Human-First Founders Podcast: Inspiring Stories and Tips for Down-to-Earth Entrepreneurs

Have you ever wanted to create a subscription offer for your brand? Want to know how to market it in a way that makes people go HECK YES and not even *really* care about the price? Today, I'm bringing Samantha of All The Good Stuff BACK on the podcast to chat with us all about how she organizes and markets her CSA Subscription Box program for her business. (I also interviewed Sam in Episode 2...

Does showing up on social media for your brand stress you out? Today, I'm sharing the replay of an interview I did on my friend Erin's podcast Product Powerhouse! Erin is a super awesome website designer (and human, in general ;) and we always have wonderful conversations! Here's the description of this episode from her show: "Research shows that customers are more emotionally...

I know setting boundaries in your business can be one of the hardest things to do... BUT boundaries can do SO MUCH to help you create a sustainable business, improve your customer relationships AND actually allow you to enjoy your life. So today, I asked members of the Feel Good Social Club to share their favorite advice for setting boundaries in business. 🤗 If you enjoy this episode, make sure y...

Have you ever felt like marketing your brand on Instagram is TAKING OVER YOUR LIFE, and thought, Does is really have to be this way? Today's guest Tiffany is here to offer up a  better alternative. 🤗 In today's episode, she's giving us a big ol' permission slip to NOT follow the advice of all the "experts" on Instagram, and instead, shift to a social media strategy t...

YOU DON'T HAVE TO START FROM SCRATCH. I just need to make sure this sinks in. 😘 It's actually more strategic to create templates for those posts that you share again and again for your brand ... Plus it makes your life way easier as the content creator! That's what I'd call a WIN/WIN. Hit play now to find out 6 different types of templates you should create for your brand! And...

I don't know about you, but I'm ready to NOT stress out so damn much when it comes to marketing on Instagram this summer, and instead make it a little easier, so I can show up for my business as my BEST SELF and actually enjoy myself outside of my business as well. (Brett and I are actually planning a 2 month road trip in our van!) That's why I've been prepping my strategy, con...

Whether you're new to entrepreneurship or you've been in the game for a hot minute, MINDSET WORK makes the most impact on your success. You see, you can strategize all day everyday for your business, but if you don't have the confidence to implement your plans in an effective, efficient and healthy way --- I swear, it's going to be a bumpier & slower ride to get where you w...

How can your brand's opinions and thought-leading ideas help you SELL and STANDOUT online? Today I'm sharing exactly how you can position your offers uniquely in your industry and give your ideal customers a reason to choose YOU over all the other brands that are just like yours. This is actually a BONUS TIP that goes along with this week's Episode 123. One of our listeners Jenna re...

There's a difference between "BUY FROM ME" selling and talking about your offers in an enticing way that piques your ideal customer's curiosity, so all of a sudden, they're like, "I WANT THAT!!!" without even feeling like you're actually selling to them. 🤩 I like to call this indirect selling , and I encourage you to do it proudly and often! It's what...

Ready to have a little fun this week?! To celebrate National Scavenger Hunt Day , we're hosting an online SCAVENGER HUNT (Checklist Style) and you can win a $100 visa gift card !!! If you'd like to participate, all you gotta do is: ​ ​ 1. Go to this Instagram Post to find the Scavenger Hunt task checklist! ​ 2. Complete the fun & easy tasks we've each come up with! ​ 3. Share ph...

Oh boy, you're going to want to hit play for this one, friends. 🤗 Today's guest Sharadyn moved to Colorado and wanted to learn more about backpacking, but she couldn't find a community where she felt comfortable and gave her the information she needed as a beginner... So, she created it! With her Instagram @sharadynroams, she now shares beginner backpacking information in an access...

Customer Testimonials are not only some of the EASIEST content to create and share (again and again), but they can also do a lot to boost your sales, build trust in your brand and nurture your existing customers! So in today's episode, I'm breaking down exactly WHY + HOW you should share customer testimonials for your brand, plus hot tips for gathering and creating content around them! Y...

