Uzair Kharawala
Google Ads Like A Boss
Learn How To Create A High Converting Google Ads Search, Display & Video Campaigns In Under 60 Minutes!
Author
Uzair Kharawala
Category
Podcast website
Latest episode
Jul 11, 2026
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Episodes
What Is Automated Bidding Strategy? 07.01.2022 1:45
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube What is an automated bidding strategy? So there are lots of automated bidding strategies in Google which is the smart bidding is the same as auto bidding where you don't have any control over your bidding. You don't need to worry about it and you let the algorithm or the Google gods take control...
What Is The Difference Between Clicks And Impressions? 06.01.2022 0:30
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube What is the difference between clicks and impressions is fairly straight forward the click is a click when somebody clicks on your ad and an impression is every time your ad pops up and shows up on the computer, tablet or a mobile phone device so irrespective of the click impression is when an a...
Why Should You Avoid Google Ads Auto-Applied Recommendations? 05.01.2022 1:22
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube I got a call from Google manager Bangalore. They activated my auto recommendation and I'm satisfied, okay how to get back to my previous settings and cancel all that setting which they recommended. I think what you meant was I'm not satisfied because I find the auto recommendations is not in the...
Why Call Extension Approved But Not Showing In Result? 05.01.2022 0:59
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Google Ads call extensions approved but not showing in result, okay so, not every time your extensions will show up. Google only shows out of the four ads at the top. Google will only show maybe one or the top two ads with the extensions. The only way you can get the extensions triggered is by h...
What Is Ad Rotation In Google Ads? 03.01.2022 1:02
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube So what is ad rotation? Ad rotation is when you need where you are split testing different ads in an ad group. So ideally you want to have more than one ad. Don't just have one ad only. Have multiple ads. So Google can rotate and see which one is working better or performing better. Nowadays Goo...
What Are Google Ads Notes? 30.12.2021 0:28
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Add notes to your Google Ads account to offer additional context about important events, including a drop in a campaign's budget, a rise in traffic, or other relevant adjustments that you would like to inform your users about. A note can be seen by anyone having account access. However, only tho...
What Are Google Ads Recommendations? 29.12.2021 0:38
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Make the most of Google Ads with recommendations - a whole category designed to assist you in improving your campaigns. Each recommendation includes personalised ideas to help you improve the performance of your campaigns. Recommendations may open doors to relevant, new features, assist you to g...
What Are Responsive Search Ads? 28.12.2021 0:46
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Responsive search ads adapt to show more text and more relevant messages to your customers. You enter up to 15 headlines, 4 description lines. Google then automatically tests different combinations and learns which combination performs the best. Responsive search ads will be the default search a...
What Are Responsive Display Ads? 27.12.2021 0:40
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Responsive display ads are a great way to run your ads on the Google Display Network, YouTube, Gmail,different-sized, and other Google properties. You upload a set of headlines, descriptions, images, logos & videos. Google Ads will then test and optimize the best combinations of the assets w...
What Is A Search Query Report? 23.12.2021 0:38
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube The search queries reporting allows you to assess the original search queries which resulted when your Google Ads showed in front of an audience. When you see the actual queries about how users search for your products or services, you can refine your Google Ads keyword list as well as your nega...
What Is Shared Budget In Google Ads? 23.12.2021 0:42
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube A shared budget in Google Ads is a fixed daily average budget used by several campaigns in one account. Shared budgets simplify your spending among multiple campaigns by automatically reallocating unused money to budget-capped campaigns. It will help you to reduce campaigns that are budget-const...
Explaining Keyword Match Types In Google Ads 21.12.2021 4:30
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube I'm confused with the different match types. How do I use them? Okay, so I've put in three-match types for you. Exact, phrase and broad. I've deliberately not put in the BMM or the broad modifier because that is not being used anymore and it will stop eventually. So, the phrase match and the BMM...
How To Change Your Business Address On Google Ads Account? 20.12.2021 2:15
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Want to make an ad for my first client on Google Ads account, okay? And on the ad is my address visible instead of my clients. Can I change this or what do I have to do to fix this? Okay, I think what you have done is you have used your Google Ads account which is linked to which has got a locat...
