Dan Pope
HUNGRY.
HUNGRY is THE podcast for Challenger FMCG & Hospitality Founders wanting to pour gasoline on growth. We chat with the industry BIG HITTERS. We ooze out the HIDDEN success secrets they’ve never told before and dive deep into their gut-wrenching failures, so you avoid them. We help you grow bigger, faster, stronger. Over the last 6 years, we’ve chatted to some insane guests on the poddy:Rory Sutherland, Seth Godin, Jamie Laing, SpencerMatthews, Tom Kerridge, Sir John Hegarty,The founders of SOHO House, TRIP, The Devonshire, Tony’s Chocolonely, Vita CocoLook, I’ll be blunt,HUNGRY is NOT your norm...
Where to listen?
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Episodes
Espresso: never give in - Paul Ainsworth 08.06.2023 4:30
Enjoy your morning espresso and enjoy wisdom from Paul Ainsworth, Ainsworth Collection Like what you're hearing? Hungry Listen to the full episode here Oh and btw!! Every top and food and drink founder reads our news letter why wouldn't you? Click here Have a wonderful day Popey xx 🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://w...
How TRIP became the fastest growing soft drinks brand in the UK partnering with Sainsburys, Waitrose, CoOp, Annabel’s, CALM, SOHO House – Liv Ferdi 05.06.2023 2:04:22
Maybe I am wrong. For yonks I’ve been waxing ad nause about Narrow and Deep. Focus. Do less, better. Be a Meaningful specific. It’s what every wonderful guest on the poddy teaches me. TRIP ripped up the rule book. Definition of outlier. TRIP is for everyone and anyone, anywhere, anytime and everywhere. TRIP is a coffee replacement. Booze replacement. Cocktail mixer. Meal Deal enhancer. Grab &...
this is TOO MENTAL 29.05.2023 20:51
The lessons: Stuart Forsyth - Bite off more than you can chew, chew like hell Paul Ainsworth - Never Given In, Make It Happen Jim Cregan - fear is excitement. Jamie Laing - just show up. Camilla Barnard - Serendipity> Strategy Every top food and drink founder reads our Newsletter - why wouldn't you? https://hungryfeast.beehiiv.com/ Watch the full shabang on Youtube - https://www.youtube.co...
Espresso: Founder = Toxic Relationship - Amelia Christie Miller, Bold Bean Co. 25.05.2023 2:52
Enjoy your morning espresso and enjoy wisdom from Amelia Christie Miller, Bold Bean Co. Like what you're hearing? Hungry Listen to the full episode here Oh and btw!! Every top and food and drink founder reads our news letter why wouldn't you? Click here Have a wonderful day Popey xx 🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://ww...
The Strategy to ESCAPE Competition and Build Creative Monopoly for Challenger Food and Drink brands - Alex Smith 22.05.2023 2:00:11
Absolutely THRILLED to welcome the strategy sensei, polymath and proper good bloke, Alex Smith on the poddy Alex knows everything and anything about strategy, building brands like MOJU, The Collective and EAT NATURAL You're in for a treat. ON THE MENU: Why challenger food and drink brands must CREATE, not ANSWER the need to escape competition Why your brand must generate the pull to open up the do...
Espresso: how to build culture - Ed Perry, COOK 18.05.2023 6:44
Enjoy your morning espresso and enjoy wisdom from Ed Perry, founder of COOK. Like what you're hearing? Hungry Listen to the full episode here Oh and btw!! Every top and food and drink founder reads our news letter why wouldn't you? Click here Have a wonderful day Popey xx 🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://www.instagra...
Tommy Banks: From hospital bed to becoming the UK’s Youngest Michelin star chef and winning Great British Menu twice 14.05.2023 1:49:54
Every top food and drink founder reads our Newsletter - why wouldn't you? https://hungryfeast.beehiiv.com/ Tommy Banks was on course to cricket-stardom. Until a debilitating disease struck him down. Hospitalised. Bed ridden for 2 years. His adolescence eviscerated. In the hospital bed he piously inhaled cook books. Tommy course corrected. He came out swinging with hell-bent drive. 🥦 The youngest...
Espresso: make it happen, make it happen together - Paul Ainsworth 11.05.2023 5:05
Enjoy your morning espresso and enjoy wisdom from Paul Ainsworth, Ainsworth Collection Like what you're hearing? Hungry Listen to the full episode here Oh and btw!! Every top and food and drink founder reads our news letter why wouldn't you? Click here Have a wonderful day Popey xx 🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://w...
bigfish: How Challenger brands can survive the “Doom Loop” to become a loved household brand - Perry Haydn Taylor 08.05.2023 2:15:02
One man and his merry band of brand enthusiasts is behind all these brands. Perry Haydn Taylor 💚 Haydn Taylor and bigfish . Dream Big. Dive Deep. Swim Fast. The creative dynamite, unleashing explosive, wild-fire-spreading growth for buccaneering brands. Buckle up. Strap in. A wild adventure awaits you. Thrilled to Welcome back my friend, Perry for a Part Three. Every top food and drink founder re...
