Adam Walter
Humanize IT
MSPs will bridge the gap between business and technology with Humanize IT — a fun, educational podcast that will keep your MSP relevant, maximize your value and help your clients see you as a trusted partner. In each episode, hosts Adam Walter, Skip Ziegler and other industry experts will show MSPs how to excel with a new, more conversation-based approach to technology!
Where to listen?
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Episodes
How to Sell without Selling 13.09.2024 24:40
In this conversation, Adam Walter and Dave discuss the concept of 'selling without selling,' emphasizing the importance of building relationships, listening to clients, and engaging genuinely rather than pushing for sales. They share personal experiences and insights on how to effectively connect with clients and the significance of networking in the MSP industry.
Marketing for Large MSPs 09.09.2024 23:45
In this conversation, Adam Walter and Sudhir discuss marketing for large MSPs and how Xamplify helps coordinate and streamline marketing efforts for these companies. They highlight the challenges faced by large MSPs in managing multiple partners and products, and the need for standardization and coordination. Xamplify offers a solution by providing a platform where MSPs can invite partners, create...
Why Don't MSPs Market Themselves 02.09.2024 23:45
Xamplify is a marketing automation and co-marketing automation solution for MSPs. The conversation explores why MSPs often struggle with marketing themselves and how they can overcome this challenge. One reason is that marketing services is more complex than marketing physical or digital products. Another reason is that MSPs often lack guidance and support in marketing. The conversation emphasizes...
How to create value with clients 26.08.2024 25:48
In this conversation, Adam and Skip discuss the importance of creating value for clients. They emphasize the need to understand what clients care about and tailor solutions to meet their specific needs. They also highlight the significance of listening to clients and making them feel heard. The conversation touches on the concept of perceived value and how it can be enhanced by focusing on what mo...
The Perils of Ignoring Compliance for MSPs 19.08.2024 21:28
In this conversation, Tim Golden discusses the concept of compliance as a service and how it can make things easier for MSPs. Compliance as a service involves helping clients become more compliant and defensible by offering services such as policy development, risk assessments, and security awareness training. The key is to have a centralized risk register where clients can make business decisions...
Why Compliance as a Service Matters for MSPs: A Conversation with Tim Golden 12.08.2024 23:49
In this podcast episode, Adam Walter and Tim Golden discuss why compliance is becoming increasingly important for small businesses. They emphasize the expanding regulations and the need for MSPs to offer compliance as a service to stay competitive and help their clients meet requirements. The conversation also touches on the complexities of different compliance frameworks and the importance of def...
How to make clients money 05.08.2024 26:22
We used to make our clients money as technology experts. What happened? When did we decide that we were just here to clean up after clients rather than work with them. In this episode Skip and Adam talk about how to make your clients money. Because when they make money...you make money. There are few things that can accelerate a business faster than a solid IT strategy. Learn how here!
From Basement to Boss 29.07.2024 33:54
Greg Sharp, Author of "From Basement to Boss" talks with Adam Walter of Humanize IT about everything from how to use best-in-class solutions to solve the right problems to how to effectively lead your company to greater multipliers. When it comes to contract management or compliance, you don't want a "Oh we do that too", you want someone who lives eats and breathes this stu...
Strategies for learning from Failure 22.07.2024 29:26
Learning from failure is one of the most important skills as a engineer or business leader. However, do you know how to learn from failure rather than just blaming others? Maybe you have employees who defer issues to other people. In this podcast, we talk about how to accept failure and our part in it as well as how to grow from failure.
Why 5G is a gamechanger for MSPs 15.07.2024 26:34
How can MSP's use 5G to help their customers? Isn't it just faster cell service? In this episode, Steve Copeland from Rythmz discusses how 5G will help MSP customers with everything from Incident Response to primary internet service. Learn how the future will be shaped by 5G and how MSPs can take advantage today to give their clients next-gen connectivity.
How to build a professional network 08.07.2024 26:59
Building a network results in more opportunities, more influence over events, and confidence in the future. Some people will call you lucky, and you get to tell them you are just casting a wider net with your network. Bonus, the more you help your network succeed the more you will succeed, so go find those like minded professionals and grow!
Top Down vs Bottom Up Approach 24.06.2024 23:01
We start our careers at the bottom of the chain and work our way up. It is no wonder why we are always thinking from the bottom up when it comes to solutions. In this episode, Skip and Adam talk through how to flip this approach to thinking about the solution from a top level. This approach is useful in every part of life so stay tuned!
