Hustle & Climb

Michelle delves into her journey of accumulating over $150,000 through various side hustles while juggling a full-time job and a family of five. She discusses essential elements for long-term financial gains, ranging from mastering your mindset to strategic planning and the importance of sales and marketing skills. The FREE Ideal Buyer Exercise is here:  https://michellerundio.ck.page/0347a1eae8 h...

Michelle dives deep into the common mistakes people make with bookkeeping and offers hard-earned wisdom on optimizing finances for small businesses. From hiring a bookkeeper to having a tax strategist, she provides actionable insights to avoid costly errors and make your money work smarter for you. The FREE Ideal Buyer Exercise is here:  https://michellerundio.ck.page/0347a1eae8 https://stan.store...

You read the title. Do NOT listen to this episode. *** Michelle dives into the psychological aspects of marketing and how negative hooks can be used effectively to grab your audience's attention. She not only discusses the science behind why our brains are drawn to negative statements but also warns of the pitfalls when using this tactic indiscriminately, especially on platforms like TikTok and In...

In this episode, Michelle dives deep into the concept of "Power Hour," a time management technique she's been using and teaching for years. She explores its effectiveness for not just business tasks but also for managing a household, and shares a recent revelation about how adding accountability into the mix can dramatically increase productivity. Mani Vaya and Focus Blocks: https://focusblocks.io...

Michelle dives into the art of customer retention and why it's crucial to 'tip the scales' in favor of your customers. She unpacks key concepts like the Net Promoter Score, the importance of value perception, and why creating "raving fans" can elevate your business. The FREE Ideal Buyer Exercise is here:  https://michellerundio.ck.page/0347a1eae8 https://stan.store/bosswifemom For more from Michel...

Michelle discusses the possible future of social media, emphasizing its shift from genuine connections to an ad-driven landscape.  The Verge article Michelle references: https://www.theverge.com/2023/4/18/23672769/social-media-inevitable-death-monetization-growth-hacks The FREE Ideal Buyer Exercise is here:  https://michellerundio.ck.page/0347a1eae8 https://stan.store/bosswifemom For more from Mic...

Michelle discusses the three essential reasons why small business owners and side hustlers should consider having a business credit card. The FREE Ideal Buyer Exercise is here:  https://michellerundio.ck.page/0347a1eae8 https://stan.store/bosswifemom For more from Michelle, visit  www.hustleandclimb.com .

Michelle delves into the concept of ideal buyers versus the reality of actual customers. Using her own experiences and external resources, Michelle introduces listeners to the concept of customer personas, detailing why it's crucial to get this right for successful marketing and sales.  Building a Customer Journey article: https://www.brightvessel.com/how-to-build-a-customer-journey-map-example-pd...

Michelle provides insight into optimizing the buying process for potential customers, emphasizing three core strategies to ensure a seamless experience that will remove roadblocks and increase sales. The FREE Ideal Buyer Exercise is here: https://michellerundio.ck.page/0347a1eae8 https://stan.store/bosswifemom For more from Michelle, visit  www.hustleandclimb.com .

Michelle dives deep into the importance of recognizing and celebrating personal and professional milestones, drawing parallels from her emotional reflections on her daughter's growth to her own journey as an entrepreneur.  The FREE Ideal Buyer Exercise is here: https://michellerundio.ck.page/0347a1eae8 https://stan.store/bosswifemom For more from Michelle, visit  www.hustleandclimb.com .

Dive into a conversation about redefining productivity by focusing not on time, but on the energy required to make your dreams achievable. Expect a treasure trove of inspirational quotes and wisdom nuggets that you'll want to keep close by for motivation and reflection.  Alan's podcast:  https://www.stayforthleadershippodcast.com/ Connect with Alan:  https://www.stayforth.com/ The FREE Ideal Buyer...

Michelle Rundio delves into the essentials of staying organized, whether you're juggling a corporate job or managing a side hustle. She breaks down the five key tools everyone needs, from timers and reminders to knowledge management, and offers insights into popular apps that can streamline your organizational process. The FREE Ideal Buyer Exercise is here:  https://michellerundio.ck.page/0347a1ea...

