Good Business with Clay Vaughan

On this episode of Good Business, Clay Vaughan speaks with Danielle Bornowski, Marketing Strategist at DQB Strategies. Danielle breaks down why unified messaging is the foundation for both sales and marketing success and why these teams should operate as one revenue engine.  They dive into how buyer trust grows when messaging is clear and consistent across departments. Danielle explains what happe...

On this episode of Good Business, Clay Vaughan sits down with Dustin Reichmann, Founder of Seven Figure Leap. Dustin shares how his team helps entrepreneurs build seven-figure brands through podcast guesting, storytelling, and authentic human connection. They explore Dustin’s relationship-first growth approach, why traditional marketing funnels fall short, and how podcast guesting creates a repeat...

On this episode of Good Business, Clay Vaughan sits down with Henry Bryan, Chief of Staff at AAA Paving, one of the fastest-growing civil companies in Texas. From operations to leadership, Henry offers a behind-the-scenes look at what really drives momentum in a high-growth environment. Together, they unpack how building trust, modeling consistency, and prioritizing emotional intelligence can acce...

On this episode of Good Business, Clay Vaughan welcomes Barrett Conway, Managing Director at Cetane Associates, a lower-to-middle-market M&A advisory firm. Barrett shares how his mission-first approach helps small business owners sell with confidence and clarity, ensuring the buyer is aligned with the company’s legacy. Barrett and Clay unpack how clarity of mission leads to stronger business d...

On this episode of Good Business, Clay Vaughan sits down with Casey Baker, Fractional Revenue Executive at Good Agency with decades of experience in sales, marketing, and executive leadership. Together, Clay and Casey unpack how mid-market companies can gain momentum through alignment, clarity, and culture - principles reflected in Clay’s upcoming book, Velocity. Casey shares practical insights on...

Title: Faith, Leadership, and Biblical Truth with Dr. Randall Price | Good Business Podcast On this episode of Good Business , Clay Vaughan sits down with Dr. Randall Price—biblical scholar, archaeologist, and founder of World of the Bible Ministries. As a leader in biblical archaeology and historical research, Dr. Price has spent decades uncovering the evidence behind scripture, equipping others...

Winning Leadership Strategies for Growing Businesses with Joel Trammell and Clay Vaughan In this episode of Good Business , Clay Vaughan speaks with Joel Trammell, an experienced entrepreneur, CEO, and leadership coach, about the challenges and strategies involved in building a successful company. Trammell shares insights from his years of experience leading and advising businesses, providing a pr...

In this episode of Good Business , host Clay sits down with Zach Potts, an accomplished entrepreneur and real estate developer with deep expertise in Texas's booming markets. Zach shares his inspiring journey from growing up on a dairy farm to building a successful portfolio of businesses in land development, oil and gas, and beyond. He emphasizes the importance of honing essential skills ear...

Discover how AI is revolutionizing the marketing landscape in this insightful episode of Good Business. Host Clay Vaughan, along with Luke Frazier and James Hall from the Good Agency Team, explore the powerful impact of AI technologies in reshaping business strategies. Dive into a dynamic discussion on how AI tools like ChatGPT and Content Sprout are changing the way we think about marketing, from...

Discover how to transform your leadership identity, overcome burnout, and unlock exponential growth with Cassie Shea in this heartfelt and raw episode of Good Business . Hosted by Clay Vaughan, alongside James Hall, Cassie shares her journey of guiding business leaders to achieve remarkable success, including helping a client achieve an incredible 10x revenue growth, all while embracing personal t...

Welcome to another episode of "Good Business"! In this enlightening discussion, our host Clay Vaughan is joined by special guest Johnny Holsten, who has flown in from Phoenix, and our new CGO, Luke Frazier. Together, they dive into one of the most critical issues businesses face today: the misconception that sales and marketing departments should be at odds. This conversation will explor...

In this compelling episode of the "Good Business" podcast, host Clay Vaughan is joined by Brittany Dunn from Safe House Project, an organization dedicated to combating child trafficking. Recorded in Austin, Texas, Brittany shares powerful insights into the challenges, strategies, and successes of their mission to provide safe environments and rehabilitative services to trafficking surviv...