Increase Customer Loyalty 17.06.2024 21:50
Building loyalty is about more than just meeting expectations. You have to build relationships and observe the Platinum Rule "Treat people how they want to be treated" This goes a long ways towards a profitable relationship for both sides, whether it is a client or co-worker.
Two Hundred and ONE 10.06.2024 21:15
We continue celebrating the 200th episode with guest Richard Bauer and talk about where the podcast is going. Spoiler alert...MORE GUESTS! We really want to highlight the different kinds of MSPs and strategies out there. We also want to celebrate the successes of MSPs around the world. If you are interested in being a guest and talking about your MSP, listen to this episode and reach out on social...
Episode Two Hundred! 03.06.2024 22:15
What a ride 200 episodes! I know it says episode 300, we started counting at 100 thinking we would have each season be the first digit. We are actually a little more than that as we have had a few special episodes scattered throughout. With special guest Richard Bauer coming on some of you might remember him from the Tales from South Africa episode. We talk about the humble beginnings of audacity...
299 - Are you ready for the summer? 27.05.2024 22:33
Summer is almost it's own quarter, it bridges Q2 and Q3 but it is a season where people are vacationing, kids are home, and clients are quiet. This means opportunities for those of you who are more strategic in your planning. Take advantage of this shift in the economy to get projects with different sectors in place. In this episode Skip and Adam talk through how to take advantage of the Summe...
298 - Mental Health Awareness (Part 2) 13.05.2024 23:51
What is this "mental health" everyone talks about? Why do we avoid it? I should just work harder and ignore stress right? Maybe I am sleepy and should just drink more caffeine. Perhaps even you have an overbearing sense of anxiety so you just calm yourself with a drink or two. This episode we talk with Mental Health Professional Dr Andrea Walter to talk through the tough topic of mental...
297 - Mental Health Awareness 06.05.2024 25:12
May is Mental Health Awareness Month and we hear a lot of tales around burnout with IT professionals. Where a great employee turns into a jerk who is constantly dropping the ball. There are a lot of other issues we deal with and so we wanted to focus on how to be cognizant of mental health in the IT field. This entire month we give tips and tricks on how to balance you and your employee's ment...
296 - How to deal with Economic Shift 29.04.2024 23:27
How do we shift with the economy? It seems like a LOT is moving around right now in the MSP world. So how do you adapt? Take it from Skip and Adam who have been through several of these shifts. What is going on in 2024 and how can you prepare/take advantage of this shift?
295 - Company Culture 22.04.2024 29:35
Connor Swalm with Phin Security joins us again to talk about defining company culture in today's IT world. While Conner and Adam run their companies differently they do agree on how to define company culture and different ways of taking an intentional approach to leadership.
294 - Competing Incentives 15.04.2024 23:30
Conner Swalm with Phin Security brings his expertise to discuss how competing incentives are affecting the vendor community. In this episode Adam and Conner discuss how to identify what incentive your partner has to be successful, we don't want to create conflicts with tools and relationships. However we can often unknowingly create a conflict by not being intentional in our relationships.
293 - Lean into Uniqueness 08.04.2024 30:50
MSPs and IT Consultants tend to over-standardize in order to achieve efficiency. The main issue is that your clients often require unique solutions and are willing to pay for that experience. In this episode, we talk through how you can have a standard approach to clients that also is adaptable to their needs which will make both of you more money during the relationship.
292 - Table Top Exercises 01.04.2024 26:15
How do you know your processes are ready? How do you prepare for the unpredictable? This is the world of table top exercises, to help your team identify where there are gaps in coverage as well as ensuring events run smoothly. In this episode Skip and Adam talk through table top exercises, a few tips on running them as well as lessons learned from table tops in the past.
291 - Finding Solutions 25.03.2024 27:36
How do you find solutions for customers? Is it just a matter of specing out a laptop or PC with some network items and calling it good? In this episode, Skip and Adam talk through what it means to find solutions to customer problems and align to help their business grow using your engineering skillset.
Best Fit, Worst Fit, First Fit 18.03.2024 27:19
How do you deal with new prospects? Do you accept anyone or do you find the best fit for both you and the client? In this episode, Skip and Adam talk through how to define great relationships and what it means to properly communicate your client fit.
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