Grow Your Holiday Let Business

Boosting your holiday let business with a Destination Management Organisation (DMO) In this episode, Jane discusses the role of (DMO's) with Sheila Gilmore, the chief executive of Visit Arran. They talk about how DMOs can help local businesses by being part of the community, supporting their growth, and attracting the right visitors to the area. Sheila explains how Visit Arran operates differently...

In this episode, Jane talks about the importance of gaining visibility on social media for your holiday let business. Acknowledging the fear and hesitations many face in putting themselves out there, she shares her personal journey of moving from a offline business to an online one. Jane busts some of the fears associated with posting about yourself and showing your face online and shares thr...

In this episode Jane talks to Neely Khan about I-PRAC accreditation and how it will help your guests feel more comfortable booking with you which is another great way to help your property(s) stand out from the competition. I-PRAC is the global accreditation for trusted, professional and certified short term rental professionals. Key takeaways: Understand what it means to be I-PRAC approved for ho...

In this episode Jane talks to Vanessa De Souza Lage, co-founder of Sustonica about how holiday let owners and property managers can gain that competitive advantage by being more sustainable. The main takeaways: Learn the tips and tricks that you never would think about to improve your property's sustainability Discover the benefits of offering a sustainable property to your guests Why now is the t...

In this episode Jane talks to Katie Bessant on how to maximise your Instagram marketing strategy from getting your bio right to attract the right guests to the types of posts to do to stand out from the crowd. Here are the main takeaways: Understand how has marketing changed in the holiday let industry over the years. Learn the steps to take to set up a great Instagram profile, looking at your bio...

In this episode Jane talks to Kelly Odor, Marketing Director of Bookster, about how property management software (PMS) can be used to help property your property. Bookster is property management software specifically designed for holiday rental owners and managers. Key takeaways from this episode: Understand what property management systems are and what the differences can be between them. Discove...

If you ever wonder about different ways that can help your holiday let / short term rental stand out from the competition, then niche marketing could be a great option for you. In this episode Jane is talking to Heather Bayer about the art of niche marketing. Here are the main takeaways: Discover the benefits and drawbacks of niche marketing. Learn about 3 niches that anyone can get into. Find out...

In this episode Jane talks to Sarah Orchard, founder of Get Fully Booked, about her in person event she is holding to support hosts with their marketing and business growth for 2024. The event will include speakers from across the industry who are all hosts themselves so listen in to get all the details, including: Who exactly the event is for Hear about the experts who will be sharing their knowl...

In this episode Jane talks to Andrew Dalby, founder of ACT Studios, a property marketing company and Beds4Nature, a new free initiative to help properties understand their carbon footprint. Andrew talks about the importance of creating high impact photos and how it's the little things that make a difference.  He shares the 3 things that his team look for in a photo shoot and how holiday let a...

The world of property management can seem like a lonely place at times and it can be hard to find the right networks where you can connect with others in your industry. In this episode Damian Sheridan shares all the juicy info about the Book Direct Show and Scale Show conferences. We discuss the benefits property managers can get from these many shows that run each year across the UK, Europe and b...

Systems are great at automating many of the day to day tasks involved in property management. Channel managers, PMS (property management systems), booking systems, but how do you know what's right for your business? In this episode Jane talks about how you choose the systems for your business and gives steps to take to choose the right system for your business. Whether you're starting out in holid...

They started with one property which then took them on a journey to a full holiday letting company managing around 50 luxury properties and an award finalist. Is wasn't in the plan, so how did that happen? In this episode Jane talks to Tracey Kelly, co-founder of Cotswold Retreats, as she shares her journey into holiday home management that she and her husband Lee started back in 2019. Key highlig...

Are you ready to provide a stand out property management service? Winter is a great time to do just that.....and help your business grow. In this episode Jane shares her top 10 tasks to do over winter, to ensure an excellent service is provided to property owners and guests, plus helps grow your business. Having done 10 winters in her property management business, Jane has developed a lot of knowl...

In this episode Jane talks about the 2 important areas when setting up and starting your property management business - contracts and pricing. Listen in to hear what should be included in contracts and how to set your pricing. Jane took her property management business, streamlined it and expanded it before selling it. She now uses her 10 years of hands on knowledge and experience to help others i...

In this episode Jane talks to renowned property investor Colette Thompson about the key to growing a successful property portfolio. Discover the secrets of diversification and the importance of adapting to changing market patterns. Colette shares her years of experience in property including long term letting and flipping to short term holiday lets and renovation projects to create a successful pr...

It started as an e-book and now it's a free educational platform. James Varley talks about the creation of Holiday Cottage Handbook, the free resource for the holiday rental industry. In this episode James shares why it's essential to have this free platform to support the holiday rental industry, and the support it can bring to hosts, investors and property managers at any stage in their journey....

Bringing on new properties is an essential part of growing your holiday let business. When it happens organically it's great! But when things slow down or there are specific properties you would like, what do you do? It's not enough to just post about your services on social media. Listen in as your host, Jane Mack shares 3 ways that you can attract the properties you want and bring you the best r...

Providing the right photos for your property can make all the difference between potential guests scrolling on or stopping in their tracks. In this episode, Helen Griffith of Dream Catcher Property Staging talks about how to get those scroll stopping photos that can boost your property's direct bookings. Helping Holiday Home Owners present their properties to a high standard to stop the online scr...

In this episode Clive Titmuss, founder of Hello Hosty, unveils his new AI guest communications software which will alleviate the constant influx of guest communications and being contacted 24/7. Listen in to hear how 'Alina' can benefit your property management business and free up your time, while your guests receive immediate responses that are just like a human wrote them. Clive Titmuss is the...

Setting the right mindset is the secret to unlocking success in your property management business. A positive mindset can turn challenges into opportunities for growth and transformation. It’s important to remember that success comes from a combination of skill and mindset, with the latter accounting for 80%. Therefore, fostering a positive and proactive attitude is a critical step towards masteri...

"Dynamic pricing can be a real godsend for hosts and property managers. Not only does it increase revenue by up to 30%, but it also saves valuable time, allowing them to focus on delivering exceptional guest experiences." - Oliver Hejny Oliver is a short-let industry diehard hailing from Minneapolis, Minnesota in the USA. He started his journey as a housekeeper for a property management company, a...

In the fast-paced world of technology and hospitality, Cassie Bouverie, embarked on a mission to help small businesses with their booking process. After 15 years in London working as a broker for Lloyds and then for Dialog corporation, Cassie settled in Edinburgh, where she ran an award winning B&B while raising her children, and as a freelance photographer. It was during this time that she had th...

Discover the extraordinary journey of Sarah Orchard, a woman whose love for travel and unique accommodations led her down a path she never expected. From leaving behind the corporate world to building her very own treehouse, being featured on TV and the press and creating her own marketing system which she teaches to hosts. Sarah Orchard is an award-winning marketing strategist, #1 best-selling au...

Looking to attract more guests to your holiday rental? Discover the power of professional photography and smartphone techniques in capturing high-quality images that showcase your property and its surroundings. Many holiday rental owners or hosts struggle to capture high-quality images that truly captivate potential guests. Instead, they may be resorting to poorly lit, blurry, or unappealing photo...

Discover the secrets to success in the holiday let industry as Amanda Stecker shares her journey from building a thriving cottage business to coaching others. As an award winning holiday let business owner, Amanda shares how you can make your holiday let a success from purchase through to growing it and making an income. Amanda Stecker is the Founder of Holiday Letology and Unique Cotswold Cottage...