Whether you're an organization / online tools / optimization nerd like me OR you feel overwhelmed by all the backend things in your business, you're going to LOVE this episode, my friend. Today's guest Erin Taylor is a genius when it comes to taking your jumbled processes and never-ending list of mundane to dos - and turning it into a streamlined SYSTEM (using online software) that&...

MOMS! You are the most caring, hardest working, simply wonderful humans out there. So today, I asked 3 mompreneurs from the Feel Good Social Club to share their favorite advice for fellow working moms and entrepreneurs. 🤗 If you enjoy this episode, make sure you connect with these awesome mompreneurs online: ⭐ Kinga from @ kingahealthcoach and kingazerhouni.com ⭐ Tani from @ tani_morgan and tan...

A huge part of growing your business is the ability to reach & resonate with your dream clients. So how do you do that? By showing up consistently on social media in a way that works for YOU, of course! A couple of week's ago, I was invited to be the guest speaker for a live workshop with Babe Crafted! And BC's head honcho Gina graciously allowed me to share replay with you here. 🤗...

If you follow a lot of social media marketers online, you've probably see "Hack the Algorithm!" and "Follow This Trend!" and "Do This To Grow Your Following Fast!" 🤦‍♀️ And I'll be honest: I freaking hate that sh*t. It's super easy to get caught up in the whirlwind of "following the trends" and "hacking the algorithm" - and pretty s...

Do you think you're creative? "Not being creative" is one of those wounds a lot of us internalize from childhood and just accept for the rest of our lives... But it sucks! And I personally don't believe it. I think we're all "creative" in one way or another as entrepreneurs - whether it appears in our critical thinking techniques, our organizational habits, our c...

There's SO MUCH CONTENT swirling around the interwebs, and you've got bring your A-game when it comes to competing for your ideal customers' (ahem, minimal ) attention. 😘 If you're not creating content that speaks directly to your ideal follower and is interesting / helpful / entertaining / inspiring for THEM specifically... Believe me when I tell you, they'll scroll righ...

Let's be honest: most of the content on social media is neat & shiny - and *most* social media marketers are even neater and shinier . But is that really the reality? Oh, heck to the no. That's why I'm so freaking excited to share today's guest with you! Mel is not only a super rad social media manager for multi-sport race companies, but she's also an OG member of the...

When it comes to "hashtag holidays," here's my golden rule: You're not REQUIRED to use them all. You can pick and choose which ones make sense for your brand and relate to your ideal customer. That said, in today's new minisode, I'm sharing 5 hashtag holidays that you can create content around for your brand in April! Hit play for brand content ideas around: ⭐ stress...

You've probably heard it from marketers before: "Create VALUABLE content, so you make it worth people's time to actually pay attention to your posts!" And it's true! If you don't give your ideal customers a reason to pay attention, they won't. So, making sure every single piece of your content gives some sort of VALUE is your best way to ensure they do. 😘 But no...

Sharing personal stories with your ideal customers is a great way to connect on a deeper level and build trust! BUT there's a difference between sharing compelling vulnerable stories and simply airing your dirty laundry all over Instagram. 😆 So in today's minisode, I'm sharing the 4 Tips I've personally found to be the most helpful when it comes to getting personal in my conte...

Been looking for a permission slip to pursue your multiple passions? Want to know if it's okay to shake things up and pivot when your life just doesn't feel aligned anymore? Wondering how you can create a FEEL GOOD LIFE without going overboard micro-managing every aspect and/or quitting immediately and feeling like a failure??? My amazing guest today Kelly Miller is a healthy eating advo...

Reels are getting the best REACH on Instagram right now - but I do know how time-consuming they can be to create... So today, I'm sharing 3 easy reels you can create in 5 minutes for your brand (literally) so you can start dabbling in reels without wasting your precious time! PLUS, here are example reels for each from Feel Good Social: 1. Simple Quote Reel 2. One-Take Audio Voiceover Reel 3....

In February, I decided to get my hands dirty posting DAILY REELS because I really wanted to test out what's working (and what's not) so I can speak to y'all from personal experience. 🤗 So in today's episode, I'm breaking down exactly what happened, including: ⭐ my best tips for CREATING reels (and why it's less scary/hard/confusing than I thought it was going to be)...