Grow Your Practice Podcast
Grow Your Practice Podcast
Each week, the Grow Your Practice Podcast with Chad Madden of Breakthrough brings you no-nonsense marketing & business growth strategies that deliver new patients and higher profits. Co-Founder of Breakthrough, Owner of Madden Physical Therapy and Author of "Killer Marketing Secrets for Private Practice PTs", Chad grew his practice 600% in the last five years using direct response marketing strategies. He sees more than 200 new patients each month in his single location Private Practice. Now he's teaching over 800 Practice Owners to do the same.
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Grow Your Practice Podcast
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Podcast website
Latest episode
Jul 9, 2026
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Episodes
Enhancing Facility Utilization: From Tech to Practice Owner with Mike Hyde 26.07.2024 23:53
In this episode of the Grow Your Practice Podcast, Chad Madden chats with Mike Hyde, the owner of Hayden Physical Therapy in Greenwood, Indiana. Mike shares his journey from being a high school sports player inspired by an injury, to becoming a private practice owner. He delves into the steps he took to become a physical therapist, his decision to take ownership of the clinic, and the strategies i...
Juggling the Many Hats of a Private Practice Owner: Grow Your Practice LIVE Ep 7 26.07.2024 27:05
In this episode of the Grow Your Practice podcast, host Chad Madden discusses common challenges faced by private practice owners, particularly the feeling of wearing too many hats and juggling numerous responsibilities. Chad shares effective systems and strategies for prioritizing tasks and delegating less valuable activities to free up time for more critical functions, such as team building and p...
Strategies to Attract Higher Paying Patients: Grow Your Practice LIVE Ep 6 19.07.2024 31:54
Join Chad Madden, owner of Madden Physical Therapy and Breakthrough, as he gives actionable tips and strategies to attract higher paying patients for your private practice. This episode covers essential topics such as the importance of consistent messaging, gaining physician and community referrals, leveraging reactivations, cultivating valuable partnerships, and effective cold traffic marketing....
Building a Physical Therapy Practice from Scratch with Trina Sanders 12.07.2024 17:13
Welcome to the Grow Your Practice Podcast! In this episode, host Chad Madden talks with Trina Sanders, a seasoned physical therapist and co-owner of Motus Wellness and Physical Therapy in Houston, Texas. Trina shares her unique journey into physical therapy, her experiences in private practice, and valuable insights into time management, marketing strategies, and the importance of hiring the right...
Aligning Incentives with Declining Reimbursements: Grow Your Practice LIVE Ep 5 05.07.2024 36:02
In this episode of the Grow Your Practice Podcast, host Chad Madden tackles the challenge of aligning incentives amidst declining reimbursements. Chad discusses effective strategies to motivate team members while addressing the financial pressures faced by private practices. Key highlights include the importance of transparent financials, implementing incentive plans, and the necessity of involvin...
5 Reactivation Strategies for 80% Patient Response Rate: Grow Your Practice LIVE Ep 4 28.06.2024 31:07
Join Chad Madden, owner of Madden Physical Therapy and Breakthrough, as he unpacks reactivation strategies for private practices in this episode of the Grow Your Practice Podcast. Learn the importance of reactivating past patients, common pitfalls to avoid, and actionable methods to ensure consistent patient flow. Discover how to optimize your patient list for better schedule control, fill clinic...
5 Marketing Strategies to Fill Physical Therapist Schedules: Grow Your Practice LIVE Ep 3 21.06.2024 31:04
In this episode of Grow Your Practice Live, host Chad Madden, owner of Madden Physical Therapy and Breakthrough, explores 5 marketing strategies to help therapists keep their schedules full. Madden discusses insights from his marketing team and reception staff, focusing on key areas such as schedule control, evaluations, patient marketing, referral sources, and cold traffic marketing. The episode...
