James Blatch & Cara Clare
Indie Writers Club
Cara Clare and James Blatch host a weekly light-hearted chat about all things self publishing. Join the Word Count Club to be a part of the accountability partnership. We'll support each other in getting the words done :) Send in your questions, comments and talking points to our discord channel.
Author
James Blatch & Cara Clare
Category
Podcast website
Latest episode
Mar 27, 2026
Where to listen?
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Episodes
030 - Did Meta Steal Your Book? 28.03.2025 56:26
We discuss the use by Meta of pirated versions of books to build their AI. And we talk about our own action points from the fabulous Ireland's Publishing Show. Useful links: Check if your book has been pirated on LibGen: https://www.theatlantic.com/technology/archive/2025/03/search-libgen-data-set/682094/ Free PDF - Five Immediate Actions Indie Authors Should Take: https://www.indiewritersclu...
029 - Does AI Hate Your Novel? 21.03.2025 35:50
In this episode Cara and James road test a new AI manuscript analysis tool from seasoned experts, ProWritingAid. The results were...unexpected. Try out the tool yourself: indiewritersclub.com/pwa
028 - Self Publishing's Public Image 14.03.2025 52:26
In this episode of the Indie Writers Club, James & Cara discuss Bill Bryson's reported attack on self publishing and the wider perception of our industry. Links: One place left in the IWC Cambridge Writers Retreat: indiewritersclub.com/retreat
027 - Book Launch Strategies 07.03.2025 45:24
In this episode of the Indie Writers Club, Cara and James discuss the tips and tricks for gaining maximum visibility for your book launch. Resources: Self Publishing Launchpad online course: learnselfpublishing.com/launchpad Five Must Do Actions for New Authors (free PDF): indiewritersclub.com/fiveactions
026 - Do Facebook Ads Still Work? 28.02.2025 33:28
Indie authors have used Facebook (Meta) ads since day one, but we need to be honest with ourselves - are they still performing? Cara and James discuss the changes that have happened, particularly since the privacy scandals.
025 - Translate Your Novel into German 21.02.2025 38:21
Welcome to the Indie Writers Club, a place to chat about all things self publishing. In episode 025, James & Cara discuss different ways to get your novels translated into German. It's a fast growing market and it can be the different between profit and loss for some authors. Grab the final IWC Writing Retreat slots: indiewritersclub.com/retreat
024 - Can You Copyright An AI Novel? 14.02.2025 1:00:16
Join Cara & James as they discuss the latest developments in the ongoing saga of AI and copyright legalities. Join the waitlist for the inaugural IWC Writers' Retreat: indiewritersclub.com/retreat
023 How to Develop Your Main Character 07.02.2025 1:12:34
They come for the story but stay for the characters... That's how important character development is. In this episode we explore why character is crucial, when it's good, when it's not so good and some practical tips on getting your development to help your plot. Useful links: Retreat waitlist: https://www.indiewritersclub.com/retreat Ireland's Publishing Show: https://www.ind...
022 - The 22 Rules of Storytelling 31.01.2025 48:55
The 22 rules of storytelling from Emma Coats, a former Pixar writer, have been doing the rounds for years and for good reason. Although Emma herself now describes them as guidelines, rather than rules, they are seen as the foundation on which the best novels are built. Cara and James go through them one by one. Useful links: Retreat waitlist: https://www.indiewritersclub.com/retreat Ireland's...
021 - How to Deal with Bad Reviews 24.01.2025 48:55
We all get One Star reviews. But when should we take them seriously and when can they be safely ignored? In this episode we talk about our own hurtful reviews and talk about coping strategies. Useful links: The IWC Retreat: indiewritersclub.com/retreat Ireland's Publishing Show: indiewritersclub.com/ireland
020 - Everyday Wisdom to Guide Your Decisions 17.01.2025 51:20
In this episode of the Indie Writers Club, Cara Clare and James Blatch discuss various topics including the potential ban of TikTok in the US, the importance of diversifying social media presence, and the planning of an indie writers retreat. They delve into productivity techniques known as 'razors', exploring how these principles can simplify decision-making and enhance productivity for...
019 - How Much Did We Earn in 2024? 10.01.2025 50:10
In this episode of the Indie Writers Club, James & Cara discuss their ad spend and book revenue for 2024.
018 - Self Publishing in 2025 03.01.2025 50:05
Happy New Year from the Indie Writers Club. In the first episode of 2025, Cara and James discuss what's in store for indie authors in the next twelve months. They also set out their own goals for the year. Useful Links: SPS Live London 2025: https://www.learnselfpublishing.com/spslive WWM's Predictions for 2025: https://www.writtenwordmedia.com/the-top-10-publishing-trends-for-2025/ Take...
