IDEA GENERATION

Turn Your Ideas Into Reality With Shopify: https://www.shopify.com/idea Rapper, chef, author, and all around creative mastermind Action Bronson takes us on a journey from his early days at culinary school, to releasing critically acclaimed albums, to writing books, starring in TV shows, and building an iconic brand around his most authentic interests. Clever, insightful, and hilarious, Bronson has...

Turn Your Ideas Into Reality With Shopify: https://www.shopify.com/idea On the Season 2 premiere of IDEA GENERATION, NBA legend and entrepreneur Dwyane Wade takes us on a journey from his early days as a young hooper growing up in Chicago, to achieving NBA superstardom, to building a brand around himself while also venturing into media, wine, and NBA ownership. Humble, hard working, and always rea...

Turn Your Ideas Into Reality With Shopify: https://bit.ly/33l4KuV   Hailing from Fontana, CA Chauncy "Hit-Boy"  Hollis Jr. got started making beats in his bedroom and posting them on Myspace. Producer Polo Da Don found Hit on the platform and reached out immediately. Within weeks they were working together, and placing tracks with artists like J.Lo and Lil Wayne. Eventually his beat CD w...

Turn Your Ideas Into Reality With Shopify: https://bit.ly/36fDCP1 Leah McSweeney grew up in downtown, NYC straddling the overlapping worlds of streetwear, graffiti, and hip-hop. And while running with the dudes driving those worlds, she realised two things: She wanted a part of the lifestyle, and none of them saw the unaddressed women's market she was a part of. So she launched her brand, Married...

Turn Your Ideas Into Reality With Shopify: https://bit.ly/3rMCiLF Brooklynite Steven Victor got his shot in the music industry straight out of college as an intern at Interscope Records. After a few years of unpaid labor the soft spoken strategist would begin scaling the corporate ladder, landing a full time job in publicity and making in-roads through the Star Trak team to Pusha T and the Clipse....

Turn your ideas into a reality with Shopify: https://bit.ly/3oKx0yj After growing up as a global citizen, Rhuigi Villaseñor settled in Southern California and found his twin passions: clothing and hustle. As a teen the young design prodigy used his eye to flip vintage clothes, which fattened his pockets but also deepened his knowledge. Knowing full well what he didn't know, Rhuigi relentlessly net...

Turn your ideas into a reality with Shopify: https://bit.ly/3LxrngQ Alchemist got his start as the teenaged sidekick to Cypress Hill and the Soul Assassins. Though his rap group, The Whooliganz, would be dumped by their label before they could even release their first album, Al did not let the setback stop him. In fact, by the time he dropped out of NYU the MC-turned-beat-maker already had a catal...

Turn your ideas into a reality with Shopify: https://bit.ly/3oOXIpM Freddie Gibbs got his first taste of rap success when he signed a deal with Interscope Records in 2007. But a man ahead of his time, Gibbs was unable to capitalize on the opportunity and within a couple years would find himself dropped and blackballed. Which, of course, is exactly when the rest of the world caught up to Gibbs, rec...

Turn your ideas into a reality with Shopify: https://bit.ly/3LBymWf Beth Birkett cut her teeth in NYC's emergent scenes of streetwear and music, connecting the two tangentially related movements in the late 90s. But the toxic misogyny of the industry soured her interest, and sent her to LA to start a family. And a family business: Union LA. However, after a decade and a half of working with husban...

Turn your ideas into a reality with Shopify: https://bit.ly/3sHsy4Q Street Art pioneer FUTURA started painting his name on walls as a coping mechanism to deal with his struggle around identity. But as he turned a signature into a brand he quickly realized that it could also be a business. And that's where things got interesting. From Lower East Side galleries to t-shirts and toys to collaborations...

Turn your ideas into a reality with Shopify:  https://bit.ly/3BiR3Jz Restaurateur Mario Carbone shows us his path from teenaged line chef on Northern Blvd, Queens to NYC dining upstart to global culinary kingpin. A master chef, Carbone's skills behind the stove are second only to his skills as a storyteller. Each establishment he opens has its own unique tale, and Carbone is vigilant about ma...

Turn your ideas into a reality with Shopify: https://bit.ly/3LsP0Hv Actor and executive producer Marsai Martin walks us through her journey from being a struggling child actor in Dallas to becoming the youngest person to executive produce a major motion picture in the history of Hollywood. Since the age of 6, Martin has been cultivating her craft and chasing her ambition. Along the way she's racke...

Turn your ideas into reality with Shopify: https://bit.ly/3611HJj Manager and music executive Ibrahim Hamad takes us on his long journey from meeting a then-unknown rapper named J.Cole in college to becoming his manager to helping him build a label, a festival and a media company as partners. Modest and soft spoken, for Cole's entire career Hamad has balanced friendship and business, acting as a s...

Turn your ideas into reality with Shopify: https://bit.ly/3og5Gbj Rapper, singer and producer Russ walks us through the creative impulses and strategic decisions that propelled him to multi-platinum success. Since the age of 14 years-old Russ has been cultivating his musical gifts and pushing himself, against all odds, to realize his ambitions for greatness. Along the way he's made no shortage of...

Ideas are the global currency of the 21st century. But how do you come up with one? How do you execute it? How do you operationalize that process and replicate it again and again?    We are Creatives, Innovators and Entrepreneurs on a quest to answer these questions and develop a blueprint to success in the creative space for generations to come.   Idea Generation is a 360° media pl...