Drawing from her diverse entrepreneurial experiences and insights from the Harvard Business Review, Michelle explores the distinctions betweeen side hustles and small businesses. She delves into the mindset shifts required at each stage, from hustler to small business owner to CEO, and the strategies to thrive in each phase. HBR article on the value of side hustling: https://hbr.org/2022/07/is-sta...

Dive into the art of cold messaging with insights from the Harvard Business Review. Michelle breaks down five essential tips for effective outreach. HBR article on Cold Messaging:  https://hbr.org/2016/09/a-guide-to-cold-emailing The FREE Ideal Buyer Exercise is here:  https://michellerundio.ck.page/0347a1eae8 For more from Michelle, visit  www.hustleandclimb.com .

Michelle dives into the challenges of content creation, discussing the balance between spontaneous inspiration and the benefits of planning ahead. She emphasizes the importance of quality over quantity and offers insights into finding a personal rhythm in content production. The FREE Ideal Buyer Exercise is here:  https://michellerundio.ck.page/0347a1eae8 For more from Michelle, visit  www.hustlea...

Michelle discusses the art of sending cold messages, highlighting the emotional challenges it can bring. Through sharing her own experience, she underscores the power of authenticity and vulnerability in making genuine connections, offering encouragement for those hesitant to take the leap. HBR article on Cold Messaging: https://hbr.org/2016/09/a-guide-to-cold-emailing The FREE Ideal Buyer Exercis...

Michelle continues her exploration into digital marketing, focusing on the power of email marketing. She breaks down the three essential types of emails every marketer should be sending. Indeed article on the different types of emails:  https://www.indeed.com/career-advice/career-development/different-types-of-email   Michelle's guide to starting your first email list for free in under 60 minutes:...

Michelle dives deep into the world of online marketing, breaking down various strategies from social media marketing to content creation, email marketing, influencer collaborations, and more. She emphasizes the importance of diversifying your online presence and not solely relying on one platform. Michelle also shares even some surprising results from her own experiences. If you want more informat...

Michelle delves deep into the art of mastering time management, emphasizing working smarter not harder. Challenging the hustle culture, Michelle believes one doesn't have to grind continuously to succeed. She introduces her framework, covering aspects like calibration, prioritization, action, and focus, and provides you with tangible strategies to work more efficiently, prioritize effectively, and...

Michelle sheds light on the statistics and realities behind the side hustle landscape. By highlighting average income figures, time commitments, and the disparity between expectations and realities, she offers listeners a clear picture of what they might expect from their own side gigs.  Resources: www. AnswerThePublic.com Zapier www. MillennialMoney.com www. Bloggingx.com www.self.inc The FREE Id...

Michelle delves deep into the concept of "let it be easy" as she discusses the struggles entrepreneurs often face in their journeys. Distinguishing between the feelings of newness and hardness, she suggests that sometimes the challenge is more about one's mindset rather than the task at hand. With reference to both personal experiences and the advice of professionals, she presents four pivotal str...

Ever felt like you've achieved so much, yet something's still missing? Today, Michelle is joined by the incredible Emilie Karun, a women's life and success coach. Emily specializes in guiding accomplished women through this very conundrum. We discuss the challenges of feeling unfulfilled despite "having it all" and the journey to rediscover oneself amidst societal expectations. Introduced by our m...

Feeling stuck on what to share on social media? In this episode, Michelle offers three game-changing hacks to reignite your content creation spark. Discover how Chat GPT can act as your personal social media manager, why Google holds more answers than you think, and how a specific website can unlock the most frequently asked questions in your niche. These strategies are about more than just postin...

Discover how to amplify your side hustle revenue by focusing on the quality of your relationships, not the quantity of your followers. Michelle shares her transformative journey of leveraging a modest Instagram following into a lucrative income stream, shattering the myth that success is only for those with massive followings. She offers insightful strategies on deepening connections with your exi...

Michelle shares her journey from utilizing Facebook groups for her clothing boutique to shifting her primary source of income to Instagram. This episode is packed with firsthand insights and a fresh perspective on changing trends in the social media landscape, especially focusing on the anticipated shifts for 2024. Michelle discusses the importance of authentic connections, audience diversificatio...