Rudy Rodriguez

High Profit Event Show

Business EN ↓ 131 episodes

V.E.S.T. Your Virtual Event Sales Team founder and High Profit Event Show podcast host, Rudy Rodriguez has started podcasting this year and has started out on guest podcasts since 2021 himself. Our 20 to 30-min podcast discusses real smart strategies for hosting or leading highly profitable events TODAY.Our audiences are ready for their next phase of massive growth! Yes. We are looking for podcast guests, and we want to share your story!

Author

Rudy Rodriguez

Category

Business

Latest episode

Jun 24, 2026

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Episodes

106 - Hilary DeCesare on Filling Events with Purpose, Energy, and Profit 05.08.2025

In this episode of The High Profit Event Show, host Rudy Rodriguez welcomes Hilary DeCesare, award-winning peak performance coach, three-time bestselling author, and founder of The Relaunch Co. With over 30 years of experience producing events and coaching top-tier professionals, Hilary brings a deeply personal and professional lens to event design, audience curation, and the power of transformati...

105 - The Psychology of Enrollment: Getting People to Show Up and Say Yes with Alexander Ford 30.07.2025

On this episode of The High Profit Event Show, host Rudy Rodriguez sits down with Alexander Ford, CEO of Measurable Genius, for an eye-opening conversation that reframes the way event leaders think about enrollment, marketing, and leadership. With a background in behavioral psychology and a mission to assist entrepreneurs to build lives and businesses they actually want to run, Alexander brings a...

104 - How Brody Lee Builds Million Dollar Events 22.07.2025

In this powerful episode of The High Profit Event Show, host Rudy Rodriguez sits down with Brody Lee, a seasoned event strategist, former Buddhist monk, and the author of Million Dollar Events. With a resume that includes over 1,400 events and more than $125 million in client revenue, Brody brings a unique blend of spiritual depth and business acumen to the conversation. His approach to events goe...

103 - The ROI of Wellness: Yancy Wright on Filling Events with Corporate Clients 15.07.2025

In this powerful episode of The High Profit Event Show, host Rudy Rodriguez welcomes Yancy Wright, founder of Casa Alterna Vida, to dive deep into what it truly takes to design and deliver transformational retreats that create lasting impact. Yancy brings a unique blend of experience, insight, and purpose to the conversation—shaped by a journey that took him from burnout in the green building corp...

102 - Farukh Shroff Reveals the Paid Ad Formula That Drives Event Sales 08.07.2025

In this high-impact episode of The High Profit Event Show, host Rudy Rodriguez sits down with legendary paid media strategist Farukh Shroff, founder of Revere Advertising. With over 20 years of experience, $350 million in ad spend, and $1 billion+ in client revenue, Farukh has assisted major brands—including Amazon, Deepak Chopra, and even Oprah—create and execute campaigns that convert. This epis...

101 - How Mark Stern Uses Boxes to Skyrocket Show-Up Rates for Virtual Events 01.07.2025

In this episode of The High Profit Event Show, I sit down with Mark Stern, founder and CEO of Custom Box Agency. Mark is not just a box designer—he’s a customer journey strategist who has redefined how physical products can create immersive experiences for virtual and live event attendees. With an MBA from Duke University, a former consultant at Deloitte, and a feature in Forbes as one of the next...

100 - How Alex Moscow Fills Events with High-Quality Attendees 24.06.2025

In this special 100th episode of The High Profit Event Show, I’m joined by my friend and longtime industry leader Alex Moscow, founder of Event Profit Engine. Alex has helped entrepreneurs generate over $125 million in revenue through live events—without relying on hype or high-pressure sales tactics. His mission is to help coaches, consultants, and transformational leaders create powerful event e...

99 - From Events to Experiences: Sophia Umanski’s High-Impact Framework 17.06.2025

In this new episode of The High Profit Event Show, host Rudy Rodriguez is joined by Sophia Umanski, the Chief Experience Architect at Maverick1000. With more than 15 years of experience designing extraordinary, high-level adventure events, Sophia brings a rare blend of strategic thinking and heartfelt intention to the world of experiential design. From organizing bike rides with Sir Richard Branso...

