Motor Carrier HQ
Haulin Assets
Chris has years of experience helping others start their own trucking company. Now he’s going from behind the desk to behind the wheel to put his money where his mouth is. Follow the highs and lows of starting a trucking company through our podcast Haulin Assets.
Author
Motor Carrier HQ
Category
Podcast website
Latest episode
Jul 9, 2026
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Episodes
#149. Finding Loads: Keys to Success 06.03.2024 43:36
Sign up for information about Haulin Assets Academy here: https://haulinassetsllc.com/2024/01/23/finding-loads-the-process-episode-146/ We start this episode off with a funny story about Cruella de Vil the truck, it makes for a good listen. Finding the right loads is one of the most important things to do well with your trucking company. It is also one of the most challenging. That is why I deci...
#148. Finding Loads: Building Relationships 21.02.2024 35:57
If you want to hear about the worst experiences I have had with a repair shop, listen to this episode. All I can say is never take your truck to the Freightliner Northwest in the Seattle area. As time goes on, I get more and more comfortable dispatching. One of the best parts of dispatching is the relationships I have been able to build. Relationships is one of the biggest keys to being successful...
#147. January 2024 Financials & Chris's Dumb Mistake 07.02.2024 33:26
January was a good month, it seems like it has been a while since I have said that. It's also been a while since I have told a good "Chris is stupid story" from my adventures on the road. This episode starts with a good one. The silver lining is that it was a good learning lesson that shouldn't cause any serious harm. What To Expect From Episode 147 The last 4 months have been some of the hardest...
#146. Finding Loads: The Process 24.01.2024 45:06
This episode is jam packed with tips to help you find loads for your trucking company. We hone in on the process of finding and booking loads. We also start off this episode by introducing a new project I am working on that is going to be a game changer for many of you. It's called Haulin Assets Academy. It is an online, video based learning system that a team and I have developed to help you take...
#145. December 2023 Financials 10.01.2024 29:12
Happy New Year!! I am so happy to kick 2023 to the curb. I am optimistic that we will see some good things happen in 2024. Regardless of what happens with the economy, I think the changes we are making will help Haulin Assets continue to improve and become stronger as a company. One thing I know for sure is that this challenging year has taught us lessons that will make us stronger and more profit...
#144. Finding Loads: The Systems I Use 27.12.2023 52:05
Finding loads for truckers is one of the most critical tasks for any trucking company. If you have been following this podcast, you know that up to this point we have used a third party dispatching service to help us find loads. About three months ago we started the process of bringing load finding in house. We are taking about 5-6 months to complete the transition. I am up to dispatching 6 of our...
#143. November 2023 Financials 13.12.2023 23:42
Earlier this week I had one of the crazier days I have had in a long time. Two trucks broke down within a matter of minutes of each other and we had a truck involved in a minor accident. Needless to say, we have a few interesting things to talk about. What To Expect From Episode 143 Another month in the black, but I still feel like we are running on a treadmill getting nowhere. I am beyond ready...
#142. Cost Per Mile 29.11.2023 43:48
A breakdown, a tow, a rental truck, another breakdown, getting ignored by a broker and rushing to make appointments, all in a week's work for one of our drivers and the team that supports him. I have said this before, nothing is easy in trucking and the best company owners are people who can solve problems. We had a lot of problems we had to solve throughout that trip. I start off this episode tal...
#141. October 2023 Financials 15.11.2023 26:33
We finally broke the losing streak, but not by as much as I would have liked. October saw the establishment of several new records, predominantly positive ones. However, the bottom line was not where I would have liked to see it. There is definitely more work to be done, but I feel like we are moving in the right direction. What To Expect From Episode 141 There have not been many months where I fe...
#140. September 2023 Financials 01.11.2023 28:16
I have some good news and some bad news.... October is going to break some records, in a good way. Before we can get to October, we have to get through September, which broke a record in a bad way. What To Expect From Episode 140 September is our 4th month in a row with a loss, but I am pretty confident that streak is going to end with October. The freight market continues to struggle and so does...
#139. Dispatching 18.10.2023 21:47
Normally this episode would be a financials episode, but I have had a crazy couple of weeks and am up against a flight and won't have time to finish the books for September before it's time to record. Last episode I mentioned that we have a bit of a change in the works and that's what we are going to talk about. Haulin Assets is going to bring dispatching in house. What To Expect From Episode 139...
#138. Many a Mickle Makes a Muckle 04.10.2023 42:13
"Many a Mickle Makes a Muckle" is an old Scottish phrase. It was popularized in the United States by George Washington, but he actually got the phrase wrong. I'm not going to explain how here, to learn about his mistake, listen to the episode. The phrase basically means many little things make a big thing, or many little changes will have a big impact. If you want to hear the phase being said with...
