Heat Press for Profit

In this episode. we're talking with Andy Rogers and Molly Harmon from our sister company - Target Transfers in the United Kingdom. They join Kelly Walters to discuss current trends in the UK compared to US as well as what we might see for 2024. 

In this episode, Andy Petrous of STAHLS’® joins Kelly Walters to review some of the blank vendors that are out there and some fabrics to be careful of when decorating for Fall Sports. They will also look at which transfers you can use for other sports and ways to customize them for your own style or team colors.

In this episode, we're talking about the @Apparelist Apparel Decoration Summit, which was held in Nashville, TN., this year. The summit was a chance for industry leaders to get together and share their strategies for growing, improving, and optimizing their businesses--and it was an opportunity for us to learn from them too! Josh & Kelly are here to tell you what they saw, heard, and lear...

Melanie Van Sistine is the owner of Mel's Crafty Corner, and she joins Kelly Walters to talk about brand identity and how to build one. Using visual elements to distinguish your business in consumers' minds, they'll discuss how you can use branding to create a memorable experience for your customers.

In this podcast, we'll be talking about how to close the sale and win the customer.    We're going to review sales techniques and strategies one can use to earn new business and maintain current customers.    We'll be joined by Jennifer Johnson, who will be sharing her experience with sales as well as what she's learned from years in the field.

Kelly Walters and Danielle Petroskey are talking  about how to set up your social media pages for success. We know that setting up your accounts can be overwhelming, so we wanted to share our tips for making sure you have a leg-up on your competitors.    You'll learn tricks to setting up your bio, how to talk directly to your audience, types of content to share, what a good ratio of that cont...

Buying new equipment can be scary. But understanding your ROI can help you reduce the stress of that cost.  In this episode, Kelly Walters and Ty Kain from Crafted MFG explain when to buy equipment, how to look at your budget, and ways to purchase equipment without breaking the bank.

In this episode, Andy Petrous and Kelly Walters talk about how to source and decorate sports uniforms.  You’ll learn:  • Where to get blank jerseys.  • What products Stahls’ and Transfer Express offer to help you decorate them.  • How to create names and numbers in-house with a cutter vs ordering from Stahls’ or Transfer Express.   • What the most popular sports are and where you can find customer...

Tricia Campbell, educator and owner of Game Time Graphix, joins Dave Conner to discuss the advantages of incorporating apparel printing programs into schools and the difference it makes for students.

This week Kelly Walters is talking with Gary Ajene, from the T-Shirt Help Desk.  Gary's going to tell us about using YouTube for your print shop.  He'll be reviewing how starting a YouTube channel can boost your orders, create a second or third stream of income, and tips for getting a channel started and growing.

In this week's episode, Kelly Walters and Caitlin Andrews join us from the 2023 NFL Draft in Kansas City where they'll share their insights on the event and other Stahls' activations.

Milissa from Lane7 joins Jenna to chat about the summer state of mind. Summer camps, corporate retreats, family reunions… there's a style for every kind of gathering this summer. And it's waiting for you to brand!

In this episode former NFL athlete William James joins Josh Ellsworth. Broadcasting from Verticals Community Learning Center, which houses an apparel brand called Team Humanity. They chat about Verticals' afterschool programs and learn more about how he uses print to make an impact on youth in underserved communities.

Taz Gamell of Egads Screen Printing talks with Kelly Walters about how STAHLS' Spirit Sale has increased their average order, streamlined their process, won opportunities, and the types of businesses they use it for.

Josh, John, and Andy are back with a recap of the Impressions Expo in Atlantic City. If you were there, you already know how amazing it was. If not, we're going to give you all the details—and if you're planning on attending an upcoming trade show, this is a good way to get your bearings. 

Join Kelly Walters from the Impressions Expo in Atlantic City, where she sits down with Henry and Leanne from Lab Graphics to discuss how existing businesses can integrate heat printing technology to bring apparel printing and profits in-house.

Dane Clement joins Kelly Walters this week. They'll talk about programs you can use and YouTube channels to learn from, as well as education available in the industry. Bring whatever you take notes with - lots of tips will be shared!

Building a strong sales segment in headwear is not easy. But with everything it takes to be a successful entrepreneur, Ray Wolfe has worked hard to be able to build and sustain his business Sidemind Creations.  In this episode, we will discuss strategies behind building a strong sales segment in headwear, challenges and opportunities.

This week on Heat Press for Profit Live, we'll be tapping into Milissa Marshall's expertise. She's the owner of an apparel decoration company and a fitness studio, named Brag Swag.  We'll cover several topics to understand merch opportunities that bridge the gap between physical products and fitness.

Join Josh and Jenna as they talk about some markets, occasions, etc. where apparel is gifted or awarded. They'll also share some ideas to win in these markets and develop new revenue streams. Bring your questions and something to take notes!

With Trevor Murphy of Anhyzer Designs In this episode we’re talking about small business success tips, how to find your niche and connect with your audience to grow your sales. 

Learn how to make the most of your heat press machine. A mobile business printing with heat transfers, such as T-shirts and branded merchandise, can really boost your income.  Kelly Walters and Donn Jobe Sr from @BulldogCustomTees dba Team Logo Apparel talk about what you need to do to make it a success by staying organized, finding customers, managing inventory, and much more!

Frank Good, Freight Advantage and Decorator Outreach Manager from S&S Activewear, talks with Josh about about contract printing, where it can be valuable to a decorator and how heat transfers are rising in popularity for contract printing. **The episode which released this morning inadvertently had the incorrect guest.  We have corrected that issue and have posted the new podcast.  We apologiz...

Erik from @YoursportInc in Central Valley, NY has been a STAHLS' customer since 1992!  He's going to discuss with us the success of his 5-person brick and mortar shop.    They offer screen printing, embroidery, and heat transfer offerings.     He and Josh will also dive into his success with Team Stores and how you can make them work for you. Make sure to tune in!!     #yoursportinc #hea...

Join Josh Ellsworth and Jax Castle-Waddell this Friday at 12pm EST as they discuss photography for heat printing businesses!    These are just a  few things you'll learn:  - The importance of using good photos for promoting & selling your products.  - Secrets to taking great photos even as a novice.  - Strategies for lighting, set up, equipment, and so much more!    Bring your questions!