98 - Fill Your Event Fast with Steve Werner: Proven Strategies That Work Now 10.06.2025

In this episode of The High Profit Event Show, host Rudy Rodriguez sits down with Steve Werner, renowned event strategist, stage sales expert, and author of Fill Your Event Fast. With over 80 live events, 400+ virtual events, and $150M+ in stage-driven revenue under his belt, Steve brings insight for event leaders who want to maximize attendance, conversions, and impact. Steve kicks off the conver...

97 - Designing Events That Convert: Branding Tips from Michael Hunter 03.06.2025

In this episode of The High Profit Event Show, I’m joined by Michael Hunter, branding expert, founder of PersonalBrand.com, and former Chief Marketing Officer for Brendon Burchard. During his time with Brendon, Michael led efforts that brought over 30,000 attendees to live events—at a time when Brendon himself wasn’t actively creating marketing content. That kind of impact doesn’t come from a flas...

96 - Filling Your Events Without Ads: The Referral Engine Strategy with Sebastian Cruze 27.05.2025

In this episode of The High Profit Event Show, I sit down with Sebastian Cruze, founder of Dream Team Network, to unpack a powerful new way to fill your events—not with ads or cold outreach, but through purpose-driven referrals that convert. If you're an event leader tired of chasing leads and ready to start attracting the right attendees, this episode is your playbook. Sebastian shares how his ow...

95 - How To Fill High-Ticket Events Using YouTube Ads with Aleric Heck 20.05.2025

In this episode of The High Profit Event Show, host Rudy Rodriguez sits down with Aleric Heck, founder of AdOutreach, to pull back the curtain on what it really takes to fill, run, and profit from live events. Aleric is a renowned YouTube advertising expert whose company has helped generate over $300 million in sales through targeted YouTube ad campaigns. With more than eight years in the digital...

94 - Mastering AV to Maximize Event Profits with Miroslav Beck 13.05.2025

In this exciting episode of The High Profit Event Show, I sit down with my friend and event production expert, Miroslav Beck. With over 20 years of experience and more than 1,000 events under his belt, Miroslav is the founder of Beck AV and Overnight Success Studios, two companies dedicated to helping coaches, consultants, and educators deliver high-impact, high-conversion events. His specialty? M...

93 - From the Bronx to $100M in Event Sales: The 6-Phase Framework with Pedro Jerez! 06.05.2025

On this episode of The High Profit Event Show, host Rudy Rodriguez welcomes Pedro Jerez, the founder of Mad Events Media, for a powerful and tactical conversation on how to build, fill, and scale high-converting events with purpose and precision. Pedro is no stranger to impact—he’s the architect behind the largest paid virtual event in the coaching industry and has helped generate over $100 millio...

92 - How Vinnie Fisher Fills Events Without the Hype! 29.04.2025

On this episode of The High Profit Event Show, host Rudy Rodriguez welcomes Vinnie Fisher, founder of Mentor Academy, serial entrepreneur, bestselling author, and seasoned event leader. With over 50 live events under his belt and a track record of building multiple 7- and 8-figure companies, Vinnie brings a level of clarity and wisdom that every event leader needs to hear. As someone who transitio...

91 - How to Use Credit Education to Empower Event Attendees with Curtis Nalley 22.04.2025

In this episode of The High Profit Event Show, host Rudy Rodriguez sits down with Curtis Nalley, founder of Lending America LLC, to dive into one of the most overlooked yet powerful strategies for boosting event impact and conversions—understanding the financial well-being of your attendees. Curtis brings nearly two decades of experience in the coaching and event industry, with a resume that inclu...

