APG Canada

Grow Op

Business EN ↓ 113 episodes

In the advertising business, you never stop growing - even if you’re a seasoned strategist or aspiring to be one. Grow Op gives strategic thinkers and creative tinkerers opportunities to grow. Each week, Michelle Lee will talk to planners, creatives, researchers, entrepreneurs, and industry legends on everything from working with creatives, to overcoming imposter syndrome, to staying curious, to winning pitches, to being a better client whisperer, to becoming a CSO, to storytelling, to cult brands, to purpose brands and much much more.

Be sure to visit the podcast's website and support the creator: www.apggoodthinking.com

Author

APG Canada

Category

Business

Podcast website

www.apggoodthinking.com

Latest episode

May 21, 2024

Where to listen?

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Episodes

How to Build Day 5 Brands, Ian Pierpoint 25.07.2022

This week, on APG Grow Op Summer School, as part of our series on research, we spoke to Ian Pierpoint, How to build Day 5 brands

How to Sell Semiotics to Clients, Sarah Johnson 25.07.2022

This week, on APG Grow Op Summer School, as part of our series on research, we spoke to Sarah Johnson, How to sell in semiotics to clients

How to Leverage Metaphor Analysis, Lindsay Zaltman 25.07.2022

This week, on APG Grow Op Summer School, as part of our series on research, we spoke to Lindsay Zaltman, How to leverage metaphor analysis

How to Think like a Semiotician, Andrea Goldman 25.07.2022

This week, on APG Grow Op Summer School, as part of our series on research, we spoke to Andrea Goldman, How to think like a semiotician

How to do Research on a Tiny Budget, Paul Lawton 25.07.2022

This week, on APG Grow Op Summer School, as part of our series on research, we spoke to Paul Lawton, How to do research on a tiny budget

How to Master Storytelling, Mike Monello 18.07.2022

This week, on APG Grow Op Summer School, as part of our series on storytelling, we spoke to Mike Monello, how to master storytelling (from the guy who produced The Blair Witch Project).

How to be a Better Listener, Oscar Trimboli 18.07.2022

This week, on APG Grow Op Summer School, as part of our series on storytelling, we spoke to Oscar Trimboli, how to be a better listener.

How to Leverage Mystery, Jonah Lehrer 18.07.2022

This week, on APG Grow Op Summer School, as part of our series on storytelling, we spoke to Jonah Lehrer, how to leverage mystery.

How to Slow Down, Carl Honore 18.07.2022

This week, on APG Grow Op Summer School, as part of our series on storytelling, we spoke to Carl Honore, how to slow down.

How to Find Quiet, Ryan Lynch 18.07.2022

This week, on APG Grow Op Summer School, as part of our series on storytelling, we spoke to Ryan Lynch, on how to find quiet.

How to Brand a Start Up, Jason Cassidy 12.07.2022

This week on APG Grow Op's Summer School, as part of our Strategy Toolkit series, we spoke to Jason Cassidy on How to Brand a Start Up.

How to Eat your Greens, Wiemer Snijders 12.07.2022

This week on APG Grow Op's Summer School, as part of our Strategy Toolkit series, we spoke to Wiemer Snijders on How to Eat Your Greens

How to Polish your Presentation Skills, Christine Berg 12.07.2022

This week on APG Grow Op's Summer School, as part of our Strategy Toolkit series, we spoke to Christine Berg on How to Polish your Presentation Skills.

How to Hire During the Great Resignation, Sarah Stapley 12.07.2022

This week on APG Grow Op's Summer School, as part of our Strategy Toolkit series, we spoke to Sarah Stapley on How to Hire During the Great Resignation.

How to Think Like a Futurist, Nikolas Badminton 12.07.2022

This week on APG Grow Op's Summer School, as part of our Strategy Toolkit series, we spoke to Nikolas Badminton on How to Think Like a Futurist.

How to Thrive No Matter What Zach Lieberman 04.07.2022

This week, for the launch of Grow Op Summer School, as part of our series on Career Advice, we spoke to Zach Lieberman, How to Thrive No Matter What.

How to Thrive at an Independent Agency Zach Klein 04.07.2022

This week, for the launch of Grow Op Summer School, as part of our series on Career Advice, we spoke to Zach Klein, How to Thrive at an Independent Agency

How to Build a Strategy Portfolio Cameron Fleming 04.07.2022

This week, for the launch of Grow Op Summer School, as part of our series on Career Advice, we spoke to Cameron Fleming, How to Build a Strategy Portfolio.

How to Break into the Industry as an Expat Fahim Khan 04.07.2022

This week, for the launch of Grow Op Summer School, as part of our series on Career Advice, we spoke to Fahim Khan, How to Break into the Industry as an Expat.

How to Break into Advertising as an Outsider with Gunel Sadigova 04.07.2022

This week, for the launch of Grow Op Summer School, as part of our series on Career Advice, we spoke to Gunel Sadigova, on How to Break into Advertising as an Outsider.

E18 How to be a Visionary Leader with Jon Wilkins 29.06.2022

There are lots of different kinds of leaders but the best ones I’ve had the fortune of working with have a compelling vision and actually follow it through. On this week’s episode of GrowOp we’re talking to Jon Wilkins, Managing Director of the newly formed Accenture Song. Back in 2000, co-founded industry maverick, Naked Communications. From there he joined Karmarama, one of the UK’s most progres...

E17 How to Overcome Sludge with Dilip Soman 22.06.2022

While nudge theory has guided much thinking in behavioural science, sludge, those hidden frictions that impede behavioural change, is an equally important concept. As Canada’s Research Chair in Behavioural Science and Economics at the Rotman School of Management, Dilip Soman, is one of Canada’s most prominent speakers in the field. So refine your understanding of nudge and harness your ability to...

E16 How to Tame your Inner Beast, Marsha Shandur 14.06.2022

Ever since I did Karen Ward’s Curiosity Camp, I’ve wanted to have Marsha Shandur, storytelling coach and speaker, on the show. In this episode, which is a nice build on the conversation I had with Cat Wiles on How to Stay Sane in Advertising, Marsha shares her top 5 tips on how to tame your inner beast - that voice in your head that constantly reminds you that you are not good enough, you will nev...

E15 How to Enhance your Creativity, Faris and Rosie Yakob 07.06.2022

Faris and Rosie Yakob, founders of Genius Steals & the School of Stolen Genius, have been living on the road for almost 10 years now. And along the way, they’ve picked up a thing or two on creativity. So today’s show is entitled, top 5 tips to enhance creativity from a nomad (even if you’re not one yourself)

E14 How to Inject More BS into Advertising with Rory Sutherland 31.05.2022

Some have hailed behavioural science as a panacea for solving everything from global poverty to financial literacy. Within advertising, it has been applied to, arguably, less urgent but still important business problems from selling more toothpaste to acquiring more credit card holders. One of the most prominent voices on behavioural science within marketing is none other than Rory Sutherland, Vic...

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