Punchmark

In the Loupe

Technology EN ↓ 281 episodes

In the Loupe is a weekly podcast hosted by Punchmark, the Jewelry Industry's favorite website provider. Each week's episode is focused around the explanation and advocacy of important E-Commerce topics and why every jeweler needs to be focused on their online presence now more than ever.

Author

Punchmark

Episodes

The Jeweler's Survival Kit: Cash Up Your Inventory 11.05.2020 27:41

This episode talks about the key to unlocking your cash flow while reopening your retail store. We hear from Dick Abbott, owner of The Edge (Abbott Jewelry Systems), who talks about the strategies behind turning your aged inventory into cash. This episode is hosted by Tommy Rhodes, Punchmark's Lead Developer, and Ross Cockerham, CEO and co-founder of Punchmark. Send us Fan Mail Send feedback...

The Jeweler's Survival Kit: Staying Afloat & Planning to Reopen 24.04.2020 20:44

This week’s episode is about creative sales strategies to move some of your products while the stay-at-home order remains in effect, and ways to maintain your connection with your community when you aren’t able to see your customers. We interview Jeremy Jordan from Robert Irwin Jewelers in Memphis, Tennessee and take a close look at the ways that the pandemic has affected him on both a professiona...

The Jeweler's Survival Kit: Memberships & Organizations 17.04.2020 33:21

This episode dives into the ideas surrounding jewelry membership organizations, and how being a member of a group or an association can be helpful during a pandemic, considering the amount of resources that are available to members. Our guests this week are Stephen Barnes from Barnes Jewelers in Goldsboro, NC, and Lauren Johansen from the American Gem Society (AGS). This episode is hosted by Tommy...

The Jeweler's Survival Kit: Digital Presence & Customer Outreach 03.04.2020 27:09

This week's episode includes specific examples of how two retailers are promoting their online presence by harnessing social media, reaching out to customers, and utilizing practical digital marketing techniques. Our guests this week are Deeb Basmaji from Graziella Fine Jewellery, and Kim Elton from Peter & Co Jewelers. This episode is hosted by Michael Burpoe, Punchmark's Lead UI/UX...

The Jeweler's Survival Kit: Employment and Store Safety 27.03.2020 27:16

This week's episode is about navigating through all the employment issues that a jewelry store might face during this crisis, and how to stay safe during a pandemic from the perspective of an insurance company. Our guests this week will be Alex Schlindwein from Kiefer Jewelers, and Brian McCluskey from International Jewelers Block. This episode will be hosted by Michael Burpoe, Punchmark&apos...

The Jeweler's Survival Kit: State of the Union 19.03.2020 35:53

This week's episode is a state of the union about the general impact of the Coronavirus and the effects of COVID-19 on businesses, consumers, and on the trade itself. We will hear from three different guests, including Sami Saatchi from SVS Fine Jewelry, Debbie Lennon from Darrah Cooper Jewelers, and Craig MacBean from Ostbye. This episode will be hosted by Michael Burpoe, Punchmark's Le...