#137. August 2023 Financials 20.09.2023 28:57
I start off this episode talking about an overside load crash here in Utah that could have been catastrophic. It was a totally preventable crash and resulted because of what I would call extreme negligence. It's an interesting story and one of those situations where we should all learn from someone else's mistakes. It is easier that way. What To Expect From Episode 137 It was another tough month,...
#136. A Tribute to Truck Drivers 06.09.2023 45:34
National Truck Driver's Appreciation Week is almost upon us, so we thought it would be a good time to do an episode that is a tribute to the truck drivers of America. Before we hit the main topic I talk about my most recent trip on the road taking a load to Phoenix. Let's just say it wasn't the most smooth run I have ever done. You'll have to listen to the episode to hear all the juicy details. Wh...
#135. Health and Fitness on the Road 24.08.2023 51:22
One of the most challenging things for me to do when I was on the road was to maintain good health and fitness. Especially during the winter. My recent trip was a good reminder of that and I want to share some of the things I do while I am on the road. What To Expect From Episode 135 Health and fitness can mean a lot of different things, during this episode Craig and I are going to focus on 3 diff...
#134. July 2023 Financials 09.08.2023 30:04
Another tough month. June, July and August are some of the harder months of the year. The months with losses are really getting old. It can be discouraging. The economy and the freight market have always had peaks and valleys, good times and bad times. That is predictable, we know we are currently in a valley, but we also know it will get better and we will see good times again. Meramec Solutions...
#133. Load Analysis 26.07.2023 37:58
Check out today's sponsor, Meramec Solutions: https://meramecsolutions.com/hirenow It’s no secret that trucking is really tough right now. That fact has caused me to do a lot of thinking lately about what can I do to help get Haulin Assets in a healthier place. One of the things I decided to do was look at the loads we have been hauling to see if I could find any positive or negative trends that...
#132. June 2023 Financials 12.07.2023 29:00
Check out today's sponsor, Meramec Solutions: https://meramecsolutions.com/ The roller coaster continues. We were pretty high last month, that means we're pretty low this month. Before we dive into the numbers Craig and I talk a little about some analysis I have been doing on the brokers and shippers we have been hauling the most for. I think it is going to help us focus in on relationships we wan...
#131. May 2023 Financials 28.06.2023 35:12
In business you have to expect the unexpected and sometimes you get pleasantly surprised. After months of disappointment, a good surprise was a breath of fresh air and put a smile on my face. By no means are we out of the words yet, but I am starting to get more and more confident we have hit bottom and may even be on our way back up. What To Expect From Episode 131 For the first time in a while I...
#130. FuelStream and Fuel Savings 14.06.2023 53:20
FuelStream can help you save money on fuel! One thing I have always been pretty sensitive about on this podcast is making the podcast feel like it is a promotion for some of my other businesses because that is not the point of the podcast. I feel like we have done a pretty good job of that, up until now. This episode is going to be a bit of a shameless plug for a business under the Motor Carrier...
#129. April 2023 Financials 31.05.2023 37:02
Craig and I start off this financials episode by talking about one of the things that has the biggest impact on just about any business's financials, sales. We have been doing some work to get more loads directly from shippers. Building new relationships with shippers is all about sales. We talk about the sales funnel and how sales is a numbers game. Every healthy company does some kind of selling...
#128. The Freight Market: Past, Present, Future 17.05.2023 35:44
Before we dive into the past, present, and future of the freight market, we talk about a big change we made . We hired an operations manager. It is a huge step for a company like ours, especially as small as we are and considering the freight market we are in. Craig and I discuss why we thought this was a smart decision, even though on the surface, it may seem like a dumb one. What To Expect From...
#127. March 2023 Financials 26.04.2023 26:18
We had one truck sitting for the entire month of March, that definitely had an impact on things. The infamous egg load occurred around the end of the month. It will have more of an impact on April's numbers than it did in March. Needless to say, March was an eventful month. We talk all about it during this episode. Make sure to give it a listen. What To Expect From Episode 127 The tough months kee...
#126. Hiring Truck Drivers Using Facebook 12.04.2023 49:44
If you are trying to grow a fleet of trucks, I can just about guarantee your biggest challenge is hiring good drivers. With a nationwide shortage of about 80,000 drivers and a driver turnover rate close to 100%, hiring and keeping good truck drivers is extremely difficult. How does a growing carrier not have their lunch eaten by the big guys when it comes to recruiting? That's what we'll cover in...
#125. Increase Your Financial IQ 29.03.2023 46:21
Being financially smart is less about intelligence and more about having a plan and being disciplined. I think being a rocket scientist verse running a marathon is a good comparison. Having a high financial IQ is more akin to preparing for a marathon than being a super intelligent person. Not everyone is going to have the intelligence necessary to be a rocket scientist, but I think just about anyo...
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