Dan Sullivan and Shannon Waller
Inside Strategic Coach: Connecting Entrepreneurs With What Really Matters
Inside Strategic Coach is a practical resource for entrepreneurs, or anyone with a growth mindset. Hosts Dan Sullivan and Shannon Waller share breakthrough insights, educational success stories, and insider know-how, gained from working with thousands of successful business owners, worldwide.
Author
Dan Sullivan and Shannon Waller
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Podcast website
Latest episode
Jul 2, 2026
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Episodes
How To Be A Hero To Your Clients In The 21st Century 30.11.2019 23:48
Many people think that it’s impossible to be a hero in the world today, but they’re thinking of the wrong kind of hero. In this episode, Dan Sullivan and Shannon Waller talk about how entrepreneurs can go about becoming heroes to their customers by helping them change their lives.
How It All Began: The Origins Of Strategic Coach 16.11.2019 26:43
Strategic Coach® is celebrating 30 years of coaching entrepreneurs to be bigger and better! In this episode, Dan Sullivan and Shannon Waller look back at how the company name and some of its core concepts came about.
Looking Ahead To 30 Years Of Growing 02.11.2019 15:41
Once an entrepreneur has achieved some degree of growth, it’s easier to take the next steps and grow exponentially bigger. In this episode, Dan Sullivan and Shannon Waller talk about how to continue growing, building on what you’ve already begun.
Why Strategic Coach Is Still Going Strong After 30 Years 19.10.2019 23:04
Strategic Coach® has been making dreams come true for entrepreneurs for 30 years and counting. In this episode, Dan Sullivan and Shannon Waller talk about how they’ve found lasting success by sticking to their coaching model in a changing world.
How To Become Competition-Free 05.10.2019 21:50
It’s a common myth that all entrepreneurs have to deal with competition, so many entrepreneurs convince themselves that they enjoy competing. But the truth is that there’s a way to operate completely competition-free and to be able to price your product or service without paying attention to what anyone else is charging. In this episode, Dan Sullivan and Shannon Waller explain how focusing on doin...
Still Delegating? Here's Why Partnering Up Works Better 21.09.2019 16:33
For a lot of entrepreneurs, the only options seem to be to tackle the activities they don’t like doing or else manage someone else as they do them. But in this episode, Dan Sullivan and Shannon Waller explain how you can instead link up with people so that everyone’s doing what they want to do while working toward your company’s goals.
Can You Be Too Smart For Your Own Good? 15.09.2019 15:51
Intelligence, smarts, and IQ are only part of the success formula for entrepreneurs. You can be the smartest person in the room, but if you're not in the habit of taking action and recognizing opportunity, you have no advantage over anyone else. Dan and Shannon share the difference between your mind and your brain, and how to use them both for a rich and fulfilling life.
Why You Should Set A Price That Scares You 07.09.2019 19:44
Most entrepreneurs charge according to what their competition is charging, but that isn’t the way to get what you’re worth. In this episode, Dan Sullivan and Shannon Waller talk about why setting your price should be determined by what customers will be willing to pay.
Going Against Gravity: Change Your Thinking To Achieve More With Less Effort 24.08.2019 19:06
Most people are held back by how much time and effort they think is needed to get big results. In this episode, Dan Sullivan and Shannon Waller talk about a way of thinking that allows you to go against gravity.
The Community Of Coach 18.08.2019 15:21
Even if you know that you need an entrepreneurial coach, how do you know the differences and benefits of one-on-one vs. group coaching? Dan Sullivan and Shannon Waller share insights on how to make the right decision, and how the community you'll discover in a Strategic Coach workshop is part of what keeps entrepreneurs with us for life.
Why Female Entrepreneurs Face Unique Obstacles 10.08.2019 12:47
Female entrepreneurs face obstacles that male entrepreneurs don’t because of expectations of both men and women. In this episode, Dan Sullivan and Shannon Waller explain how, if they stick with it and become successful, female entrepreneurs will eventually have advantages over their male peers.
Why Selling Transformation Is Better Than Selling Disruption 27.07.2019 17:36
A lot of entrepreneurs are motivated to introduce an idea that will disrupt an industry, but there will be negative reactions and consequences to taking that approach. In this episode, Dan Sullivan and Shannon Waller talk about how it’s better to focus on creating something new than to attack something that already exists.
