Christian Hassold & Ayelet Shipley

Inorganic Podcast

Business EN ↓ 79 episodes

Ayelet Shipley and Christian Hassold host the Inorganic Podcast. Ayelet and Christian have combined 20 years of experience helping venture and private equity sponsors execute mergers and acquisitions in SaaS and digital agencies in the U.S. and Europe. On this podcast, Ayelet and Christian discuss M&A strategy, sourcing tactics, and other dynamics around mergers and acquisitions. They also report on market activity, emphasizing larger companies buying smaller SaaS or agencies and discussing the rationale behind the deals and economics. We sometimes invite guests to join our discussion, buildin...

Author

Christian Hassold & Ayelet Shipley

Category

Business

Podcast website

shows.acast.com

Latest episode

Jul 10, 2026

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Episodes

E27: Agency Valuations & Structuring 201b w/Ayelet Shipley 06.07.2025

Summary This is part two of a two-part series where Christian Hassold and Ayelet Shipley demystify the complexities of agency valuations, exploring the interplay between buyer and seller motivations, and discussing real-world scenarios that illustrate various deal structures. They emphasize the importance of understanding the unique dynamics of the agency market, including the factors that influen...

Hot Take: First Time Sellers - Don't count your winnings until the deal docs are signed! 23.06.2025

Summary While recording episodes 26 and 27 of the In/organic Podcast, Ayelet and Christian delved into a small rabbit hole, discussing buyer and seller dynamics in transactions involving unsophisticated buyers and sellers - a term commonly used in the industry. We clarify in the video that unsophisticated really means buyers who do not do a lot of acquiring or sellers who are usually selling their...

E26: Agency Valuations & Structuring 201a w/Ayelet Shipley 16.06.2025

Summary In this episode, Christian Hassold and Ayelet Shipley delve into the complexities of agency valuations, exploring the interplay between buyer and seller motivations, and discussing real-world scenarios that illustrate various deal structures. They emphasize the importance of understanding the unique dynamics of the agency market, including the factors that influence valuations and the crea...

E25: The Art & Science of Sourcing Deals 14.05.2025

Summary In this episode, host Christian Hassold chats with Ayelet Shipley, the head of corporate development and deal management for Speed M&A by Jones-Spross. Ayelet shares her unique journey from aspiring therapist to corporate development leader, emphasizing the importance of sales skills and psychological insights in the M&A process. The conversation delves into sourcing opportunities,...

E24: Centric SW $223M Acquisition of Contentserv ft. Armin Dressler 12.03.2025

Summary In this episode of the Inorganic Podcast, host Christian Hassold discusses the recent acquisition of ContentServ by Centric Software with their co-founder and former board member Armin Dressler. Their discussion spans the history of Contentserve, its journey from an on prem to SaaS solution, transition of leadership to the current CEO, Michael Kugler, and the details of the M&A process...

E23: The Take Private of a Zombie by Bending Spoons for $233M 29.01.2025

Summary In this episode of the Inorganic Podcast, hosts Christian Hassold and guest Erik Morton delve into the planned acquisition of Brightcove by Bending Spoons. They explore the dynamics of the deal, the market context, and the implications for both companies. Brightcove, a pioneer in online video hosting, faced challenges in a competitive landscape that evolved substantially due to digital vid...

E22: Case Study on Getting M&A Right in Early Stage SaaS ft. Crisp 12.01.2025

Summary In this episode of the Inorganic Podcast, host Christian Hassold delves into a case study on the startup Crisp (gocrisp.com), which has successfully executed four acquisitions over the last 2 years. The discussion covers the company's background, the leadership dynamics, and the strategic rationale behind its inorganic investments. The episode serves as a case study to demonstrate what goo...

E21: Deal Review - Amplitude's $45M Acquisition of Command.AI 04.12.2024

Summary In this episode of the Inorganic Podcast, host Christian Hassled discusses the acquisition of Command AI by Amplitude Software. The conversation delves into the deal's details, including the financial aspects, the rationale behind the acquisition, and the implications for both companies. Christian highlights the challenges faced by early-stage startups in the current economic climate and...

E20: The How: Taking Smartsheet Private for $8.4 Billion with Erik Morton 18.11.2024

Summary In this episode of the Inorganic Podcast, Christian and Erik delve into the complexities of take private transactions, using Smartsheet's recent acquisition as a case study. They discuss the economic challenges facing public companies, the lifecycle of a business transitioning from public to private, and the strategic considerations for boards contemplating such moves. The conversation hi...

E19: Kantar Divestment Deep Dive with Keith Anderson 30.10.2024

Summary In this episode of the In/organic Podcast, host Christian Hassold and guest Keith Anderson delve into the evolving landscape of data measurement, focusing on WPP's potential divestment of Kantar. They discuss the implications of this move, the importance of independent measurement in advertising, and the future of Kantar in the market. The conversation also touches on the challenges agenci...

E18: Why Mastercard Acquired Recorded Future for $2.6 Billion 22.09.2024

Summary In this episode of the In/Organic Podcast, host Christian Hassold explains the “why” behind MasterCard's $2.6 billion acquisition of Recorded Future. Christian’s breakdown of the acquisition story explains Recorded Future’s role in cybersecurity, national security, and how the CIA venture arm, In-Q-Tel landed on their cap table. The discussion includes context on the origins of Recorded Fu...

