Impressions Xchange

On this episode of the Impressions Xchange podcast, Denise Gustavson joins Ashley Roberts to discuss the Her Imprint podcast series, the Women's History Month annual series, and to chat about some things Gustavson has learned from other women along the way.

What does it take to double a print business — and cut your workforce in half at the same time? In this episode of Her Imprint, Tonya Spiers shares how she transformed Knight Abbey through automation, bold decision-making, and a relentless focus on efficiency and growth. This is a conversation about leadership, risk, and why standing still is not an option in print.

She didn’t plan a career in print — she found it. In this episode of Her Imprint, Taylor Preston shares how a chance moment led her into the sign industry, where she now installs graphics, coordinates projects, and navigates a role few women step into. This is a conversation about confidence, visibility, and carving out your place in an industry that doesn’t always expect you.

She didn’t just start a business — she built it from nothing at 20 years old. In this episode of Her Imprint, Charity Jackson shares how she turned uncertainty into a 30-year career in the sign industry, found her niche in vehicle graphics, and proved that women belong in every part of manufacturing. This is a story of grit, growth, and not waiting for permission.

Adriane Harrison, Denise Gustavson, Gabby Houck, and Toni McQuilken discuss their experiences as women covering an often male-dominated industry, and share how the industry has changed.

She started as a temp receptionist — and built a career she never planned. In this episode of Her Imprint, Amanda Nicassio shares how curiosity, adaptability, and a people-first mindset helped her grow into a leadership role in print. This is a conversation about confidence, connection, and knowing you belong — even when you didn’t expect to be there.

She didn’t plan a career in print — but she grew into a leader because of it. In this episode of Her Imprint, Crystal Savage shares how she stepped into her brother’s business, learned the industry from scratch, and became the operational and strategic force behind its growth. This is a conversation about confidence, evolution, and leading even when you don’t have all the answers.

She didn’t just start a business — she rebuilt one. In this episode of Her Imprint, Linda Fox shares how she purchased a struggling print studio during COVID, navigated major life changes, and turned it into a growing wide format business. It’s a story of resilience, reinvention, and learning to lead with confidence.

Direct mail isn’t dying — it’s evolving. In this episode of Her Imprint, Susan Foley, CEO of Diamond Envelope, shares how her family business produces more than a billion envelopes a year while embracing innovation, AI, and new tactile technologies that keep mail relevant in a digital world. It’s a conversation about leadership, legacy, and why manufacturing still offers powerful career opportunit...

Print is no longer just ink on paper. In this episode of Her Imprint, Lidia Latrowski shares how her creative background in fashion and photography evolved into a leadership role at Duggal Visual Solutions — where print, digital, fabrication, and immersive experiences come together. It’s a conversation about confidence, creativity, and how technology is redefining what print can be.

Ashley Cooney didn’t just step into leadership at Hudson Printing — she earned it. From working in bindery to managing production and eventually becoming COO, Ashley shares how learning every part of the print floor helped her lead with confidence, accountability, and respect. This episode of Her Imprint explores family business, leadership growth, and why teamwork is the backbone of print success...

In this Women’s History Month episode of Parlor Talks, Terri-Lynn Levesque of Royal Containers reflects on her packaging career, AICC leadership experience, mentorship, and the skills and opportunities shaping the next generation of industry leaders.

What does it take to lead a company that designs the graphics you see on RVs across the country? In this episode of Her Imprint, Melissa Vitali shares how she grew from a sales role into President and CEO of Graphix Unlimited, navigating industry challenges, building partnerships with other printers, and finding pride in seeing her company’s work out in the wild. It’s a conversation about leadersh...

Print is more than products — it’s an experience. In this episode of Her Imprint, Carly Crow shares how her marketing background led her into the print and promotional products industry and how she helped reinvent a legacy business through innovation, technology, and community. From brand integrity to AI-powered workflows, Carly offers a fresh perspective on where print is headed next.

Daphne Bien-Aimé didn’t plan a career in print. After starting as a receptionist, curiosity led her to explore every corner of the industry — from project coordination to operations leadership at Duggal Visual Solutions. In this episode of Her Imprint, Daphne shares why mentorship, collaboration, and curiosity are the keys to building a lasting career in print.

She didn’t plan to run a printing company. But when Tae’lor Jackson returned home, she discovered a passion for the family business her father built — and stepped into leadership to help shape its future. In this episode of Her Imprint, Tae’lor shares lessons in authentic leadership, community responsibility, and why curiosity is one of the most powerful tools in business.

She never planned to own a print company. What started as a part-time college job turned into leadership, legacy, and a deep love for helping clients grow. In this episode of Her Imprint, Chelsie Schmid shares how she stepped into ownership, balanced motherhood and business, and continues to prove that print is anything but dead.

In this Women’s History Month edition of Parlor Talks, Kasie Fairbarn, Adrianne Tipton, and Dani Diehlmann reflect on their journeys in flexible packaging, the mentors who shaped them, progress for women in the industry, and opportunities ahead.

She started collating at seven years old — and never stopped learning. In this episode of Her Imprint, Adrienne Streeter shares what five decades in print have taught her about leadership, resilience, reinvention, and redefining success at every stage of life. Print isn’t dead. It’s evolving — and she’s living proof.

Linda Bishop of Thought Transformation discusses how print sales is changing amid smaller marketing budgets, leaner teams, economic uncertainty, and AI-driven outreach.

She bought a print company at 30 — just before COVID. In this episode of Her Imprint, Sarah Barr shares how she stepped into ownership without a traditional print background, navigated major challenges, and built a marketing-driven print company rooted in community, creativity, and confidence. This conversation is about leadership, resilience, and knowing you belong at the table.

She didn’t start in print — she started in restaurants. In this episode of Her Imprint, Dina Kessler shares how she transitioned from hospitality to building a commercial printing and direct marketing company, why direct mail still drives measurable revenue, and how mentorship shaped her leadership journey. This conversation is about growth, grit, and building something that lasts.

Confidence doesn’t come before you take the leap — it comes after. In this episode of Her Imprint, Katie Jasmin shares how she built a 20-year career at Source One Digital, grew her sales 100x, and learned to become the leader she wanted to be before she felt fully ready. This conversation is about playing the long game in print — and trusting yourself along the way.

You’ve picked up a ketchup bottle a thousand times — but have you ever thought about the journey behind that label? In this episode of Her Imprint, Milissa Bergman shares how she found her passion in print procurement, what COVID taught her about supply chains, and why relationships — not just transactions — drive this industry forward.

In honor of Women’s History Month, Katie Austing of KDV Label discusses her path into the label industry, progress for women in the industry, insights for the next generation, and more.