idigyourstory

I Dig Your Story

Society EN ↓ 29 episodes

Unearthing the personal stories behind the plants, people, gardens, and green spaces that shape our lives. I Dig Your Story is a podcast that celebrates the people behind the plants — growers, breeders, retailers, educators, and the gardeners who make horticulture bloom. Hosted by horticulture journalist Ellen Wells, each episode features honest, personal conversations about the paths people take to finding joy in working with and being immersed in the plant world. Whether you work in horticulture or simply love plants, these are the stories that connect us all.

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idigyourstory

Episodes

Marta Maria Garcia: From Marketing Bacardi to Leading Plant Product Management 13.01.2026 49:57

Welcome to I Dig Your Story, a podcast where we unearth the personal stories behind the plants, people, gardens, and green spaces that shape our lives. I’m your host, Ellen Wells, and today’s guest is someone I’ve known for nearly 18 years—Marta Maria Garcia, Head of Product Management and Marketing for Dümmen Orange in North America. Marta Maria and I have been friends and industry colleagues for...

Cheri Ruane: From New Jersey to C-Suite in Landscape Architecture 06.01.2026 37:44

On this episode of I Dig Your Story, I’m joined by Cheri Ruane, Chief Development Officer at Weston & Sampson—and a longtime friend, although exactly how long we’ve known each other is still up for debate. Like many friendships, I realized I didn’t exactly know what Cheri does for a living, but I knew it had something to do with landscape architecture. And honestly—do we ever really know what...

Q&A or FAQ, Call It What You Will 10.12.2025 8:40

In this special installment of I Dig Your Story, Ellen answers a few questions you didn't even know you had about her podcast. Such as, who is this Ellen? And what's the whole show anyway?

I Dig Your Story - Pilot Episode with Diane Blazek 25.11.2025 25:16

In this very first episode of I Dig Your Story we chat with Diane Blazek of National Garden Bureau and All-America Selections. Learn about little Diane, how she found her way into the world of horticulture, and what it takes to keep these two vital industry non-profits running smoothly. Spoiler alert—she and I both want more hours in the day.