How to Scale a Business

In this episode, Geoff Woods takes us through his journey from a successful career in medical device sales to becoming a leader in the AI-driven business world. He shares how AI has reshaped his approach to leadership and decision-making, and its role as a powerful tool for strategic thinking. Geoff discusses the challenges executives face in adopting AI, the mistakes most leaders make, and how th...

In this episode, Jessica Miller shares insights on how entrepreneurs can grow significantly by sprucing up what they already have, rather than constantly chasing new opportunities. She discusses the importance of creating an offer that resonates with potential clients and explains how optimizing existing processes can lead to higher profits with less effort. Jessica challenges the common approach...

In this episode, Robert Brill, CEO of Brill Media and recognized by the Inc 5000 list, unpacks the critical role of Standard Operating Procedures (SOPs) in scaling a business effectively. From starting as a solopreneur to orchestrating a top-tier media buying agency, Robert shares his transformative journey and the pivotal insights he gained along the way. Delving into the nuances of transitioning...

Roy Dekel shares how his experiences as a SEAL operator and entrepreneur intersect, shaping his approach to leadership and business growth. He reveals the intense challenges and lessons learned from the military that have directly influenced his journey in the startup world. Roy also discusses the importance of resilience, adaptability, and making tough decisions, providing listeners with a raw an...

Zack Zeller is a sales expert who achieves high-ticket sales without relying on traditional sales calls. He’s here today to talk about a  fresh approach that leverages strategic communication and targeted messaging to close significant deals. This conversation is a game-changer for anyone struggling with outdated sales tactics! Tune in to revolutionize your approach to selling and learn how t...

In this episode of "How to Scale a Business," host Casey Haakinson sits down with Joe Thull, CEO and head of American operations at Radaro, a company revolutionizing logistics and trucking. Joe shares his unique background, starting with his time scaling Geek Squad at Best Buy, to now leading Radaro in North America. He discusses the biggest challenges facing logistics providers, the importance of...

In this episode of the How to Scale a Business podcast, host Casey Haakinson sits down with William (Bill) McGinnis, founder of K2 Transportation, and Jim Gussman, sales executive, to explore the fascinating story behind this Chicago Land Area logistics company. Bill shares his journey from being introduced to the industry by his father-in-law to starting his own successful company. Discover how K...

Welcome to another episode of the How to Scale a Business podcast! Today, Casey Haakinson sits down with Chris Walcher, Senior Director of Sales at CollectCO & Cedar Financial, to delve into the revolutionary debt collection platform, CollectCO. Chris explains how CollectCO's unique two-phase system combines a flat fee and contingency model to save creditors money and improve recovery rates. L...

In this episode, Danielle Bornowski shares her journey from a nonprofit communications director to a successful entrepreneur. She explains the importance of clear messaging using the StoryBrand framework and offers lead generation and sales strategies. Danielle also discusses the significance of nurturing client relationships and building a supportive community. Chapters 00:00:00 - Meet Danielle B...

John Baker, a well-established sales executive and recruiter, shares his expertise on managing a seasonal business. He discusses the importance of early planning, strategic advertising, and the role of a supportive team in achieving business success. John also talks about the value of passion over monetary motivation and how delegation of tasks can lead to higher productivity. Tune in to learn how...

Ernesto Mandowsky, creator of the Million Dollar Machine, reveals how business owners can break free from stagnation and propel their operations to new heights. Drawing from his extensive experience in the restaurant industry, Ernesto shares his insights on turning chaotic business practices into streamlined systems that drive consistent success. He explains the importance of clear priorities, eff...

In this episode, Allen Kopelman shares his journey from being a chef to founding a successful payment processing company. He discusses the challenges and changes in the industry, from the early days of phone-line credit card machines to the current era of WiFi-enabled devices. Allen explains the importance of adapting to technological advancements and staying ahead of industry trends, while also a...

Ryan Redding is here to share his unexpected journey from an accidental marketer to a key player in revamping home service businesses. Ryan explains how a simple side project turned into a thriving enterprise, dramatically increasing revenue for clients by focusing on customer experience and effective digital strategies. He discusses how important it is to understand the needs of your client, how...

Jason Lee, founder of Concierge Business Advisors, shares the strategies he uses to make business decisions. Jason explains how principles like the "minimum effective dose" can be used to make the best of business systems and achieve huge results with minimal effort. He discusses pitfalls that a lot of people experience in business growth, the importance of aligning vision with team goals, and how...

Dan Mott shares his journey from a marketing professional who despised sales to a social selling expert who has mastered the art of relationship-building on LinkedIn. Dan discusses his proven three-step approach: creating engaging content, developing an effective engagement strategy, and implementing a proactive prospecting system. He shares how these methods not only increased his business's reve...

Paden Squires, a seasoned CPA, talks about how important year-round tax considerations are for entrepreneurs. He discusses common tax pitfalls and stresses the importance of proactive planning to prevent end-of-year panic and financial disarray. Paden gives advice on setting up simple, effective systems to manage business finances, ultimately leading to smarter business decisions and smoother tax...

Dustin Riechmann shares his journey from traffic engineer to successful digital marketer and entrepreneur. Dustin discusses the challenges of balancing family life with professional ambitions, his experiences with starting and scaling multiple online businesses, and his foray into podcasting and digital marketing. He offers insights into the power of podcast guesting, his approach to coaching, and...

Ross McDaniel, co-founder of Trellis Coffee Bar and Fencepost’s growth marketer, is here to share his journey of balancing two seemingly unrelated ventures—a coffee shop and a digital marketing agency—while focusing on the importance of community impact and strategic growth. Ross discusses four key factors for business success: visibility, competency, social proof, and referrals, explaining how th...

Jeff Price, VP at Communications Advisory Service Ltd., shares his journey from musician to AV technology expert, highlighting the often-overlooked impact of audio and video solutions in business. Jeff talks about how effective collaboration and communication tools can improve a company’s operations and drive growth. He talks about the importance of high-quality content and user-friendly tech, pro...

How Mike Couvillion Built AlexaGuru Links And Resources: Amplafy Media Hector Santiesteban on LinkedIn Hector Santiesteban on Twitter Thanks so much for joining us this week. Want to subscribe to How to Scale a Business ? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

How George Santacroce Built Reel-T Links And Resources: Amplafy Media Hector Santiesteban on LinkedIn Hector Santiesteban on Twitter Thanks so much for joining us this week. Want to subscribe to How to Scale a Business ? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

George Torres, the founder of Siembra Academy and a notable figure in the Latin community is dropping by to share his inspiring journey from growing up in East New York, Brooklyn, to becoming a media influencer and cultural pioneer. He discusses the origins of his storytelling website, Sofrito for Your Soul, which started as a college project and quickly grew into a popular platform celebrating La...

Find out why TREUCxO is a business owner X-Factor Links And Resources: Amplafy Media Hector Santiesteban on LinkedIn Hector Santiesteban on Twitter Thanks so much for joining us this week. Want to subscribe to How to Scale a Business ? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

How Redg Snodgradd Built EdgeIn Links And Resources: Amplafy Media Hector Santiesteban on LinkedIn Hector Santiesteban on Twitter Thanks so much for joining us this week. Want to subscribe to How to Scale a Business ? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!

Isaac Stegman, the founder and CEO of Kaizen Coaching, unpacks the art of turning average into exceptional. From the nuances of building a performance coaching empire to strategic insights on leadership and team dynamics, Isaac discusses the universal truths that underpin successful business transformations. Discover how focusing on value alignment and cultural fit can propel your business forward...