If You Know You Know

This week on If You Know, You Know, I sit down with Jordan, founder of Willoe Gin, to talk about how she grew her gin brand from small-batch beginnings to a bottle you’re spotting everywhere. We get into the highs, lows, and lessons of building a spirits company, and wrap it up with some rapid-fire fun.

This week on If You Know, You Know, I’m sitting down with the powerhouse women behind Sundae Creative Agency, the Montreal-based PR and creative firm making waves with campaigns that actually hit. From starting their agency and carving a lane in Montreal’s bilingual, creative scene to navigating wins, challenges, and a few PR secrets along the way, we get into what it really takes to run a success...

This week on If You Know, You Know, the conversation takes a different turn. I sit down with Vanessa Da Costa. She is a life & success coach, hypnotherapist, and mental health advocate. We talk about grief, mental health, and suicide. In honor of Suicide Awareness Month, we open up about the hard conversations that matter, the healing process, and why it’s so important to remind people they’re...

This week on If You Know, You Know, I sit down with Brian from Tocks Meats, Montreal’s newest butcher shop that’s anything but ordinary. From sourcing locally and rethinking sustainability to sharing tips on how to cook underrated cuts (yes, even that intimidating piece you’ve been avoiding), this episode is a love letter to meat done right.

This week on If You Know, You Know, I sit down with Karolina Jez—a Montreal creative powerhouse who wears many hats: photographer, fashion girlie, interior design lover, and rescue dog advocate. From renovating her 1920s dream home to defining her effortless style, Karolina shares how she balances it all while keeping it chic.

Photographer turned restaurateur Scott Usheroff (Craving Curator) joins me to dish on his leap from snapping plates to serving them at La Spada. We talk perfect pasta, overrated trends, Montreal’s hidden gems, and the not-so-glam side of running a restaurant. Hungry yet?

We talk about showing up for people, building from scratch, her big August event, and the future of mental health in Canada. I’m obsessed with this girl and you will be too!

We get into it all: What it’s actually like being a woman entrepreneur in a loud, male-dominated space Why she chose to freeze her eggs — and the decision behind taking control of her timeline How the brand has evolved... and how she has too What she wishes she could redo (yes, we go there) And where she sees herself in 5 years — Plus, we talk about the chaos of scaling a brand with your partner a...

This week on If You Know, You Know, we sit down with Jake Greenberg — the man behind Chez Greenberg and the self-declared Salmon Daddy of Montreal. We talk about how a niche passion for smoked salmon turned into a full-blown cult following, what it’s like launching a space that’s more than just a deli, and the unexpected moments that shaped his entrepreneurial journey. From family recipes to busin...

In this episode of If You Know You Know, we sit down with Hanna—chef, entrepreneur, and the creative force behind Montréal’s beloved À La Table. From a tiny kitchen dream to a booming business, Hanna opens up about the hustle, the heartbreaks, and the behind-the-scenes chaos of building a brand rooted in food, family, and feeling. We talk: – The unglamorous side of going viral – What Montreal hype...

In this episode, we sit down with the incredible Reagan Steinberg—chef, co-owner of Arthurs Nosh Bar , and all-around Montreal icon. We talk about everything from how she built one of the most beloved restaurants in the city to what it’s really like running a business with your partner. Reagan opens up about the pressure, the hustle, the weird TikTok food trends, and the moments that almost broke...

In this episode of If You Know You Know , I sit down with my actual dad—retired investment pro, lifelong financial sage, and the man who still reminds me to “check my statements.” We’re breaking down the basics of investing in plain, panic-free language: When should you start? What’s the difference between saving vs. investing? And is it really too late if you’re 45 and just opening a TFSA? This o...

She’s the queen of carbs, the bakery whisperer of Saint-Henri, and the reason half of Montreal now thinks sourdough is a personality trait. We’re kicking off If You Know You Know with Thea Bryson of Miette—and yes, we talk dough, drama, and dirty aprons!