90 - From Empty Rooms to 14,000 Registrants: How Michael Walker Built a Movement with Events 15.04.2025

In this week’s episode of The High Profit Event Show, I sit down with Michael Walker, the inspiring founder of Modern Musician, to unpack how events became the driving force behind his 7-figure business. Michael’s story is one of resilience and creativity—from living in a van and handing out CDs outside concert venues to leading one of the most attended virtual music summits in 2020 and building a...

89 - The Mistakes Most Event Hosts Make — and How Larry Steinhouse Fixes Them 08.04.2025

Welcome to another episode of The High Profit Event Show with your host, Rudy Rodriguez! In this week’s powerhouse episode, I sit down with Larry Steinhouse—CEO of InvestorSchooling.com, radio show host, investor, author, speaker, and event leader with over 40 years of experience in real estate and finance. Known for his sharp wit and even sharper business insights, Larry joins us to deliver truth...

88 - Why Some People Buy at Events – and Others Don’t with Michael Drew! 01.04.2025

Welcome to this week’s episode of The High Profit Event Show! I’m your host, Rudy Rodriguez, and today I had the pleasure of diving into the art and science of audience psychology with one of the world’s top marketing minds—Michael Drew, founder of BookRetreat.com. Michael has assisted his clients sell over 55 million books, generating more than $3.85 billion in revenue. He’s personally promoted 1...

87 - How to Sell Out Your Events Before You Even Promote Them with Alison Hannah-Katschkowsky 25.03.2025

In this episode of The High Profit Event Show, host Rudy Rodriguez sits down with Alison Hannah-Katschkowsky, founder of CU Fitness—The Alison Hannah-Katschkowsky Agency, to uncover the secrets behind filling events, engaging audiences, and creating experiences that convert. With over 30 successful retreats under her belt, Alison shares her journey from the health and wellness industry to becoming...

86 - How to Fill Your Events and Fund Them with Sponsors with Dr. Emily Letran 18.03.2025

Welcome back to The High Profit Event Show, where we bring you strategies to maximize your event success and profitability. In this episode, host Rudy Rodriguez sits down with Dr. Emily Letran, founder of Exceptional Leverage Inc., a high-performance coach, and an international speaker who has built a thriving business through hosting impactful events. Dr. Letran has been featured in Forbes, USA T...

85 - How Lady Jen Du Plessis Builds High-Value Events That Attract the Right Clients 11.03.2025

Welcome back to another episode of The High Profit Event Show! This week, host Rudy Rodriguez sits down with Lady Jen Du Plessis, founder of Kinetic Spark Consulting, LLC, to dive into the evolution of event models and how event leaders can pivot towards high-ticket, transformational experiences. Lady Jen brings a wealth of experience to the table, with a career spanning four decades in financial...

84 - Webinars That Fill Your Events: Cong’s Proven Strategy for Event Leaders 04.03.2025

Welcome back to The High Profit Event Show! In this episode, host Rudy Rodriguez sits down with a true pioneer in the coaching industry, Tran Tien Cong, founder of VCI International. Coming to us from Vietnam, Cong has been leading the coaching industry in his country since 2012, certifying over 2,000 coaches, writing three books on the subject, and hosting over 600 webinars to build and grow his...

83 - Six Steps to a Six-Figure Event with Dannella Burnett! 25.02.2025

In this episode of The High Profit Event Show, host Rudy Rodriguez sits down with Dannella Burnett, founder of Encore Elite Events and Speakers Need to Speak, to break down the exact framework for creating highly profitable events. With over 40 years of experience in the event industry, Dannella has worked with clients ranging from small entrepreneurs to eight-figure brands, helping them maximize...

82 - How Nick Long Generated $1M in 24 Hours at a Live Event (No Paid Ads!) 11.02.2025

On this episode of The High Profit Event Show, host Rudy Rodriguez sits down with serial entrepreneur and event strategist Nick Long, the founder of NXT90. Nick has built multiple eight-figure businesses, generating over $600 million in revenue. He is also the mastermind behind an event-driven business model that produced $1 million in just 24 hours without spending money on paid ads. His expertis...

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