Growth Triggers: Content Marketing & AI

PDS #175 If you are launching a podcast now, you will learn tons in today's ’Where Are They Now Series’, a catch up episode with one of my clients. We linked up early in 2020 and around Mother's Day and amidst the pandemic, she dauntlessly launched her podcast, Baby Led Weaning. Now her podcast continues to rank no. 2 in the parenting category and has been crushing in on 500K downloads in less tha...

PDS #172 There are 5 key ingredients you need in order for you to be launch-ready by 14 days from now. In this episode: - The 5 things that you need to launch a profitable show in two weeks - Get a working podcast title - Define your listener’s journey - Gathering your conversion content - Execute on launch date - You need to have a podcast market fit Resources: Podcast Episodes That Sell Your Hig...

PDS #170 How to leverage repurposed content to launch your podcast? Give context so you want to write out some things people should know to set the stage Light the path _ what I mean is that you want to pull out 1-3 big things they are going to get for this. Give a small CTA about what they should do after they heard this ..... Resources: 14 Day Rapid Podcast Launch Workshop Connect with Luis: - W...

PDS #169 This episode is a take away from the 3-day Podcast Growth & Monetization Workshop held weeks ago and will answer “The Question” when contemplating to start on your own podcast show. And yes, that question is: WIll people even listen to my podcast? I will be sharing four key points that you should consider before you hop-in in the podcasting space. Enjoy listening! In this episode: - The q...

PDS #168 Folks this is a rather short episode, but this is very important especially for people who want to hop in the space of podcasting. I’ll be discussing two of my favorite equipment that I truly enjoy using because of its super simple and fast set up. You’ll be surprised how much it will cost you! Enjoy listening! In this episode: - Two pieces of equipment that you can use that’s super simpl...

PDS #167 I think the biggest problem with people wanting to start a podcast is that they don't know where to begin. A lot of times when you're starting a business or something new in your life, there are all these things that seem so overwhelming and scary at first glance because you don't know about them. But once you take the time to learn about them and understand how they work, then it becomes...

PDS #166 1. No one really leverages Authority Hijacking as much as they should. You should be putting your picture next to your guest pic if you take the time to interview them b/c when /, if they share your name and episode, will be on it. And you want to be strategic and research what keywords you want to rank you and see who is ranking for them now ...maybe that person is the person you intervi...

PDS #165 "How do I find great guests that can help me fill your pipeline, grow my audience and produce content that gives me more exposure?" We get this from a some clients coming in to the Profit Ready Launch Program First it's pretty easy to find guests these days since everybody and their mother wants exposure. But here's the problem Guests don't deliver immense value Guests have bad audio qual...

PDS #163 There is no one-size-fits-all technique when it comes to podcasting techniques to attract more engagements. If a podcasting mentor tells you their program works and forget about the rest, it can work for you but it can also not. What you have to understand is how to find your niche and focus more on the relationships and building connections first, then the revenue follows. In today's epi...

PDS #162 A podcast is a lot like a business.. as you progress there are problems every business owner faces.... For example: In the online space its usually Create an Offer Get Lead Flow for the offer Sell the leads Fulfill on the product Build Fulfilment systems Create Scalable Marketing Systems Get off the Phone Train and Coach Your Team Podcasting is not too different however there are fewer st...

PDS #160 Do you want to know how to get 25k in 6 weeks and warm more clients to your podcast? In this episode, I am going to share with you the strategies we made with a recent client who has been in the program about 2 to 3 weeks now and has been very successful with his podcast. The key point is in the messaging and how you are addressing the pain points of your audience in your show. You don’t...

PDS #159 One of our new clients shared a great story with me recently of how he was called a "podcast celebrity" on a sales call and it made step back to think about what exactly that is and how to recreate it for others. If you've ever gotten on a call with someone who is a total fan of your work, you'll know what I'm talking about here. People.. - sound a bit nervous - speak fast - there's insta...