017 - Christmas Special from the Pub 25.12.2024 18:33
James & Cara are down the pub with a couple of author friends to reflect on 2024. Many thanks to our friends at The Salisbury Arms in Cambridge!
016 - Get Your Writing Done! 20.12.2024 49:42
James returns. Cara chats to Sacha Black about productivity tips. Our next episode will be a live recording from a pub, released on Christmas Day!
015 - What's Up With Facebook Ads? 06.12.2024 54:36
In this episode James & Cara discuss the latest tips and tricks with Meta Ads (Facebook & Instagram). Join the discussion: https://indiewritersclub.com/discord Sign up for episode alerts: https://indiewritersclub.com
014 Big News Episode 29.11.2024 48:20
There's so much news about in indie publishing, James & Cara take time to digest and analyse: A new deal for Audio Books from ACX A new Publishing Assistant from publishdrive.com Trad moving in on indie direct selling special editions technique A misleading headline about 8,000 AI books/year from a publisher A new way to work with ChatGPT Check out Publishing Assistant: https://publishdri...
013 - Is it legal for AI to learn from our books? 22.11.2024 1:02:46
James is back from AuthorNation in Las Vegas. During this week's Indie Writers Club episode James discusses the legal presentation from Alicia Wright regarding the law, ethics and AI. If you want to sign up for AuthorNation 2025 click here: https://claymore.krtra.com/t/YCtI1A27yXCp And join the Indie Writers Club mailing list to be first to hear about the ticket release for The Self Publishin...
012 - That First Draft Mountain 15.11.2024 34:51
Get episode alerts at indiewritersclub.com Join the discussion at indiewritersclub.com/discord Summary In this episode of the Indie Writers Club, Cara Clare and James Blatch discuss their experiences at a recent writers' conference in Las Vegas. They share insights on the conference's attendance, the quality of sessions, and the importance of networking among indie authors. The conversat...
011 - Which Author Show Should I Go To? 08.11.2024 52:27
It's the Indie Writers Club! Links: The Self Publishing Show Live! https://learnselfpublishing.com/spslive Author Nation (Vegas): https://www.authornation.live/ Ireland's Publishing Show (March): https://irelandspublishingshow.com/ NINC (Florida, September): https://ninc.com/ In this episode, James and Cara progress during NaNoWriMo, the importance of consistency in writing, and the valu...
010 - How Much do Indie Authors Earn? 01.11.2024 1:21:09
Useful links: WWM Survey: indiewritersclub.com/survey Publish Drive Offer: indiewritersclub.com/publishdrive Join the Discord Discussion: indiewritersclub.com/discord In this episode of the Indie Writers Club, Cara and James discuss their personal updates, including writing progress and the upcoming NaNoWriMo challenge. The conversation shifts to the Written Word Media Annual Author Survey, whe...
009 - How to Get Reviews (and deal with bad ones) 25.10.2024 1:02:58
James and Cara discuss the importance of book reviews in building an author's reputation. The conversation delves into strategies for obtaining reviews, the significance of targeting the right audience, and how to handle negative feedback with resilience and perspective. Links: Publish Drive offer: indiewritersclub.com/publishdrive Discord Server: indiewritersclub.com/discord Mailing List: in...
008 - Why Your Books Don't Sell - Part 2 18.10.2024 1:06:22
In episode 008, James & Cara continue to analyse the key ingredients that maybe missing from your book, for your ads to generate sales. Check out the amazing offer from Publish Drive, 50% off annual subscription plans! https://publishdrive.com/50-off-all-yearly-plans Learn Self Publishing's Ads for Authors course is open: https://learnselfpublishing.com/adsforauthors Join our Discord serv...
007 - Why Your Books Don't Sell - Part 1 11.10.2024 1:08:59
In this episode of the Indie Writers Club, hosts James and Cara discuss the importance of having a well-prepared book package for successful advertising, the impact of AI on the publishing industry, and the significance of understanding genre expectations. They also share personal updates, insights on social media dynamics for authors, and the necessity of research in crafting effective book titl...
006 - What else can you do as a writer? 04.10.2024 41:20
Summary In this episode of the Indie Writers Club, hosts Cara Clare and James Blatch discuss alternative income streams for writers, focusing on ghostwriting and non-fiction opportunities. They explore the benefits of ghostwriting, including collaborative writing processes and reliable income, while also emphasizing the importance of diversifying income sources through teaching and coaching. The c...
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