Hello Frances

Jonathan Jernigan, owner of APEX Web Solutions, is our guest on this week’s episode of the Hello Frances podcast. He grew up on the Emerald Coast, and began his career in computer repair. After starting his own Mac training business, he pivoted his offerings after realizing the local demand was website development. Today, APEX Web Solutions offers custom WordPress website designs, SEO and digital...

Wendy Rodrigue, wife of the late world-renowned artist George Rodrigue, joins us on the microphone for this week’s episode of the Hello Frances podcast. Wendy recently founded The Life & Legacy Foundation with Wendy Rodrigue, a 501(c)(3) non-profit organization that inspires children of all ages and diverse backgrounds with unique programming centered on the life and art of George Rodrigue. Best k...

In this episode of the Hello Frances podcast, Shantelle revisits a subject we discussed when our podcast first launched - work culture. While we still consider Frances Roy a startup, our agency’s culture is a mix of startup and corporate culture. Listen to the full episode to hear Shantelle dive deep into how our agency’s culture challenges us to think differently, guides our decisions, and pushes...

Stephanie Pettis, APR, CPRC, the President of the Northwest Florida Chapter of the Florida Public Relations Association (FPRA), joins Shantelle live on the microphone at FPRA’s Communication Summit to discuss her passion for continuing education. A self-described lifelong learner, Stephanie discusses her reasoning for acquiring multiple degrees and certifications throughout her career. Shantelle a...

Sara Pestella, budding entrepreneur and owner of Level 10 Salon, joins Shantelle and Hillaree on the microphone this week to discuss the launch of her new business. Like many entrepreneurs, Sara didn’t know what she was getting herself into when she decided to launch Level 10 Salon, but she knew she had to make her business-owner dreams a reality! With years of preparing herself for the leap, she...

Today, our podcast host Shantelle is joined by a few Frances Roy employees – Content Director Hillaree Durso, Art Director Janae Erickson, and Copywriter Gregory Dedicke – to discuss how we use Myers Briggs personality types in the workplace. Through taking our personality tests, we discovered our workplace habits, strengths, weaknesses, suggested career paths and more. Our team members unpack the...

Local photographer Romona Robbins is our guest on this week’s episode of the Hello Frances podcast. Romona shares what drives her creatively, her experience in launching and owning her own business, and how she keeps her creativity flowing. When asked what one piece of advice she would share with a budding photographer, Romona said, “don’t stop being creative.” She encourages aspiring photographer...

Marica Hull, the Chief Executive Officer of the Mattie Kelly Arts Foundation (MKAF), is our guest on this week’s episode of the Hello Frances podcast. Marcia shares the vision behind the Foundation's 25th anniversary and the ways they are celebrating a monumental 25 years in 2020. Having been the driving force behind MKAF for 22 of the 25 years of its existence, Marcia is the perfect guest to shar...

Shane Reynolds, a local videographer, editor and producer, joins Shantelle on the microphone to talk about the power of storytelling through video. Shane is the owner of A Color Earth, a production company specializing in outdoor, travel and adventure videography. Shane is an Emerald Coast native and currently lives in Destin with his daughter and wife Romona.

Shantelle shares her advice to entrepreneurs who feel less than motivated. She encourages listeners to commit to their creative pursuits and form habits that will help them reach their goals, rather than relying on commitment to be the driving force. She also provides tips on how she overcomes a lack of motivation, including talking with a mentor, writing down a to-do list and taking a break from...

Michelle Terry, former Vice Chair of the Destin Chamber of Commerce Community & Tourism Development Committee, joins us on the microphone. Michelle was recently awarded the James D. Neilson Sr. Award for Volunteer Service from the Destin Chamber of Commerce for spearheading two new committees in our community this year - the Tourism Committee and “Ladies Who Launch”.

Today, our podcast host Shantelle Dedicke is joined by a few Frances Roy employees – Content Director Hillaree Durso and Art Director Janae Erickson – to discuss our predictions for 2020. Our team members explain what we believe will be most important for businesses in the new year.