In this inspiring episode of Good Business, join Clay Vaughan alongside his esteemed guests, Luke Frazier and James Hall, as they dive into the transformative concept of unreasonable hospitality in business. Discover how this approach is revolutionizing business cultures by enhancing stakeholder value, team dynamics, and customer satisfaction across various industries. Whether you're an entre...

Join us for another compelling episode of Good Business, where host Clay Vaughan dives deep into discussions with four distinguished entrepreneurs—Jay Owen, Tyler Pigget, Kurt Stockwell, and Wes Gay. These industry leaders share their invaluable perspectives on enduring and thriving amid economic uncertainty and political cycles. This episode not only explores the constant challenges businesses fa...

In this episode of the "Good Business" podcast, host Clay Vaughan is joined by Tom Cox and Ellen Lewis from Environmental Design Inc. (EDI), pioneers in the landscape construction industry. Together, they explore the transformative journey of EDI, from its humble beginnings to becoming a leader in moving large trees and creating stunning landscapes. Tom shares his entrepreneurial journey...

In this episode of the "Good Business" podcast, host Clay Vaughan is thrilled to welcome Mike Sharrow, CEO of C12, the largest network of Christian CEOs and executives worldwide. Mike brings a wealth of experience in integrating faith with business leadership. They dive into how Christian leaders can make a significant impact in the corporate world through people-centered leadership and...

In this episode of the "Good Business" podcast, host Clay Vaughan is joined by Patrick Rowe and James Hall to explore the value of people-centered leadership. Patrick Rowe, a pastor and missionary, shares his experiences in creating a margin for intentional leadership that prioritizes relationships, compassion, and faith in a fast-paced world. Together, they discuss key topics such as th...

Season 6 Premiere! In this exciting episode of "Good Business," host Clay Vaughan welcomes Ken Coleman, a three-time bestselling author and leadership expert. They dive into the crucial theme of self-awareness and its transformative power in leadership and personal growth. Ken shares his insights on how understanding oneself can lead to greater confidence, effective decision-making, and...

In this insightful episode of "Good Business," host Clay Vaughan welcomes Rod Smith, an EOS implementer with a rich background in running and owning businesses. Together, they delve into the Entrepreneur Operating System (EOS), exploring its principles, benefits, and the transformative impact it can have on businesses. Rod shares his journey from business owner to EOS implementer and dis...

In this insightful episode of "Good Business," host Clay Vaughan is joined by Jenni Lord, the passionate leader behind Chosen, a nonprofit organization dedicated to supporting children and families impacted by trauma. Together, they delve into the importance of purpose-driven leadership and the unique challenges and rewards of running a nonprofit. Jenni shares her inspiring journey from...

In this insightful episode of "Good Business," host Clay Vaughan engages with Jose Abaroa, a pastor navigating the challenges and opportunities of church leadership in today's digital landscape. Together, they discuss how faith communities can thrive through crisis and transformation, leveraging technology and authentic leadership to foster growth and connectivity. Throughout their...

In this engaging episode of "Good Business," host Clay Vaughan sits down with marketing expert Curt Stockwell to explore the power of a well-crafted one-liner in business communication. Curt, a StoryBrand certified guide from Well Dressed Walrus, shares insights on simplifying complex messages to create memorable and effective marketing strategies. The discussion provides a deep dive int...

In this episode of "Good Business," we dive into the guiding principles of successful careers and parenting with Clay Vaughan and his father, Charles Vaughan.  Charles Vaughan shares his journey from a humble background to becoming a leader at Exxon. He emphasizes how his experiences have shaped his parenting and mentorship approach.  This episode highlights Charles' stories of resi...

In this enlightening episode, we delve deep with Cathy Landtroop, the Chief Marketing Officer at Vista Bank, exploring the untapped potential of political cycles as a golden opportunity for small business marketing. With her extensive background and strategic insight, Cathy sheds light on how entrepreneurs can not only navigate but also capitalize on the unique marketing landscapes presented durin...

In this inspiring episode of "Good Business," host Clay Vaughan sits down with Kyle Rogers of Jyra Films to explore the transformative power of purpose-driven filmmaking. Kyle shares his journey from a budding filmmaker to the founder of a film company dedicated to making a difference. Through stories of challenges overcome and successes achieved, especially with their impactful short fi...