Good Till Canceled
Good Till Canceled
A podcast for Financial Advisors, Asset Managers, and those interested in a behind-the-scenes look at the industry. Nic Nielsen's a financial advisor, Corey Keating provides marketing for financial advisors. They’re both fired up about the current opportunities in the industry, growing their businesses, attracting more clients, creating better marketing programs on top of their shared desire to talk basketball, sports cards, fitness, family, and bunch of other random topics. **Ideal for those looking to grow**
Author
Good Till Canceled
Category
Podcast website
Latest episode
Jul 8, 2026
Where to listen?
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Episodes
Humanizing Financial Advice, Ideal Clients, Content Development, Career Satisfaction — 033 22.05.2025 1:10:46
Marketing content, financial planning, career challenges, and personal life Real wealth, financial independence, and the communicating of financial advice Challenges faced by professionals, job burnout, college expenses, and DIY investing How to create engaging social media content and the importance of authenticity over perfect production We hope you enjoy! Thanks for listening! --- ...
Reminder Content, Scroll Consumption, Your Actual Competition, Blind Niching — 032 01.05.2025 1:08:01
This is modern marketing Is it the reminder content that really drives activity? Once again, story telling Business growth metrics We hope you enjoy! Thanks for listening! --- Nic on LinkedIn 📄 Dollars & Diagrams Newsletter Know My Plan - YouTube ...
Empathy Over Economics: What Clients Really Need from Advisors Right Now, How the Wealthy Do It — 031 14.04.2025 1:08:00
Prioritizing empathy over charts during market stress Real-life investing routines that resonate with clients How the wealthy do it: Brokerage accounts & borrowing Planning advice for 40-somethings Corporate bonus season investing behaviors Apple TV & Minecraft We hope you enjoy! Thanks for listening! --- Nic on LinkedIn 📄 ...
FA Growth Without Marketing; Should Activity Vary Based on AUM; There Are Two Plateaus; Theatre Etiquette — 030 26.03.2025 1:02:32
Have you ever come across FAs that are consistently growing without a marketing program? Why do FAs suggest ROTH accounts for high-earners? Should FA marketing activity vary based on AUM? These are the two AUM levels that almost always lead to a plateau Once you're authentically you, it will work We hope you enjoy! Thanks for listening! --- Nic on LinkedIn...
What If You Had to Rebuilt It; Consistent Simplicity; They Wouldn't Believe Me — 029 10.03.2025 1:02:21
Can individuals "save" their way to wealth? Why do people "ghost" and what does it say? "If I told FAs how good it was going, they wouldn't believe me" Where I'd mimic my own success—it works Everyone needs to fall in love with consistent simplicity If you had to rebuilt it from scratch, would you have the same success? We hope you enjoy! Thanks for listenin...
How's Your Marketing Working at the Moment, Marketing UP the Family Tree, Newsletter Content — 028 24.02.2025 1:03:36
Nic's weekly newsletter and how it's generating new conversations Strategies for creating consistent newsletter content, even for those who feel they lack enough material Building your reputation and brand presence Nic's approach of working up the family tree to engage with clients and their family members Discussions around health, fitness, and breaking through plateaus Recent NBA...
Breaking Your LI with AI, Gated Content’s Up, January Takeaways, What to Watch (BINGE) – 027 10.02.2025 1:06:16
• Trend of FAs turning to AI on their social • Gated content • Building your business on a solid foundation and preparing clients for the inevitable VOL • January takeaways • What to watch We hope you enjoy! Thanks for listening! --- Nic on LinkedIn 📄 Dollars & Diagrams Newsletter Know My Plan - YouTube...
Reputation, Thoughtful Social Usage, Non-Profit Solicitation, Roaring 20's, Marketing Foundation, FA Groups -- 026 29.01.2025 1:13:06
The importance of social media comments for financial advisors, and how comments can harm their professional reputation. We highlight the need for advisors to maintain a professional online presence, starting with a well-maintained LinkedIn profile and a clear, informative website. We also discuss the pitfalls of white-label marketing services, which often fail to deliver results. Additionally, we...
