Higher Ed Pulse

In this episode of The Higher Ed Pulse , host Mallory dives into a timely conversation with digital strategist and higher ed creative force Voltaire Santos Miran. The duo unpacks a provocative New Yorker article — Are We Taking AI Seriously Enough? — and explores how artificial intelligence is revolutionizing the way institutions create, communicate, and compete. From automating content personaliz...

Welcome to a new Pulse Check series from Enrollify. In this series, Practical AI Integration: How to Get Started, host Brian Piper will provide actionable framework for how to start unlocking the power of AI. In this first episode, Brian dives deep into the potential of Custom GPTs in higher education. With a focus on improving workflow efficiency, brand consistency, and content strategy, Brian br...

In this episode of Higher Ed Pulse , Mallory Willsea welcomes Kelly Sinacola, VP of Solution Engineering and Integration at Element451 and one of ASU+GSV’s “Leading Women in AI,” to unpack higher ed’s ever-evolving relationship with artificial intelligence. From student support bots to responsible AI partnerships, this episode explores how institutions are moving from resistance to full-on adoptio...

Welcome to the 5th and final episode of this Pulse Check series. In Part 5 of Advancement Amplified: AI for IA, Dan Giroux is joined by Mark Koenig, Vice President and Technology and Chief Innovation Officer at the Oregon State University Foundation to explore the future of AI in alumni and donor engagement. Throughout the series, we’ve covered AI’s transformative role in advancement, from predict...

In this episode of Higher Ed Pulse , host Mallory sits down with Bryan Gross, VP for Enrollment Management and Athletics at Hartwick College, for a fast-paced and thought-provoking chat that connects the madness of NCAA brackets with the science of student wellness. From a million-dollar bet on AI-powered sports predictions to groundbreaking research on sleep as a mental health indicator, this epi...

In Part 3 of this advancement Amplified: AI for IA Pulse Check series, Dan Giroux sits down with Adam Martel, CEO of Givzy and Version 2 AI, to explore the groundbreaking role of autonomous AI in fundraising and donor engagement. Adam shares insights on how AI is not just enhancing efficiency but fundamentally reshaping how institutions connect with donors. From virtual engagement officers to digi...

In this episode, Mallory and higher ed expert Gil Rogers dive into one of the biggest recent headlines in education technology—the merger of Gravity, Ivy.ai, and Ocelot. They break down why AI-powered chatbots are no longer standalone game-changers, what this consolidation means for institutions, and how next-gen CRMs are reshaping the student experience. If you want to stay ahead of the curve in...

In this episode of Advancement Amplified: AI for IA , host Dan Giroux sits down with Andrew Gossen, Executive Director of Communications, Marketing, and Participation at Cornell University, to explore how AI is reshaping advancement teams. Andrew shares insights on AI’s impact on marketing, fundraising, and engagement, as well as how institutions can balance efficiency with the human connection th...

This episode marks a big transition—Seth is stepping away, and Mallory is steering Higher Ed Pulse into a new direction. Seth and Mallory reflect on the show’s journey so far, what they’ve learned, and what’s next as the podcast evolves into a weekly AI-focused look at higher ed. It’s still all about checking the pulse—just with a sharper focus on AI’s impact. - - - - Connect With Our Host: Mallor...

Welcome to "Advancement Amplified: AI for IA," a 5-part Pulse Check hosted by Dan Giroux, a higher education marketing and communications leader focused on elevating the strategic impact of Advancement. Advancement is at a pivotal moment. As institutions navigate shifting donor expectations, alumni engagement challenges, financial pressures, and the demand for greater efficiency, AI is emerging as...

Mallory and Seth dive into a growing crisis in higher education—burnout. Drawing from a recent Chronicle of Higher Education report, they explore the alarming data on faculty and staff exhaustion, workload increases, and political pressures. But rather than just acknowledging the issue, they focus on solutions—specifically, how AI can help alleviate burnout by automating repetitive tasks, improvin...

Welcome to "Advancement Amplified: AI for IA," a 5-part Pulse Check hosted by Dan Giroux, a higher education marketing and communications leader focused on elevating the strategic impact of Advancement. Advancement is at a pivotal moment. As institutions navigate shifting donor expectations, alumni engagement challenges, financial pressures, and the demand for greater efficiency, AI is emerging as...

