How to Market Your Nonprofit

People are what it's all about. No matter what the type of organization, nonprofits, local government, privately held companies, ultimately what we're really talking about is people. And even in the digital age, people like to be marketed to as people. Today our guest is Jon Tsourakis, president and co-owner of Oyova, an application development and marketing agency in Jacksonville Beach, F...

This week our guest is Regina Bain, Executive Director of the Louis Armstrong House Museum and the newly opened Louis Armstrong Center. Regina covers the legacy of the jazz legend and shares her insights on creating inclusive and welcoming arts spaces. What was it like building and opening an important new performance space in the heart of a residential community in Queens, New York? Why is it imp...

In 2020, Jamie Keyser Thomas left her position as a community manager and liaison for the Walt Disney Company in order to assume the leadership of her local Chamber of Commerce in Burbank, California. And then the COVID pandemic hit, and everything she was walking into changed. What was it like, shifting gears from representing a well-oiled Fortune 50 company to instituting big change to a nonprof...

Our host Lee Wochner is joined by scholar and author Susan H. Kamei to discuss her book When Can We Go Back to America?: Voices of Japanese American Incarceration during WWII . They explore her family’s story about the Japanese American incarceration during World War II, as well as the continuing impacts across America — and why it's crucial now that we revisit our frightening history.

Our host Lee Wochner speaks with Mark Stephenson, an accomplished actor, administrator, civil servant, church pastor, and board member. The conversation focuses on leadership, his advocacy for embracing diversity, traveling to unfamiliar places and engaging in meaningful conversations and shared experiences as ways to bridge divides and promote understanding.

Lee chats with Don St. Clair, an expert in nonprofit marketing, strategy creation, execution, and leadership development, about the key elements of making an impact in your community. He shares invaluable insights on how individuals can succeed as board members and the role of board members in driving organizational success. If you’re a nonprofit, you don’t want to miss this! https://msstrategy.co...

Dan Schnur is a fierce optimist and a tireless advocate for his causes. In this episode, he discusses the importance of motivating and persuading in the period of disruption that we are in right now and gives a 10-year outlook for the United States. (Spoiler: There are reasons to be optimistic.)

Moving Arts Theatre Company's artistic director Darin Anthony talks about what it’s like to be an artist and marketer in 2023. Darin explains how he picks plays to produce that will connect with today's theater audience and how mail and print still work to drive attendance for his beloved Moving Arts Theater Company .

In our inaugural episode, Counterintuity creative director and co-founder Amy Kramer shares tips on how nonprofits and public agencies can get the most out of their relationship with a digital marketing agency. Amy explains why having a good design eye makes a difference in your success, why the rock star Sting continues to motivate her — plus more!