This is What it Sounds Like to be a Financial Planner, the Nic Nielsen Interview -- 025 13.12.2024 39:07
A special episode of GTC: Corey interviews Nic and asks him about his challenges as a financial planner, the most common situations and how he and his team at Know My Plan are helping their most concentrated demographic, and the "magic wand" moment that he wishes he could apply to all. For Advisors: This is Nic's framework and how he's guiding families. For Clients: This is how...
Is Social Media Actually Hurting Your Business? Bridge the Gap and Connect with Your Prospects -- 024 13.11.2024 58:07
(Business conversation begins at 9:30) Corey and Nic dive into the strategies and mindset required for financial advisors to build a successful and sustainable business. The importance of financial advisors focusing on content that attracts their ideal clients rather than chasing social media fame & metrics. Recognizing the potential negatives a social media account could have on the business?...
Does Their Marketing Program Actually Work? The Tell Tale Sign -- 023 04.11.2024 59:00
“I have a nice business, great clients, but no growth” Six things FAs should have in place if they want to achieve growth “You don’t need more time; you need less distractions” This is how you know funnels, sequences, lead nurturing, and gates don’t work The social interest graph: Why and how it will take over Most common client conversation at the moment Moving with intention “What differentiates...
If It's Not Working Do This, Niche Right or Wrong, Firm Affiliation -- 022 23.10.2024 1:09:56
(Business dialogue begins at 15:00) What do you do when it's not working? Claiming a niche; right or wrong? If FAs want to grow, how important is their firm affiliation? $50 AUM: "How do I achieve growth?" "Everyone can grow if they're willing to do the work." I hope you enjoy! Thanks for listening! --- Nic on LinkedIn 📄 Dollars &a...
STOP! You're Distracted, Trying to Do Too Much -- 021 26.09.2024 1:01:28
The rise of white label content Overcoming growth challenges Understanding day-to-day operations, staffing and infrastructure Significance of branding; the impact of consistency I hope you enjoy! Thanks for listening! --- Nic on LinkedIn 📄 Dollars & Diagrams Newsletter Know My Plan - YouTube Corey on LinkedIn...
FA Growth University: Fueling Motivation, Embracing Doubters, and Building a Sustainable Business -- 020 10.09.2024 59:36
Business conversation begins at (6:25) "If you're a financial advisor that's out there listening to this, and you're trying to figure out where to start, how to grow, I literally would start with good till canceled episodes." (Nic) Nic's approach to using negative feedback and doubters as motivation. The importance of consistency and patience in building a successful...
The Barbell: Where are You, Watch Out for White Label, Preparing for Growth in a Bear Market -- 019 13.08.2024 58:12
Market trends Preparing for growth in a bear market Consistency & Distribution How much did the Covid era propel you? Please get more authentic The advisor barbell Fitness supplements Sports and player development I hope this helps. Enjoy! Thanks for listening! --- Nic on LinkedIn 📄 Dollars & Diagrams Newsletter Know My Plan - YouTube...
How Important Are Websites, Staying Active All Summer, Realistic Goals -- 018 17.07.2024 1:12:45
Financial planning and growing the business during summer months Growth strategies, including mergers and acquisitions, buying leads, and social media marketing Overcome plateaus through time management and client acquisition strategies Setting realistic goals and providing personalized service to clients Social media criticism and how it affects business success The importance of storytelling in...
How Can Financial Advisors Get Results From Marketing? -- 017 28.06.2024 54:21
• Financial planning is intuitive, marketing is not; How to do both• How content saves us times and results in productive conversations• Are you actually willing to put in the work?• In an industry that's already distrusted, how you show up matters• Be mindful of the reputation and impression you're showing off to the worldBusiness dialogue begins at 6:22 I hope this helps. Enjoy! Thanks...