Espresso: Pricing is Art, not Science - Ed Perry, COOK 04.05.2023 4:51
Enjoy your morning espresso and enjoy wisdom from Ed Perry, founder of COOK. Like what you're hearing? Hungry Listen to the full episode here Oh and btw!! Every top and food and drink founder reads our news letter why wouldn't you? Click here Have a wonderful day Popey xx 🤝 Let's Connect! ►Let’s link-up here (https://www.linkedin.com/in/daniel-pope/) ►Stalk me here (https://www.instagra...
How Bio&Me disrupted Granola and won listings at Waitrose, CoOp, Ocado, Sainsbury's, Tesco in 4 Years - Jon Walsh, Dr. Megan Rossi 01.05.2023 1:36:53
Every top food and drink founder reads our Newsletter - why wouldn't you? https://hungryfeast.beehiiv.com/ Gut-health-pioneer & Industry Guru Jon Walsh & Dr. Megan Rossi Opposites attract, 1+1 = 3. Had a good gut feelin’ about this one. BOY OH BOY - it was UNREAL Bio & Me have won listings at Sainsbury’s, Tesco, CoOp, Ocado, Sainsbury’s, Sainsbury’s. ON THE MENU: 1. Why just becaus...
Frenchie: Greg Marchand, Growing up in an Orphanage and building a wildly Successful Restaurant Empire across Paris and London 24.04.2023 1:24:29
Every top food and drink founder reads our Newsletter - why wouldn't you? He grew up in an Orphanage. Dad died at 6. Mum at 11. He transformed Pain into Beauty and suffering into Safety. Living by the mantra “Whatever You Want” In a sun-drenched attic, high above the hubbub of Covent Garden Surrounded by the cantankerous cuddles of clattering knifes, forks and conversation I met Greg Marchand. Gre...
Tyrells Tycoon: How William Chase built and sold Tyrells for £50 million and sold Chase Distillery to DIAGEO 17.04.2023 2:08:02
Bankrupt. Suicidal. Running Running from the worms and snakes and spiders crawling his mind. Running somewhere, nowhere, anywhere William Chase had lost EVERYTHING. Will escaped to Australia Returning to Blighty, a tenacious Builder. Tyrell's - won listings at Waitrose & Partners Selfridges Harvey Nichols Tesco Morrisons , Harrods Tyrells sold for £50 million in 2008. In 2008, Will founded @C...
How Bold Bean Co. won a Waitrose, Whole Foods and Planet Organic Listing in Their First Year and Being a Female Founder in a Man's World 09.04.2023 1:32:21
Bob Dylan has a quote I love “I was like NO ONE ELSE” Bold Bean Co remind me of Bob Dylan. Bold Bean Co. are like *NO ONE ELSE* Different how they approach buyers and drive Rate of Sale Different in how they prioritise MEDIA and CONTENT Different in how they hire and build an incredible culture. Most brands don’t win a Waitrose listing in their first year. So why Bold Bean Co. do? And how? So thri...
How CARAVAN pioneered All Day Dining and Built a Coffee and Restaurant Empire - Laura Harper-Hinton, Chris Ammermann 03.04.2023 1:39:56
Every top food and drink founder reads our Newsletter - why wouldn't you? Do yourself a favour and sign up here My whole view of entrepreneurship CHANGED We entered unchartered, uncluttered waters I’d never explored I learnt you can be hyper-driven and super-chilled simultaneously. It made me reeeelaxxxxx Slooooowww down Enjoy it more Have fun. Yes, Flat Whites, Creamy cups of molten dynamite are...
How To Absolutely Smash Field Sales, Manage Field Sales Team, Unlock More Listings, Win The Indies and Build Brand Awareness - 27.03.2023 49:59
Download BOWIMI's Top Sales Tips and Tricks Course https://share.hsforms.com/1MYRWIkOjQwGK8jZLfUM-rA3imh If Brand is frontman, Marketing: guitar and Operations: bass Field sales is the Drummer The pulse, heart beat Momentum-thumper, good mood-pumper Field sales builds hustle and graft. J’Adore the Road Runners, Street Stompers, Pavement Pounders But field sales is toil, hard-graft, rejection. Ge...
The 9 Principles of Successful Grocery: How to Drive an Incredible Rate of Sale, Unlock More Distribution, Drive Penetration and Make Your Buyer Happy 20.03.2023 1:42:14
Subscribe to the Hungry Newsletter for more Challenger Sales Tips and Tricks (coming soon) Maybe THE most important podcast I’ve EVER recorded. Getting ON shelf is EASY. Getting OFF shelf is HARD The work really starts getting your brand in peoples hands, homes and habits. 🍯 Struggling to win a listing? 🍯 Shoddy Rate of Sale on the verge of being delisted? 🍯 How to ACTUALLY manager availability...