Recovering $80,000 by Optimizing Billing and Fees with Tina Marie Schultz 21.06.2024 26:31
In this episode of the Grow Your Practice Podcast, hosted by Chad Madden, Tina Marie Schultz, an experienced private practice business manager, shares her journey and strategies for enhancing profitability and operations in private practices. Tina discusses how she identified challenges, implemented improvements, and grew patient referrals through superior service and community involvement. She di...
Incentivizing Staff & Improving Retention: Grow Your Practice LIVE Ep 2 14.06.2024 31:47
In this episode of the Grow Your Practice Podcast, host Chad Madden brings to the forefront the intricacies of incentivizing your team in a private practice setting. Discover best practices, systems, and key methods to implement an effective incentivization program that aligns with your business goals. Chad digs deep into various compensation models, discusses pitfalls to avoid, and shares real-wo...
Improving Payer Mix: Grow Your Practice LIVE Ep 1 14.06.2024 31:07
Welcome to the first episode of the Grow Your Practice LIVE as Breakthrough CEO and Madden PT owner, Chad Madden, tackles improving payer mix through effective marketing. Engage with PT practice owners like JoAnn and Brandy as they discuss their best payers and strategies to attract higher payers. Learn practical tips including reactivations, targeting organizations, and cold traffic marketing. Tu...
From 15% Below to Over Doubling Business Growth in 3 Years with Tom Loyd 07.06.2024 23:38
In this episode of Grow Your Practice Podcast, host Chad Madden interviews Tom Loyd from Bryn Mawr Physical Therapy. Tom shares his journey from being inspired to become a therapist to owning a clinic. He discusses the changes in the private practice landscape over the past 20 years, his transition to ownership, and the leadership challenges he faced. Tom highlights the importance of core values,...
Growing a $100 Million Empire & Hiring 400 Employees with Gary Houck 31.05.2024 59:30
In today's episode of the Grow Your Practice Podcast, host Chad Madden interviews Gary Hauck, a lifelong friend and successful businessman, about his journey in the construction industry. Gary shares his insights into building and leading a successful company, including the importance of culture, hiring the right people, and fostering employee engagement. He also discusses pivotal moments, such as...
5 Must-Haves to Land 100 Visits Per 1000 Square Feet 24.05.2024 35:35
Welcome to a special episode of the Grow Your Practice podcast, featuring insights from the Market for Profit session held last week at a live boot camp in Harrisburg, PA. Here’s what you missed if you couldn’t attend: In this episode, we focus on: - Filling Schedules and Utilizing Space - Reactivating Past Patients - Leveraging Referrals - Expanding Service Offerings - Building a Strong Brand and...
Sterling Carter on 4 Keys to Maximizing Profits and Patient Commitment 17.05.2024 39:15
This episode of Grow Your Practice hosted by Chad Madden features Dr. Sterling Carter, a multifaceted entrepreneur, motivational speaker, and physical therapist with 25 years of service as an army veteran. Carter discusses his journey co-authoring the book 'Double Your Success' with his twin brother, focusing on overcoming challenges and leveraging opportunities for growth in the therapy staffing...
Texting For Profit (The 10 Text Challenge) 10.05.2024 41:43
In this episode, host Chad Madden explains how private practice owners can grow their practice by effectively using texting for patient reactivation. He discusses the importance of maintaining a current patient list and strategies for re-engaging past patients through personalized text messages. The episode also covers the best practices for ensuring compliance, leveraging patient lists for target...
3 Keys to Increasing Profit Margins Despite Declining Reimbursements 03.05.2024 56:18
3 Keys to Increasing Profit Margins Despite Declining Reimbursements Are declining reimbursements crushing your practice growth goals? Listen in and learn tactics for physical therapy practice owners to combat financial pressures such as inflation and declining reimbursements. This episode covers 3 keys to increasing profit margins and an in-depth look at the new course, 'Profitability Under Press...