How To Enable Call Extensions In Google Ads? 17.12.2021 1:22
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube I can't find call extensions when I click on the Ad extensions plus symbol okay I can only find site extensions mine is a YouTube-based ad now with in-stream ads you don't need call extensions that's why with site extensions yes with the responsive video ads you can use site links but obviously,...
Google Ads Reports For Tracking KPIs 16.12.2021 2:35
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Okay, can I pull repost for multiple clients? But single figure and separate. Okay. For example, my client A spends $1500 in 3 months and my client B spends also $1500 in three months. Now, what I want is a report which is client A total spend and client B as well. So, I guess this is for your i...
Why Is Your Conversion Rate Dropping? 15.12.2021 3:09
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube If ads are running with 4% of conversion ration or ratio yeah suddenly decrease to 1% what could be the reason great question some campaigns will die it's not that one campaign is running at a certain conversion rate and is going to carry on running it If you obviously I haven't seen your ad so...
How To Optimize Keywords In Google Ads? 14.12.2021 3:45
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube If 100,000 keywords with all details are given then what would be the three insights from those keywords to optimize the ads. Now I know you are from the Indian subcontinent because this one lakh means is hundred thousand. So that's why I have written hundred thousand over here for those of you...
How Much Should You Spend On Branding? 13.12.2021 2:06
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube How much should I spend on my branding? Oh God, that is a very interesting question. Branding is not something which you can only do for a few days or a few weeks, sometimes it takes years for a brand to be built. Branding is all about building that trust, so you can do two things, you can eithe...
What Are The Biggest Mistakes People Make On Their PPC Accounts? 10.12.2021 4:04
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Are you a small business owner or thinking about setting up PPC campaigns? Then here are some of the most common mistakes that you can make and some handy tips on how you can fix them. Find out now! What are the biggest mistakes people make on their PPC accounts? well, there are lots and lots, I...
What Are The Pros And Cons Of Smart Bidding In Google Ads? 09.12.2021 4:56
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube What are the pros and cons of Smart Bidding in Google Ads? Is it the best way to spend your money? Here's what you need to know before you start using this feature on your Google Ads account. What are the pros and cons of smart bidding? This is where I see a lot of advertisers, business owners,...
How To Add Multiple Tracking Codes (Tags) To Your Website? 08.12.2021 4:45
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube What's the best way to put tracking codes on my website and which ones should I put? That's a really good question. And I'm glad that you are thinking about tracking everything because if you don't track, you cannot measure. The first part of your question, what's the best way to put it in. Now...
How Much Should You Bid In Google Ads? 08.12.2021 3:07
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube How much CPC should I bid for a Gmail ad? How much should I set the default CPC in an ad group for an eCommerce website? So it really doesn't matter whether you are running a Gmail ad campaign, or Gmail sponsored promotions as they are called the GSP, but there's for e-com or lead generation, or...
Should You Create Device Specific PPC Campaigns? 08.12.2021 3:37
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube I would say yes. The reason is the mobile is going to eat up or take up most of the budget for any campaign you run because mobile devices have the most traffic nowadays. And we see across all the campaigns that mobile will get the most clicks. Now whether the mobile clicks are converting or per...
What Is ROI In Google Ads? 03.11.2021 0:43
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Every business owner must know exactly what the ROI is from their Google Ads. You need to know whether the money you are spending on Google Ads is generating healthy profits or not. ROI is the ratio of your net profit to your costs. It is the most important measurement. If you don’t track this p...
What Are Interactions In Google Ads? 03.11.2021 0:42
The No.1 Google Ads Coaching and Training Program. Watch Masterclass here: https://sfdigital.co/youtube Interactions are simple to explain, they basically are the action made by a potential customer in association with one of your ads. So for example, clicks and swipes if it is a text or shopping ad campaign, videos for a Youtube video ad, and calls if your ad includes a call Ad extension. Interac...
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