaigns and purpose led causes. " White Dudes for Harris " is nominated this week for seven Impact Awards and Authentic has played a pivotal ro...
E110 Jordan Howlett Shares Even More Secrets 14.11.2024 31:54
Jordan Howlett, AKA 'Jordan The Stallion,’ is a globally recognized celebrity content creator with a staggering fan base of over 35 million across various platforms. The Oceanside, California native is our Creator of The Year. Not just because he is the founder of The Fast Food Secrets Club or because he has created hit collaborations with Donald Glover, Kevin Hart, Method Man, Halle Berry (hallel...
E109 Mark Boothe: Don't let perfect get in the way of good 11.11.2024 37:34
Mark Boothe, CMO of Domo, is passionate about driving business growth through marketing initiatives. In his previous role as VP of Community, Partner, and Field Marketing, Mark and his teams established new and strengthened existing programs to address customer pain points and create a greater sense of community. They also executed campaigns, programs and events that showcase the value of the Domo...
E108 Clarissa Unger: Students are voting (way more than you think) 04.11.2024 33:24
Clarissa Unger is the co-founder and executive director of the Students Learn Students Vote (SLSV) Coalition, the largest nonpartisan network in the U.S. focused on increasing college student voter participation. With extensive experience in advocacy, communications, fundraising, and political campaigns, she has led strategic efforts both nationally and internationally. Before founding SLSV, she s...
E107 Lauren Kunis: Every Vote Will Count 30.10.2024 39:33
Lauren Kunis is the CEO and executive director of VoteRiders, a nonpartisan nonprofit focused on ensuring that all citizens can exercise their right to vote. VoteRiders provides voter ID information, helps citizens secure IDs, and supports organizations, volunteers, and communities in sustaining voter ID education and assistance efforts. With a career dedicated to strengthening democracy, Lauren h...
E106: Stephanie Roberts: The CCO is just as important as the CFO 28.10.2024 29:18
Stephanie Roberts is Head of Global Communications for Hitachi Industrial Equipment Systems, a subsidiary of Hitachi, Ltd. As an American woman on assignment in Japan — and her company’s first expat to be sent to Japan — Stephanie brings a rare perspective to her role, leading global communications from Tokyo. With expertise spanning internal, external, executive, and crisis communications, along...
E105 Becca Chambers: Brand, Demand & Why They Can't Be Separated 23.10.2024 42:48
Becca Chambers is an award-winning communications and brand leader with nearly two decades of experience in enterprise technology. She has worked with global tech companies, from large public corporations to startups and scale-ups, launching brands and leading campaigns that create meaningful connections between brands and their audiences. A passionate advocate for neurodiversity, Becca draws from...
E104 Lindsey Gamble: What trends (and updates) really tell us 16.10.2024 39:11
Lindsey Gamble is an influencer marketing and creator economy consultant/advisor. With over seven years of experience helping enterprise consumer brands develop their influencer marketing programs and a deep understanding of the creator economy, he specializes in guiding brands and agencies through new and emerging trends within the creator economy. Previously, Lindsey was the Associate Director...
E103 Ziad Ahmed: Gen Z's Seat at the Table 10.10.2024 38:01
Ziad Ahmed is a 25-year-old social entrepreneur, speaker, and strategist – who is the Head of Next Gen @ UTA Marketing. As a teenager, in 2016, Ziad founded JUV Consulting, a Gen Z company connecting clients with the zeitgeist. JUV then worked with over 30 Fortune 500 and launched the first-ever major industry conference with only Gen Z speakers: ZCON . Because of JUV, Ziad was named to Forbes’ #3...
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