lorengray

Hospitality Digital Marketing Podcast

Travel EN ↓ 238 episodes

Supported by the HSMAI (Hospitality Sales & Marketing Association International) Digital Marketing Council. This weekly podcast tackles current real world digital marketing tools and strategies specifically for the hospitality industry.

Author

lorengray

Category

Travel

Podcast website

app.talkshoe.com

Latest episode

Oct 23, 2023

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Episodes

EPISODE 117 - Hospitality Digital Marketing Podcast 19.08.2016

Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #117, we are airing Friday August 19th 2016 were every week we spend around 20 minutes sharing the most interesting tools, news and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospi...

EPISODE 116 - Hospitality Digital Marketing Podcast 12.08.2016

Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #116, we are airing Friday August 12th 2016 were every week we spend around 20 minutes sharing the most interesting tools, news and techniques being used in digital marketing for the hospitality industry. We also do a quick recap of our weekly Live Video show â??This Week in Hospi...

EPISODE 115 - Hospitality Digital Marketing Podcast 05.08.2016

Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #115, we are airing Friday August 5th 2016 were every week we spend around 20 minutes sharing the most interesting tools, news and techniques being used in digital marketing for the hospitality industry. But before we get started I donâ??t think I need to remind everyone it is the...

EPISODE 114 - Hospitality Digital Marketing Podcast 29.07.2016

Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #114, we are airing Friday July 29nd 2016 were every week we spend around 20 minutes sharing the most interesting tool news and techniques being used in digital marketing for the hospitality industry. SO lets get started; This week in our new and upcoming tools section; Tools â??...

EPISODE113 - Hospitality Digital Marketing Podcast 22.07.2016

Tools News and Techniques for the hospitality Industry. Hello everyone and welcome to Hospitality Digital Marketing the podcast, I am your host Loren gray and this is episode #113, we are airing Friday July 22nd 2016 were every week we spend around 20 minutes sharing the most interesting tool news and techniques being used in digital marketing for the hospitality industry. SO lets get started; Thi...

EPISODE112 - Hospitality Digital Marketing Podcast 15.07.2016

Weekly recap of Tools, News and techniques unique to hospitality. This week -- Tools -- Googles My activity / Googles Travel Playbook / ritetag tool News -- Pokemon Go What is it and is it useful / Omni gets hacked Techniques -- the value of following up in a ad campaign with tools like SpringEngage

EPISODE111 - Hospitality Digital Marketing Podcast 08.07.2016

Metasearch Revenue strategies Four steps to any Facebook campaign set up â?? - The game plan â?? with the end in mind what am I doing this for and who am I trying to reach - Targeting - segment out who exactly am I trying to reach with variable ad filters and ad types - The Launch - monitor and vary the ad types based on response (both good and bad) to refine the types of ads and audiences that ma...

EPISODE110 - Hospitality Digital Marketing Podcast 27.05.2016

This week Topics-- Tools - Adobe Spark News- Metasearch / Google Assistant / ViV voice command / Facebook Dynamic Ads for Travel / HITEC / ROC / HSMAI

EPISODE 109 - Hospitality Digital Marketing Podcast 23.03.2016

This weeks episode Tools -- Emails software and services review News -- three topics and how it affects your hospitality Business Techniques --ROI formulas every PPC Manager should know

EPISODE106 - Hospitality Digital Marketing Podcast 09.03.2016

Tools -- Facebook Local Awareness Ad's - News -- "What a digital agency should be" -- "The major hotel brands "book direct" campaigns" -- Open Discussion "Google launching "Destinations" on mobile - suddenly attacking the top of the funnel" -- Technique -- The real cost of SEO and market voice

EPISODE 104 - Hospitality Digital Marketing Podcast 26.02.2015

This is the second and final installment of our interview with Holly Zoba SVP Signature Worldwide in our continued discussion of the ever evolving role of the sales teams in Hotels & Resorts

EPISODE 103 - Hospitality Digital Marketing Podcast 19.02.2015

With the value of sales for hotels at an altime high its critical that the right team is in place with the right tools. We interview Holly Zoba SVP of Signature Worldwide in a two part series on bringing Sales teams into the current times of tech and Hospitality.

EPISODE 102 - The Hospitality Digital Marketing Podcast 05.02.2015

Of all the platforms asked about for social Media Twitter is often the most confusing and hard to use, or is it? This edition is the start of an ongoing conversation on how to effectively use Twitter as a part of your social media marketing strategy.

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