E17: Deal Report: SPS Commerce $206M Acquisition of SupplyPike 25.08.2024

Summary In this episode of the In/Organic Podcast, host Christian Hassold provides a teardown on the massive $206 million acquisition of Bentonville-based SupplyPike by SPS Commerce (NASDAQ: SPSC). In this episode, Christian provides a deep dive into the deal's details, its structure, and an informed hypothesis on the deal multiple. Christian also explores the backgrounds and business models of bo...

E16: SaaS M&A Market Trends Q324 07.08.2024

Summary In this episode, Christian Hassold, host of In/Organic Podcast provides a mid-year market update for the M&A market in the SaaS industry. He discusses the macro conditions and factors influencing M&A activity, such as interest rates and FTC oversight. He also reviews his prediction on the increase in startups buying startups and analyzes four specific deals completed in the past si...

E15: Inside the Mind of a Serial Founder with 3 Exits 26.06.2024

Episode Summary There are plenty of problems to solve in the ecommerce space. As the market gets larger it also gets more complex with new problems to solve arriving almost daily. Throughout my career in ecommerce, I have come across a “mafia” of founders - that is people who see and experience the problems firsthand, build a software solution to solve it, get the business to the right scale for a...

E14: Ecosystem Mapping 101 (f.k.a. Market Mapping) 04.06.2024

In this episode of the In/organic Podcast, our host, Christian Hassold discusses the concept of ecosystem mapping and its importance in corporate and inorganic strategy. He emphasizes the shift from market mapping to ecosystem mapping and provides insights on building a comprehensive ecosystem or market map. Christian also shares his approach to gathering information, categorizing companies, and c...

E13: Getting the First SaaS M&A Hire Right 08.05.2024

M&A in scaling SaaS companies is on a gradual incline. It's become a great way for SaaS companies to expand their reach into TAM, grow their share of wallet, or expand into new geographies. There is also a large pool of companies available to acquire. The challenge is the M&A function in scaling SaaS companies is often put at risk by hiring an inexperienced leader, not having any clear own...

E12: Field Report from Deloitte M&A Exec Forum with Kimberly Baird 12.04.2024

This episode was recorded at Deloitte University in Westlake, Texas during the Deloitte M&A Executive Forum on March 7 & 8, 2024. I was joined by my friend and colleague Kim Baird, Principal at M&A Maximizer, a boutique integration consulting firm based in California.  In this episode, Kim and I took a break from the rich sessions we enjoyed at the Executive Forum to share our key...

E11: Running a DIY Sale Process with Jon Gregg 26.03.2024

It’s a tough decision to exit a business, but it says a lot about a leader who can make a call on when it's the right time and gets it done. The alternative is kicking the can forward and risking the possibility that you lose control of your destiny. When selling a SaaS business, you optimize for 3 things; 1) best outcome for investors, 2) doing right by your people, 3) doing right by your custome...

E10: Integration Success for Team Sizes of Less Than 1,000 12.03.2024

Summary Successful integrations are required to achieve the full value of any acquisition. Most know that the odds are stacked against the acquirer from the start - so how does one move the odds in their favor? How should a SaaS leadership team plan and execute an integration process with an acquired team of less than 100 people and the acquirer is less than 1,000 (roughly)? This is a large compan...

E9: Running a Rollup Play in a SaaS Co with Chris Barnes 13.02.2024

Building a multi-product company inorganically is no easy feat. It requires a strong product team, tight alignment among executive leadership, and a solid M&A function to identify and pursue the targets of interest. This is a fairly common strategy, but how does it work? On this episode of In/Organic, we are joined by Chris Barnes, former SVP of Corporate Development at Syndigo, a SaaS and ser...

E8: From Zero to One: M&A Function Basics with Loran Gutt 23.01.2024

In this episode, our host Christian Hassold is joined by Laurent Gout, VP of Corporate Development at Auctane, a Thoma Bravo-backed SaaS company that powers shipping businesses all over the globe. In this episode, Christian and Loran walk through building an M&A function from scratch with a SaaS company. Topics they cover in this episode include who should run the M&A function, what kind o...

E7: Why SaaS M&A Will Skyrocket in 2024 03.01.2024

In this episode, we discuss the prediction that M&A activity among fast-growing SaaS companies will rise substantially in 2024. In support of this prediction, we share both data and reasoning for this prediction, including startup acquisition activity, shutdown and funding trends, and a broader market view of M&A activity. We also offer advice to founders considering M&A in 2024, empha...

E6: Getting Stock Deals Over the Line with Lesley Adamo and Meredith Beuchaw 21.12.2023

Startup shutdowns are at an all-time high in 2023. According to Carta, hundreds have shut down or gone bankrupt in 2023. Amid the gloom of these shutdowns is a positive trend, startups buying other startups, giving those short on cash a second chance at an exit. In a market where cash preservation is critical and borrowing costs are high, stock-heavy deals are more and more common. But, how do the...

E5:AM&A: Running Early Stage BD with an M&A Mindset with Alyshah Walki 29.11.2023

The business development function in early-stage SaaS companies tends to be a ‘catch all’ for partnerships, competitive intelligence, and increasingly, identifying potential acquisition targets. In a world where 90% of startups fail and of those that succeed, 90% exit to a strategic versus going public, every successful startup should know what potential acquisitions (of any size) can do to accele...

E4: M&A Strategy for Category Defining SaaS with Rob Gonzalez 06.11.2023

There are plenty of playbooks for developing an M&A strategy, but the kind of strategy that is best for one SaaS company versus another is less clear. For example, should one only buy tech they can integrate behind the scenes, or should you add new products that stand alone? How far outside your product focus should you expand, especially when pre-IPO? People are an important element of M&...

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