Higher ed is exhausted—literally. A new report from The Chronicle of Higher Education confirms what many faculty and staff already feel: heavier workloads, fewer resources, and increasing pressure are pushing employees to the brink. But is there a way out? In this episode, Mallory and Seth explore how AI can be a powerful tool in reducing burnout, streamlining workloads, and helping institutions r...

Welcome to this new Pulse Check series on the power of storytelling. This is  Part 5: AI-Powered Storytelling. In this episode of Strategic Storytelling, host Maria Kuntz speaks with Tina Miller. They discuss the transformative role of AI in storytelling and communication within higher education, particularly at Arizona State University. Tina shares her journey of integrating AI tools into her tea...

Welcome to this new Pulse Check series on the power of storytelling. This is  Part 4: Leveraging Stakeholder Engagement for Strategic Storytelling. In this episode of Strategic Storytelling, host Maria Kuntz speaks with Anna McBrayer, Chief Marketing Officer at Fort Lewis College, about the importance of strategic storytelling in higher education. They discuss the process of stakeholder engagement...

Hosts Mallory and Seth dive into the books that have profoundly shaped their leadership philosophies. From timeless business classics to modern leadership must-reads, they share personal anecdotes, key insights, and how these books have influenced their careers. If you’re looking to sharpen your leadership skills, rethink your approach to work, or just add some solid reads to your bookshelf, this...

Welcome to this new Pulse Check series on the power of storytelling. This is  Part 3: Multicultural Brand Marketing. In this episode of Strategic Storytelling, host Maria Kuntz interviews Christian Ponce, the Associate Vice President for Marketing at Old Dominion University. They discuss the importance of storytelling in higher education marketing, particularly focusing on multicultural marketing...

Hosts Seth Odell and Mallory Willsea tackle one of the most pressing questions in higher education today: What do students and families actually care about in 2025? With application season in full swing and yield season just around the corner, institutions must understand what’s driving enrollment decisions. Spoiler alert—it’s all about proof, not just promises. From career outcomes to tuition tra...

Welcome to this new Pulse Check series on the power of storytelling. This is  Part 2: From News to Narrative: Frank Tramble on Transforming Higher Ed Storytelling. Frank Tramble shares about the importance of an integrated marketing and communications strategy, understanding your audience's core motivations to create more impactful messages and the need to always to be learning. Guest Name: Frank...

Mallory and Seth dive into the provocative topic of AI's role in higher education, asking the critical question: Does AI act as higher ed’s crisis compass by building resilience, or does it expose vulnerabilities we’d rather ignore? The conversation explores how AI is transforming institutions, from identifying inefficiencies to bridging communication gaps, while also highlighting leadership’s rol...

Welcome to this new Pulse Check series on the power of storytelling. On this Part 1: Reimagining the University as a “Big Brand”, guest Matt McFadden talks about embracing the fact that universities are mega brands and how this should influence the way we market to different audiences through a values-based brand platform. Case studies include Nike and three universities with very different use ca...

Hosts Mallory and Seth explore the art and strategy behind storytelling in higher education marketing. From its emotional impact to its ability to build authentic connections, they discuss how storytelling differentiates institutions in an increasingly crowded marketplace. Seth shares insights from his recent team retreat and dives deep into effective frameworks, platforms, and actionable steps fo...

Part 3: The Confidence Equation: Building Resilience and Owning Your Wins This episode explores how to recognize your achievements, combat imposter syndrome, and step into opportunities with confidence. It’s about resilience and learning to see yourself as a leader, even when doubt creeps in. Key Takeaways Imposter Syndrome Isn’t Truth: Doubts often stem from self-imposed narratives, not reality....

In the latest episode of The Higher Ed Pulse , co-hosts Seth and Mallory dive into their 2025 aspirations, blending professional ambitions with personal growth goals. They explore how AI is transforming workflows, the importance of intentional leadership, and strategies for balancing high performance with well-being. This lively discussion offers inspiration for education professionals looking to...

Welcome back to this Pulse Check Series for Pt. 2 — How to Make a Difference (Even Without the Title).  Leadership doesn’t always come with a title. This episode dives into practical ways to lead through influence, whether it’s starting initiatives, building rapport, or making your voice heard on campus. Key Takeaways Influence Without Authority: You don’t need a title to lead. Preparation, relata...