Paul Ainsworth: Building a Restaurant Empire, Winning a Michelin Star and Becoming "Next Level Chef" Mentor with Gordon Ramsay 13.03.2023 1:57:36
I was lost and confused and ain’t-gettin’-no-satisfaction My noggin’ a pavlova of palaver Soul craved a big pudding of deep-melting green and bright-bouncing yellow countryside Voluptuous blue skies, stress-incinerating views and salty kisses of sea air And, of course, mighty Avalanches of Food-Glorious-Food Padstow, Cornwall 2022. At Paul Ainsworth at Number 6 - I devoured a wondrous experience....
How Foodstuff are Disrupting Food Delivery and Taking on Deliveroo and UBER EATS 06.03.2023 1:37:17
A true David vs. Goliath story… buckle up, strap in, pour yourself a brew, grab a hobnob or two For yeeeeeeears, Food delivery was hogged by two silver-back Gorilla-Goliaths Big hairy beasts Uber EATS and Deliveroo Until 2020 When rapturous sparkle-eyed challenger charged in With even bigger-hairy audacious goals Deliveroo-ing a UBER heavy blow to their ankles Enter Foodstuff *THE* challenger bran...
Rory Sutherland: Why Challenger Brands Must Never Follow Logic to Truly Disrupt Categories 27.02.2023 1:48:49
Rory Sutherland has SO many delicious aphorisms like: “…Hipsters Raise the Ceiling and Chains Raise the Floor” “....The opposite of a good idea is a good idea" Absolute HONOUR interviewing the ABSOLUTE LEGEND, Rory Sutherland, Vice Chair Ogilvy Our conversation was a riot of fun, a roller coaster adventure ON THE MENU: 1. Flat Whites or Fuck Off: Why The Opposite of A Good Idea is a Good Idea 2. W...
How Grenade Exited to Mondelez for £200 Million and Lessons in Unapologetic Authenticity 13.02.2023 1:35:24
Grenade Came. Saw. Conquered. Grenade are THE O.G. quintessential challenger brand. Juliet Barratt and Al Barratt quintessential challenger founders. Grenade won listings at Waitrose & Partners , Sainsbury's , WHSmith Marks and Spencer , Tesco Morrisons and many, many more In 2021, they sold to Mondelēz International for £200 million. Thrilled to Welcome Jules as the latest guest on Hungry. 🍊...
How Lucky Saint Changed The Alcohol-Free Game In The On-Trade and Won Listings in +5000 Venues Nationwide in 4 Years 06.02.2023 34:44
Subscribe to Hungry Friday Feast News Letter for Cold Email Tricks and Tips - A very-very tall man walks into a bar. He's selling Alcohol Free Beer. Barman: “You crazy mate, this is a battle cruiser, a la boozer” That very-very tall man is my friend, Aaron Duffett 2023 Low to No is all the rage. 2019 - it was nascent, unknown, weird like selling Air Con to Eskimo After a career at The HEINEKEN Com...
How Islands Partner With Michelin Star Chefs like Heston Blumenthal, Ottolenghi, Tom Kerridge, Marcus Wareing 06.02.2023 38:34
Imagine a Party where Brand, Marketing, Sales, Storytelling all got very drunk They danced all night long (allll nigghht) Here comes the hotsteppaa (murderaaa) This Party is collaborating with Michelin Star Chefs. A raucous rave, banging bacchanalia where Brand, Marketing, Storytelling and Sales collide. How? - Michelin Chef Collaborations = Authority. - Branded on Menu = Social Proof + Speak to S...
How MoMo Kombucha Built Their Own Factory and Won Listings at Whole Foods Market, Planet Organic and Selfridges 30.01.2023 1:33:34
3 weeks. No sleep. Thudding showers of screaming panic. For years Josh felt a miffed malaise. Finally. He escaped The City and bosom of bulging bonuses Followed his calling. His dream. Founded MoMo Kombucha. Suddenly. Puddles of panic. A 3 week panic attack. Josh felt separate from reality. There’s a dark shadow to being a founder that NO ONE talks about. Struggling right now? This episode is for...
Waitrose CEO: How Challenger Food & Drink Brands Can Win and Build Profitable Partnerships with Waitrose - James Bailey, 23.01.2023 1:40:44
“How do you ACTUALLY win a listing at Waitrose?” “Why do brands get DELISTED?” “Can challenger brands STILL EXIST in a cost of living crisis?” “What should we ACTUALLY include a buyers deck?” Thrilled to welcome James Bailey , CEO of Waitrose as the latest guest. James’s career sparkles 🥑 Buying Director at Sainsbury's ’s, originated @Future Brands strategy, guided Year 1 execution, lead a team...
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