Current Opportunity, Target Audience, LinkedIn Influencers -- 016 16.05.2024 58:35
On this episode: Targeting the Right Audience Importance of Consistency Measuring Marketing Success The Right Balance Between Business Growth and Personal Happiness Emotional Support LinkedIn Influencers? Childhood Memories and Pop Culture References The HBO Series "Silicon Valley" Hope you had fun, and maybe learned something. Thanks for listening! --- Nic on LinkedIn ...
Business Growth, Marketing Strategy & Regret, Outsourcing, WNBA Salary -- 015 02.05.2024 1:00:00
On this episode: • Business growth strategies, including marketing and client acquisition • Marketing strategies and regrets in the industry. • Outsourcing for financial advisors. • The importance of margin for growth and happiness. • The challenges of growing a financial planning business and the need for good advisors to differentiate themselves • Growing a financial planning business, focusing...
Why FAs Plateau, Personality Traits of Successful Advisors, LI Metrics, How to Get Started with Video -- 014 15.04.2024 1:07:54
(Real conversation starts at 2:04) • Why financial advisors plateau? • Development & Productivity - Eliminating Time Suck • Delegation • Can you identify personality traits? • Measuring LinkedIn metrics • Where to start with video Thank you for listening! --- Nic on LinkedIn 📄 Dollars & Diagrams Newsletter Know My Plan - YouTube Corey on LinkedIn Corey...
Keeping Clients Engaged, BlackRocks Influence, Bucket List, Future of Media 28.03.2024 1:12:24
• Personal connections and client engagement • BlackRock's marketing influence • Industry brand and marketing • FA biz dev • Goals around family, travel, and parenting • Streaming services and the future of media • Conceptualizing the size of the FAANGs and Nvidia Thank you for listening! --- Nic on LinkedIn 📄 Dollars & Diagrams Newsletter Know My Plan - YouTube Core...
Buying a Car, Is Your Lazy AI Disrespectful, Investment Expectations, Personal Brand & LinkedIn Strategies 14.03.2024 1:03:28
• Buying a Car • Parenting, Youth Sports & Confidence • Investment Expectations • Economic Growth and Corporate Earnings • AI and it's Impact on Your Relationships • Personal Brand and LinkedIn Strategies • A Financial Planners Perspective • The "Udonis" System (off topic NBA commentary) Thank you for listening! --- Nic on LinkedIn 📄 Dollars & Diagrams Newsletter ...
Clients in Crypto, Creative Relevance, Why Newsletters, Parenting & Coaching in Youth Sports -- 011 29.02.2024 1:01:23
Clients investing in crypto and managing assets Staying relevant creatively Investment management marketing, or lack thereof Newsletter creation and evolution Patience & Discipline Youth Sports (Parenting & Coaching) Thank you for listening! --- Nic on LinkedIn 📄 Dollars & Diagrams Newsletter Know My Plan - YouTube Corey on LinkedIn Corey on YouTube We hope you enjoy! Thanks...
Are You Keeping "The Main Thing" the Main Thing? -- 010 14.02.2024 56:09
Creating a safe space for prospects to open up The movie "Dumb Money" Favorite baseball movies Social media marketing, advising to other advisors, and building a personal brand through newsletters and YouTube Newsletter success stories Thank you for listening! --- Nic on LinkedIn 📄 Dollars & Diagrams Newsletter Know My Plan - YouTube Corey on LinkedIn Corey on YouTube We hope you en...
What's Next on Social, Character Content, and Why ______ is Our Favorite Movie -- 008 30.11.2022 56:30
It is no secret that we both spend a lot of time on Social Media, so where is the puck is going? What's next? “Character content is the new conversation unlock?” How on earth do we have the same favorite movie? What do you enjoy most about the movie? NBA Season Getting to see an NBA game in floor seats More conversations in the DM’s “Sales message is the great amplifier” –Henna Pryor Thank yo...
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