PDS #158 Key Takeaways: - If you want to stand-out then it's not about creating radically amazing content most podcasters just need to rethink how they are presenting it. - Episode structure + better hooks - Clubhouse will be a new way to interview people with an audience 1. Podchaser - ability to see your competition's numbers, get contact info and see how big their potential audience it 2. Liste...

PDS #156 Are you in the info business but not converting your content or offers into what you have envisioned it to be? I am excited about today's episode because our guest Carla White, is not only a life and business coach but is known as the “Top Women in Tech''. She is the first woman to launch a mobile app which has been in the top charts for over 11 years. Today we are going to dive-in at the...

PDS #155 Do you remember the time when you have to stand up in front of the class to give a speech or say something? There is fear right? For podcasters, getting on the mic is scary because they do not know what the outcome is going to be. To give us insights on the benefits of vulnerability, we have Lillian So as our guest in this episode. Lillian is a San Francisco based holistic life coach, a h...

PDS #154 In this episode, we are going to talk to Rob and Kennedy of Response Suite and they are going to share how they’ve messed up on their two prior podcast shows, what they have learned from it and what they did to fix it. Now they have grown their email list through the integration of their tool, ResponseSuite and their podcast show. So, if you’re asking if you can grow your podcast with ema...

PDS #152 We are having a training in this episode so that you can maximize your podcast promotion and implement it into your own business. I have seen it all and believe me, most podcasters have a problem with - what happens after the podcast goes live. Does it stop there? Definitely not! There are yet several things to do, like checking how your podcast can get into the hands of the people who ar...

PDS #150 In this episode I will share with you a cool conversation with a client who implemented the C.A.P. Sponsorship Model and has started to generate 10k plus monetizing his podcast. If you are about to launch your podcast or already into podcasting but want to scale more, this episode is for you. You will know why I recommend C.A.P. (Custom Advertising Packages) vs C.P.M. (Cost Per Mille) and...

PDS #149 Step 1: Identify the END GOAL. We want to always reverse engineer the desired ACTION we want people to take first before recording. If planning an interview show then have the guest involved if possible. Step 2: Come up with an EXCITING title/ Keywords that are going to get people to click. *Get the free training on how to start, scale and monetize your podcast. Go to Facebook, search for...

PDS #148 My thoughts.. I don’t think most people want to want to wait for people to magically find out what you do. I think you should give them great tips but then provide a clear next step for them the take. -----> Create a green light offer on the back end of the each episode and tease it at the beginning by opening loops -----> WHAT I do think he’s right about is that truth that if you talk ab...

PDS #144 Are you planning on launching a podcast or starting a new one? This topic will help you throughout your journey in podcasting. In this episode I will speak about the minor things you need to know that will make a huge difference over the long-term. *Get the free training on how to start, scale and monetize your podcast. Go to Facebook, search for my name Luis Ryan Diaz, and shoot me a mes...

PDS #143 Today, I am interviewing Christine McAlister, a business coach and author of “The Income Replacement Formula: 7 Simple Steps to Doing What You Love & Making SIx Figures From Anywhere”. She is also podcast show host of “No One's Ever Asked Me That” and she has been featured on Entrepreneur on Fire and by Arianna Huffington, to name a few. Our topic is very interesting. We are going to talk...

PDS #142 As more and more people are jumping into the bandwagon of podcasting and doing remote recordings from different places, it is important that the audio quality is at its best. Audio quality preserves the credibility of the podcast hosts and their guests as subject matter experts. If you're recording on a phone call, that has an impact on how your audience perceives your credibility. In thi...

PDS #141 Today I am going to share with you secrets on ways how you can monetize your podcast show. These 3 secrets will help you launch and grow a successful revenue-driving podcast. If you haven't launched a show, you are going to want to learn and listen to today's topic. *Get the free training on how to start, scale and monetize your podcast. Go to Facebook, search for my name Luis Ryan Diaz,...

PDS #140 I've got a great topic for you today. We are talking about the four key things you need to know about podcast categories when it comes to making sure your show ranks, you have a great launch and you get seen by the right people. If you haven't launched a show, you are going to want to learn and listen to today's topic. *Get the free training on how to start, scale and monetize your podcas...