Build Your Muscle That Sees The Good In Bad Situations 21.07.2019 19:42
Highly-charged emotional reactions are normal. Especially when you’re dealing with unexpected wins and big upsets. It’s what you learn from those experiences, however, that can have the biggest impact on your future success. In this episode, Dan Sullivan shares some personal life experiences that he transformed into big breakthroughs as well as a process you can use to take the good and bad from e...
Why The Modern World Needs More Coaches Than Managers 13.07.2019 22:22
Managing is about being given answers, while coaching is about being asked good questions so you can come up with your own answers. In this episode, Dan Sullivan and Shannon Waller explain why coaching is what’s needed for entrepreneurs to keep growing.
How To Competition-Proof Your New Ideas 29.06.2019 23:11
Has it ever seemed impossible to make a lot of money off your new idea before competition swarms in? There are ways around this problem. In this episode, Dan Sullivan and Shannon Waller talk about how you can stay competition-proof while making as much profit as possible from your idea.
Why Bureaucracies Don’t Have Heroes 15.06.2019 27:01
Bureaucracies are necessary for much of society to function, but they’re not a good fit for those who value unpredictability and positive recognition for being a hero. In this episode, Dan Sullivan and Shannon Waller talk about how the values that are unappreciated in bureaucracies are rewarded in the creative field of entrepreneurship.
One Simple Habit That Leads To Massive Action 08.06.2019 18:53
A successful life belongs to those who can take their thoughts and turn them into action. But too many of an entrepreneur’s ideas never lead anywhere. What’s the solution? Grab a pen and paper. In this episode, Dan Sullivan and Shannon Waller explain how you can clarify your thinking and turn a thought into an achievement by writing it down.
Create Your Own World, Because This One Wasn't Built For You 01.06.2019 21:06
No systems were designed with your needs or wants in mind, but creating your own world by designing an environment that's totally right for you is in your power. In this episode, Dan Sullivan and Shannon Waller discuss accepting reality and making your own place in it.
Why Entrepreneurs Should Think In Terms Of Frameworks, Not Deadlines 20.05.2019 20:36
If you have big goals, you might feel correspondingly big pressure, but there's a way to think of your time that can free you up and get you focused. In this episode, Dan Sullivan and Shannon Waller talk about the positive effects of adopting a 25-year framework.
Creating The Strategy Circle 15.05.2019 16:56
As Strategic Coach® enters its 30th year, Dan Sullivan and Shannon Waller discuss the tool that started it all — The Strategy Circle. Entrepreneurs can sometimes feel overwhelmed by the obstacles between them and their vision for the future. The Strategy Circle helps them think through a difficult situation and how to view opposition as an important part of the process.
Why You Should Make Your Clients Your Creative Partners 02.05.2019 21:18
It can be hard to know what feedback you should take to heart and what you should ignore, but if it's the right audience, the audience is always right. In this episode, Dan Sullivan and Shannon Waller talk about why and how to use your clients as creative partners.
Discover The Go-To Lesson That Could Seal Your Success As An Entrepreneur 17.04.2019 23:06
The greatest teacher is your own experience, says Dan Sullivan—paying attention to the entrepreneurial lesson from what worked and what didn’t in each situation. Here, Dan shares more on this favorite success strategy: “thinking about your thinking.”
3 Things You Need To Know To Accelerate Your Entrepreneurial Journey 08.04.2019 20:40
It’s not your imagination—entrepreneurs really do think differently! Listen now to learn the 3 things that make you most unique, and how to use them to achieve even greater growth, happiness, and success.
Why Your Ability To Succeed As An Entrepreneur Comes Down To These 3 Principles 21.03.2019 20:42
There are no guarantees when it comes to finding success. But according to Dan Sullivan, if you put these three principles into practice, it’s hard to go wrong. Join Dan and Shannon Waller in an in-depth conversation to learn strategies for navigating pricing, profit, and the protection of your personal property.
Who Can You Trust In The Marketplace? 07.03.2019 18:56
Putting your trust in someone involves taking a risk, but entrepreneurs have to do it, and there are ways you can tell if someone is worth that risk. In this episode, Dan Sullivan and Shannon Waller share the five signs that someone is trustworthy.
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