Our podcast host Shantelle is joined by a few Frances Roy employees – Content Director Hillaree Durso, Art Director Janae Erickson, and Copywriter Gregory Dedicke – to discuss our annual Creativity for Change event. Our 24 Hours of Creativity for Change event began years ago as a way to celebrate our namesake Frances Warner on her birthday and a way for us to give back to our community in a big wa...

Today, our podcast host Shantelle is joined by a few Frances Roy employees – Content Director Hillaree Durso, Art Director Janae Erickson, and Copywriter Gregory Dedicke – to discuss how each team member deals with naysayers. We are sure you are no stranger to naysayers. As creators, we often deal with people criticizing our design, writing, business ideas, and more. On this episode, we discuss th...

Director of Sales, entrepreneur and podcast host Andrew DeMartin (also known as “Jackie”) joins Shantelle on the microphone this week to talk about his journey to the Emerald Coast. Jackie spent most of his career as a firefighter in New York, but took a new path to the restaurant world when he moved to Florida. Jackie now serves as the Director of Sales for Cajun Specialty Meats in Pensacola. Jac...

Do you know the difference between branding and marketing? This week, Frances Roy President and Chief Creative Officer and host of the Hello Frances podcast Shantelle Dedicke explains in depth the difference between branding and marketing and why businesses, big or small, need to focus on both.

In this week's episode, Hello Frances host Shantelle Dedicke shares her outlook on diversity and inclusion. We share what diversity and inclusion mean to us at the Frances Roy Agency, and how we put it into practice. Simply put, we strive for thought diversity. This is the idea that we seek others who think differently than we do. We strongly believe that intentionally and deliberately seeking peo...

Frances Roy Content Director Hillaree Durso joins Shantelle on the podcast this week to discuss the importance of soft skills. Fueled by creativity, passion, and coffee, Hillaree is the perfect example of a team member with strong soft skills. The tables are turned this week as Hillaree interviews Shantelle on what skills she prefers for when she is looking for new individuals to work with. We bel...

Is the future of work remote? This week our Frances Roy Agency Marketing Manager Kelsey Doar joins Shantelle to talk about her experience working remotely. Kelsey joined the Frances Roy team a few years ago and recently moved to Tokyo, Japan where she continues to be a crucial part of our team. As a military spouse, Kelsey is no stranger to moving. In this episode, she openly shares her recent exp...

Husband, father, entrepreneur, and owner at Rock Out Climbing Gym Ken Sheyka joins us to discuss how he organically built a climbing community in Destin. When deciding what type of business he wanted to begin, he not only looked for holes in the market but also ensured he was fueling a passion. Though opening a bouldering gym was not the original plan, Ken’s dedication and persistence have made Ro...

Have you ever wanted to know what a typical day looks like for someone successfully juggling work, physical fitness, philanthropy, parenting and so much more? Heather Ruiz, Senior Director of Marketing and Leasing at the Destin Commons, joins Shantelle this week for a candid talk about never settling for less than your best. As a working mom, a passionate volunteer and an avid athlete, Heather sha...

Today, our podcast host Shantelle is joined by a few Frances Roy employees - Content Director Hillaree Durso, Art Director Janae Erickson, and Copywriter Gregory Dedicke - to discuss our core value “Do More With Less”. We discuss what “Do More With Less” means to us, how we combat burn out, how a minimalistic setting helps us with our work, the benefits of outsourcing projects that are not the bes...

Kimberly Cadena, President and Founder of Creative Hustle, a boutique marketing agency based out of New Orleans and Shantelle Dedicke, President and Founder of Frances Roy, candidly share their experience of starting their own businesses and the importance that taking chances has played throughout their careers. Both business-owners agree that taking chances merely begins when you decide to launch...

What happens when our passion and our work collide? In Part 3 of our series on work culture, we are joined by Darren Rudloff, President of VISIT CHEYENNE, the destination marketing organization for Cheyenne, Wyoming and one of Shantelle's personal work mentors. He guides us through what it looks like to "push the envelope" and how important it is for us to know the difference between hard work and...

Michelle Clarke Payne is the Vice President of Marketing and Investor Relations for United Way of Southeast Louisiana. With a passion for marketing and corporate social responsibility, Michelle joins Shantelle to discuss the impact work culture generosity has on entire communities and how each of us can make a difference by offering our time, talent, and treasure.