Hidden Brain

For generations, it was difficult, even dangerous, to express a sexual orientation other than heterosexuality in the United States. But in recent years, much has changed. This week, we revisit our 2019 episode about one of the most striking transformations of public attitude ever recorded. And we consider whether the strategies used by the LGBTQ community hold lessons for other groups seeking chan...

Why do some companies become household names, while others flame out? How do certain memes go viral? And why do some social movements take off and spread, while others fizzle? Today on the show, we talk with sociologist Damon Centola about social contagion, and how it can be harnessed to build a better world. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our c...

We get messages all the time from listeners who say Hidden Brain has helped them to think differently about the world, and about themselves. As producers, nothing is more rewarding or gratifying. Today, we bring you a listener story that especially moved us. It’s a tale about two friends, and how our show played a small role in their dramatic story. Hosted by Simplecast, an AdsWizz company. See pc...

If you've taken part in a religious service, have you ever stopped to think about how people become believers? Where do the rituals come from? And what purpose does it all serve? This week, we bring you a 2018 episode with social psychologist Azim Shariff . He argues that we should consider religion from a Darwinian perspective, as an innovation that helped human societies to grow and flourish. Ho...

Being able to see what’s happening around us can help us make smart decisions. But knowledge — especially knowledge of how others perceive us — can also hold us back, mire us in needless worry, and keep us from achieving our potential. This week, we look at the paradox of knowledge. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of person...

Why do some relationships last, while others falter? In this bonus episode, Shankar looks at one thing successful couples do well. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Stereotypes are all around us, shaping how we see the world – and how the world sees us. On the surface, the stereotypes that other people hold shouldn’t affect the way we think or act. But our concerns about other people’s perceptions have a way of burrowing deep into our minds. This week, social psychologist Claude Steele explains the psychology of “stereotype threat.” Hosted by Simplecast, an A...

Physicist Richard Feynman once said, “The first principle is that you must not fool yourself, and you are the easiest person to fool.” One way we fool ourselves is by imagining we know more than we do; we think we are experts. This week on Hidden Brain , psychologist Adam Grant describes the magic that unfolds when we challenge our own deeply-held beliefs. Hosted by Simplecast, an AdsWizz company....

Around the world, people are grappling with the risks posed by the COVID-19 pandemic. How do our minds process that risk, and why do some of us process it so differently? This week, we talk with psychologist Paul Slovic about the disconnect between our own assessments of risk and the dangers we face in our everyday lives. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for informatio...

All of us are surrounded by brands. Designer brands. Bargain-shopper brands. Brands for seemingly every demographic slice among us. But have you ever stopped to ask yourself how brands influence you? This week, we bring you our 2019 conversation with Americus Reed , who studies how companies create a worldview around the products they sell, and then get us to make those products a part of who we a...

It’s human nature to hide parts of ourselves that produce shame or anxiety. We tend to skip over details that could change how others perceive us. But no matter how big or small our secret, it will often weigh on our minds, and not for the reasons you might expect. This week on Hidden Brain , we talk with psychologist Michael Slepian about the costs of secret keeping. Hosted by Simplecast, an AdsW...

It's easy to spot bias in other people, especially those with whom we disagree. But it’s not so easy to recognize our own biases. Psychologist Emily Pronin says it’s partly because of our brain architecture. This week on Hidden Brain , we explore what Pronin calls the introspection illusion. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use...

At the beginning of the year, many of us make resolutions for the months to come. We resolve to work out more, to procrastinate less, or to save more money. Though some people stick with these aspirations, many of us fall short. This week, we revisit our 2019 conversation with psychologist Wendy Wood, who shares what researchers have found about how to build good habits — and break bad ones. Hoste...

For so many people across the globe, 2020 has been a year of waiting and uncertainty. Waiting to see friends and family in far-flung locales. Waiting to hear about unemployment aid, or job opportunities. Waiting to hear about loved ones in the hospital. And even though the end of 2020 does not mean the end of these hardships, many of us are letting out a sigh of relief as we say goodbye to this di...

Life is filled with hardships and tragedies — a fact that 2020 has made all too clear for people across the globe. For thousands of years, philosophers have come up with strategies to help us cope with such hardship. This week on Hidden Brain , we talk with philosopher William Irvine about ancient ideas — backed by modern psychology — that can help us manage disappointment and misfortune. Hosted b...

Turn on the news or look at Twitter, and it's likely you'll be bombarded by outrage. Many people have come to believe that the only way to spark change is to incite anger. This week on Hidden Brain , we revisit a favorite 2019 episode about how outrage is hijacking our conversations, our communities, and our minds. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about...

We all self-censor at times. We keep quiet at dinner with our in-laws, or nod passively in a work meeting. But what happens when we take this deception a step further, and pretend we believe the opposite of what we really feel? This week on Hidden Brain , economist and political scientist Timur Kuran explains how our personal, professional and political lives are shaped by the fear of what other p...

Many of us struggle with self-control. And we assume willpower is the key to achieving our goals. But there's a simple and often overlooked mental habit that can improve our health and well-being. This week on Hidden Brain , we talk with psychologist David DeSteno about that habit — the practice of gratitude. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our c...

If you're one of the 40 percent of Americans now working from home, you might be reveling in your daily commute to the dining room table. Or you might be saying, "Get me out of here." Economist Nicholas Bloom joins us from his spare bedroom to ponder whether working from home is actually working. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and...

Determination, hard work and sacrifice are core ingredients in the story of the American dream. But philosopher Jennifer Morton argues there is another, more painful requirement to getting ahead: a willingness to leave family and friends behind. This week, we explore the ethical costs of upward mobility. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collec...

As election season comes to a close, we explore our contradictory relationship with winners and losers. We tend to idolize the powerful, but we also enjoy seeing the high and mighty fall. Today we explore this paradox with a 2017 episode that takes us from Hollywood and the White House to the forests of Tanzania. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about o...

We typically divide the country into two distinct groups: Democrats and Republicans. But what if the real political divide in our country isn't between "left" and "right"? What if it's between those who care intensely about politics, and those who don’t? This week we talk to Yanna Krupnikov, a political scientist at Stony Brook University, about an alternative way to understand Americans' politica...

Most of us have a clear sense of right and wrong. But what happens when we view politics through a moral lens? This week, we talk with psychologist Linda Skitka about how moral certainty can produce moral blinders — and endanger democracy. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

There’s no question that 2020 has been a tough year. We're grappling with a global pandemic. A deep recession. Fresh reminders of racial injustice. But today — without minimizing the justifiable pain that 2020 has brought to so many people — we wanted to explore another way of seeing things. We talk with psychologist Steven Pinker about why it's so hard to see things that are going well in the wor...

Neuroscientist Doug Fields was on a trip to Europe when a pickpocket stole his wallet. Doug, normally mild-mannered, became enraged — and his fury turned him into a stranger to himself. Today on Hidden Brain , we explore the secret logic of irrational anger. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.