Secrets to Increasing Revenue Per Visit 26.04.2024 42:53
If you’re like many owners, your revenue per visit stays the same. For others, it’s slightly decreased. These rates are not keeping up with inflation. This is a problem. We put together an educational session in a webinar to address this issue. In this episode, I go over: A simple 4-step process any owner can do to create a plan How owners have increased their rev/visit up to $20/visit The 12 tact...
Should You Worry About Revenue Per Visit? 19.04.2024 54:02
Navigating the Pressures of Private Practice: Revenue, Profit Margins, and Staffing This episode delves into the primary concerns of private practice owners as revealed by a recent national survey: revenue per visit, profit margins, and staff retention. The discussion highlights the challenges of declining revenue per visit, influenced by factors like insurance company policies and inflation. Stra...
Learn The Best Strategies for Generating Cash-Based Revenue For Your Private Practice 12.04.2024 1:00:24
Have you invested in laser therapy or shockwave modalities? If you're like most PT private practice owners, acquiring the device is only the beginning - getting patients to buy in and purchase cash-based treatment packages is a whole other ballgame. Join Chad Madden as he teams up with Mark Callanen from Enovis during a previously-recorded live webinar to unveil powerful strategies for elevating c...
Exponentially Boost Practice Growth With The 5-Star Patient Experience: A Throwback Discussion with Steve Line 05.04.2024 59:00
Throwback Episode from September 2021: "Practice Owner & author Steve Line Shares How to Grow Your Practice with “The Feel Good Experience" Join Chad Madden for an insightful conversation with Steven L. Line, the author of "The Feel-Good Experience: Growing Your Physical Therapy Practice with 5-Star Customer Service." In this engaging episode, you'll discover ways you can revolutionize the pat...
$20M Marketing System: Discover the Keys to Building a $20.8 Million Physical Therapy Private Practice 29.03.2024 53:17
Want to take your physical therapy private practice to new heights? Join us for a game-changing episode and learn the $20M Marketing System for Physical Therapy Private Practices. In a recent webinar, Chad Madden taught a live audience how he used precise marketing systems, honed over 20 years, to grow his PT practice from $4M to $20.8M in 6 years. Tune in to reveal: The #1 Key Ingredient of a Mar...
Data-Driven Practice Growth: Strategies for Scaling and Optimization with Special Guest Bob Kowalick 22.03.2024 37:51
In the world of physical therapy private practice, understanding the intricacies of revenue cycle management can significantly improve profit margins and practice growth. The Grow Your Practice podcast welcomes back Bob Kowalick, a seasoned physical therapist and CEO of Revenue Cycle Solutions. Kowalick shares insights from his extensive experience, including building a successful physical t...
Grow Profits With Reactivations? 15.03.2024 21:47
Grow Profits With Reactivations? In this episode, Chad Madden answers an owner's question about how to fill space and schedules with every practice's #1 asset. Learn strategies to improve profitability through reactivations in private practice, including key principles and tips shared by Chad Madden, owner of Madden Physical Therapy and Breakthrough. To apply for Profitability Under Pressure, go t...
Creating a Positive Impact: Tony and Melissa Cere, Owners of Kinetix PT, on Building Team Culture, Adding Cash-Based Services, Renegotiating Reimbursement Rates, and Balancing Growing Family Life with a Growing Practice. 08.03.2024 44:49
Podcast: Tony & Melissa Cere, March 8 2024 In this podcast episode, we're introduced to Tony and Melissa Cere, the duo behind Kinetix PT. Listen in as this successful married couple shares their journeys into physical therapy, their experiences as clinic owners, and the challenges they've faced. The two speak in depth about their communication methods, team-building strategies, and persistence...
David Straight of E-Rehab on Physical Therapy Marketing, Simplifying Websites and Reputation Management, the Importance of Google Reviews and Future Trends. 01.03.2024 47:13
In this episode, I sat down with David Strait of E-Rehab to discuss the evolution of physical therapy marketing. We explore the importance of a good website and online presence, the role of video, and future trends in the industry.
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